Uyilo olubizwa ngokuba yi-Congtai Huofenzi Ipakethe ye-Baijiu olwenziwe ngu-Wen Liu ngumwini obekekileyo webhaso elinobukhazikhazi le-2026 Ibhaso Legolide le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lwePakheji.
IgolideIpakheji· 2026
Congtai Huofenzi Ipakethe ye-Baijiu
ngu Wen Liu
Umxhasi: Shenzhen Oracle Creative Design Co.,Ltd.
Umwini we-Ibhaso Legolide le-A' Design Award Kudidi Lwe-Ipakheji
Umwini Webhaso Oqinisekisiweyo
Qinisekisa Isimo Sebhaso se-#173414Uyilo
Malunga ne-Congtai Huofenzi Ipakethe ye-Baijiu
I-Congtai Huofenzi luyilo lwepakethe ye-baijiu yaseTshayina ejolise kubathengi abaselula. Umbono obonakalayo usekelwe kwintshukumo yamanzi kunye nendalo esebenzayo yeemolekyuli zotywala, evezwa ngophawu oluphambili olubizwa ngokuba liLiso loMdla woBomi (Eye of Vitality). Ibhotile inomzobo ophakamileyo oguqukayo kunye nophawu lwebrendi olufakwe kwicwecwe le-resin. Ukungena okugobileyo embindini webhotile kuxhasa ukubamba okukhululekileyo. Ibhokisi yangaphandle isongelwe ngephepha elinombala womthi, ngelixa amaphepha akhethekileyo abekwe ngamaleko esenza ipateni ehambayo ekhumbuza iintaba nemilambo.
Ukuqatshelwa
Malunga ne-Ibhaso Legolide le-A' Design Award
Congtai Huofenzi Ipakethe ye-Baijiu ngumphumeleli weIbhaso Legolide le-A' Design Award, ukuqatshelwa okuhlonitshwayo kakhulu okunikwa imiyilo yeklasi yokuqala, ephawulekayo nentle. Abaphumeleleyo beGolide ziimveliso ezintsha kakhulu, ezinombono ongaphaya nezikhazimlayo ezibonisa ubuchule, ubulumko nobuchule babayili bazo. Congtai Huofenzi Ipakethe ye-Baijiu iyathenjwa ukuba ibe yimveliso edunyiswe kakhulu, ebeka umkhwa nekumgangatho wesikhumbuzo enikela ixabiso elingazange libonwe. Lo myilo uphumeleleyo weIbhaso Legolide le-A' Design Award yiprojekthi emangalisayo nehlonelwayo eluncedo kakhulu kwaye inyusa imida yobugcisa, inzululwazi, uyilo kunye nobuchwephesha. Congtai Huofenzi Ipakethe ye-Baijiu idala iimvakalelo ezinzulu zonqweno, ivusa umdla, ikhuthaza ukuyila kwaye iyasikhwebela.
Emva Koyilo
Ikhithi Yeendaba
Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.
- Iimpawu Ezizodwa
- Congtai Huofenzi Liquor is a Chinese baijiu crafted for young consumers, enriched with a variety of rare microorganisms. Through precise scientific blending, the liquor achieves an excellent acid-ester balance, resulting in a notably vibrant and refreshing taste. Its packaging design is minimalist yet dynamic, vividly reflecting the active nature of the "liquor molecules" and accurately conveying the product’s core characteristics and unique identity.
- Imilinganiselo nePakishini
- 215mm*125mm*H280mm
- Iithegi
- Natural, Vibrant
- Ubuchwepheshe Bokuvelisa
- The bottle features a dynamic embossed texture, with the brand emblem meticulously inlaid on a resin plaque. An ergonomically contoured indentation at its center fits naturally in the hand, ensuring a comfortable grip. The exterior packaging is wrapped in wood-grain paper, while layered specialty papers create a beautiful, rhythmic sense of flow, reminiscent of winding mountains and rivers.
- Umngeni Woyilo
- Targeting the younger generation, the Chinese baijiu market still remains underdeveloped, requiring cultivation and guidance. Through its youthful visual identity and uniquely creative packaging, the brand has captured widespread attention and preference among today's youth.
- Uphando
- Through on-site research, a detailed market report was compiled based on insights gathered from over 300 consumers and key distributors.
- Inkuthazo
- The design draws inspiration from the formless water, skillfully integrating the dynamic and variable nature of the liquor molecules. Centered around the "Eye of Vitality" as its visual core, it vividly embodies the brand spirit of energy and freedom, while significantly enhancing the product's premium feel and visual identity.
- Ubude Beprojekthi
- March 2024, Shenzhen, China
- Ukuhamba Komsebenzi
- The display arrangement adopts a minimalist natural style, seamlessly integrating with the surrounding landscape to emphasize a sensory experience that unites mind and body.
- Amalungu Eqela
- Creative Direction: Wen Liu
Design Execution: Xianfeng Wu, Zhipeng Li
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