1001 Nights Umsebenzi Osisiseko: Ipakheji Yeenkozo ngu-Mahsa Mohammadzadeh

Uyilo olubizwa ngokuba yi-1001 Nights Umsebenzi Osisiseko: Ipakheji Yeenkozo olwenziwe ngu-Mahsa Mohammadzadeh ngumwini obekekileyo webhaso elinobukhazikhazi le-2025 Ibhaso Lentsimbi le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lwePakheji.

IntsimbiIpakheji· 2025

1001 Nights Umsebenzi Osisiseko: Ipakheji Yeenkozo

ngu Mahsa Mohammadzadeh

Umxhasi: Dastan Nuts

Umwini we-Ibhaso Lentsimbi le-A' Design Award Kudidi Lwe-Ipakheji

11,017

Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#170260

Tyelela iSayithi Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-1001 Nights Umsebenzi Osisiseko: Ipakheji Yeenkozo

Isicatshulwa Sencwadi: I-1001 Nights lulwakhiwo lwepakheji esiliqhaqhaqha lweenkozo. Umsebenzi wobugcisa uphenjelelwe ziintsomi zeOne Thousand and One Nights udibanisa umzobo owenziwe ngesandla nomfanekiso wedijithali. Isitya senziwe ngephepha eliphindezelweyo elinomthungo wangaphakathi okhuselekileyo ekutyeni. Umzimba wepakheji uprintwe nge-offset kunye nokugquma okungadanduluki, kwaza iindawo ezikhethiweyo zagqitywa ngefoyile yegolide okanye ngefoyile yesilivere. Uphawu lweshishini lucinizelwe kwisiciko. Isiciko esiteleskopu sivula sivale lulunge kwaye sakha isivalo esikhuselekileyo. Isiciko naso sisebenza njengesitya seenkozo kunye nesitya seemvakalelo zezikhuphe.

Ukuqatshelwa

Malunga ne-Ibhaso Lentsimbi le-A' Design Award

1001 Nights Umsebenzi Osisiseko: Ipakheji Yeenkozo ngumphumeleli weIbhaso Lentsimbi le-A' Design Award, ukuqatshelwa okuhlonitshwayo okunikwa imiyilo elungileyo eyanelisa iimfuno zobungcali neemveliso ezilindelekileyo kwimveliso ezicwangciswe kakuhle. Abaphumeleleyo beNtsimbi babonisa ubuchule obukhulu, ubuchule obuphezulu, ukuqonda kwengcali namandla okuyila abayili babo. 1001 Nights Umsebenzi Osisiseko: Ipakheji Yeenkozo iyathenjwa ukuba ibe yimveliso exatyiswa kakhulu, edunyiswayo nethandwayo esebenzayo neyinto entsha. Lo myilo uphumeleleyo weIbhaso Lentsimbi le-A' Design Award udibanisa iindlela ezilungileyo kakhulu zemboleko kwaye unezimpawu zobuchwephesha ezifanelekileyo ezidityaniswe nolwazi netalente. 1001 Nights Umsebenzi Osisiseko: Ipakheji Yeenkozo iyahlonelwa ngenxa yenkcukacha yayo kwaye yacwangciselwa ukunika uphuculo lomgangatho wobomi olunceda ukwenza ihlabathi libe yindawo engcono.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: This nut packaging design is inspired by the tales of One Thousand and One Nights, combining hand-drawn and digital illustrations to create a precise and artistic result. The graphic design on the can reflects traditional craftsmanship and is carried out with care and attention to detail. One of the main challenges in production was using recycled cardboard, ensuring both hygiene standards and environmental sustainability. The cylinder was designed and crafted first, followed by the careful application of the label. To enhance the visual appeal, a thoughtful blend of light and dark colors was used, and the logo was engraved on the can lid. Sections of the design are delicately gold-foiled and silver-foiled. Additionally, the lid serves a dual purpose, acting as both a shell collector and a serving bowl, enhancing both functionality and aesthetics.
Imilinganiselo nePakishini: The Packaging Is A Cylindrical Design Chosen Based On Product Weight And User Preferences With A Top-Opening Lid Similar To A Telescope. Dimensions: Height 160mm Diameter 100mm; Lid Height 30mm Diameter 100mm. Made From Recycled Paper With A Food-Grade Inner Lining Approved By Health Authorities. The Brand Logo Is Embossed On The Lid. The Body Features Offset Printing On Glossy Paper With A Matte Lamination Accented With Gold Foil On The White Box And Silver Foil On The Dark Box.
Iithegi: Illustration, Story, Packaging, One Thousand and One Nights, Design, Nuts
Ubuchwepheshe Bokuvelisa: The Packaging Design Incorporates Illustration An Ancient Iranian Technique. The Artwork Was Hand-Drawn Multiple Times Refined And Then Digitally Colored. To Preserve Brand Identity Scheherazade The Storyteller Is Fused With The Dastan Parrot Logo Riding The Royal Wheel To Narrate The Tale. To Enhance Visual Appeal And Value Selective Gold Foiling Has Been Applied And The Production Process Was Carried Out In Multiple Stages.
Umngeni Woyilo: The biggest challenge was finding a company capable of producing cylindrical packaging that met environmental standards. Efforts were made to ensure the use of suitable materials. Additionally, due to the lack of facilities for direct printing on cylindrical cans, the design was first printed using offset printing and then applied to the cans. This process added complexity and refinement, requiring meticulous attention to production details and design precision, which was successfully achieved.
Uphando: The role of graphic design in packaging is essential. Illustration, as an engaging tool, conveys rich cultural stories. By incorporating the tales of One Thousand and One Nights into the packaging, we not only preserve Iranian culture but also establish an emotional connection between the product and the consumer. This technique elevates packaging to an art form, setting the product apart in the market and offering customers a cultural and intellectual experience.
Inkuthazo: We Come Together In Joyful Moments Sharing Stories And Memories. Iran’s Rich Culture And Literature Are Deeply Rooted In Storytelling Making It A Valuable Element For A Brand Like Dastan Meaning Story In Persian Especially In The Nut Industry. A Thoughtfully Designed Functional Package Not Only Enhances The Customer Experience But Also Encourages Reuse Rather Than Disposal. This Approach Promotes Sustainability Reduces Waste And Strengthens The Brand’s Cultural And Environmental Values.
Ubude Beprojekthi: The research phase for selecting the box began in October 2023, with two months dedicated to reading the stories of One Thousand and One Nights. Following the research, illustrations were created, inspired by the tales. The project started in January 2024, was completed in July 2024, and became available for purchase in stores in September 2025.
Ukuhamba Komsebenzi: The packaging features a telescopic lid that opens and closes effortlessly, ensuring a secure seal once closed. The lid serves both as a bowl for serving nuts and a container for collecting shells and waste. Made from recycled paper with a food-safe inner lining, the design guarantees product freshness. The ergonomic and practical design enhances the user experience, while offset printing with matte lamination and gold foiling elevates the product's visual appeal and value.
Amalungu Eqela: Creative Director, Designer and Illustration: Mahsa Mohammadzadeh
Amagunya Emifanekiso: Image #1: Illustrator Mahsa Mohammadzadeh, Creative Director Mahsa Mohammadzadeh, 3D Artist Mohammad Mohammadzadeh
Image #2: Illustrator Mahsa Mohammadzadeh, Creative Director Mahsa Mohammadzadeh, 3D Artist Mohammad Mohammadzadeh
Image #3: Illustrator Mahsa Mohammadzadeh, Creative Director Mahsa Mohammadzadeh, 3D Artist Mohammad Mohammadzadeh
Image #4: Illustrator Mahsa Mohammadzadeh, Creative Director Mahsa Mohammadzadeh, Photography Mohammad Mohammadzadeh