Fruit Bites Ukufakwa Kwiziqhamo Ezomileyo ngu-Nour Shourbagy

Uyilo olubizwa ngokuba yi-Fruit Bites Ukufakwa Kwiziqhamo Ezomileyo olwenziwe ngu-Nour Shourbagy ngumwini obekekileyo webhaso elinobukhazikhazi le-2020 Ibhaso Lebhronzi le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lwePakheji.

IbhronziIpakheji· 2020

Fruit Bites Ukufakwa Kwiziqhamo Ezomileyo

ngu Nour Shourbagy

Umxhasi: Fruit Bites

Umwini we-Ibhaso Lebhronzi le-A' Design Award Kudidi Lwe-Ipakheji

21,111

Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#93428

Tyelela iSayithi Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-Fruit Bites Ukufakwa Kwiziqhamo Ezomileyo

Yintoni elunge ngakumbi kunesazela esimahla sesondlo sabantwana bakho? Iziqulatho zokupakisha iziqhamo ziyilelwe ukukhuthaza abantwana ukuba batshintshe imikhwa yabo yokutyela kwaye bakhethe ukutya iziqhamo ezomileyo endaweni yemilambo. Injongo kukuxhobisa wonke umzali ukuba atshintshe indlela yakhe yokutyeshela umntwana wakhe. Umngeni kukuqulunqa abalinganiswa ababonisa iziqhamo zeziqhamo abanokuthi abantwana baziqonde ngokulula kwaye banxibelelane nazo njengento epholileyo neyimpilo. Imango idlala indima enkulu kwimpilo yesikhumba. Ibhanana ikunceda ugcine umbono oqhelekileyo. I-Apple ilungile kwimemori yakho kunye nokugxila.

Ukuqatshelwa

Malunga ne-Ibhaso Lebhronzi le-A' Design Award

Fruit Bites Ukufakwa Kwiziqhamo Ezomileyo ngumphumeleli weIbhaso Lebhronzi le-A' Design Award, ukuqatshelwa okuhlonitshwayo kakhulu okunikwa imiyilo ephawulekayo eyahlukaniswa kukuyila, ubukrelekrele nobukrelekrele. Abaphumeleleyo beBhronzi ziimveliso ezinobuchule obukhulu nezidala ngokumangalisayo ezingqina amava aphangaleleyo, ukucinga nokwazi ukuzenzela kwabayili bazo. Fruit Bites Ukufakwa Kwiziqhamo Ezomileyo iyathenjwa ukuba ibe yimpahla exatyiswa kakhulu, edunyiswayo nethandwayo enobungcali obuphawulekayo nezinto ezintsha. Lo myilo uphumeleleyo weIbhaso Lebhronzi le-A' Design Award ubandakanya iindlela ezilungileyo kakhulu kubugcisa, inzululwazi, uyilo kunye nobuchwephesha kwaye ugqwesile ngenxa yokunikela ingqalelo kwiinkcukacha. Fruit Bites Ukufakwa Kwiziqhamo Ezomileyo iyanelisa iimfuno ngokumangalisayo, ichukumisa iinqwenelo, ikhwebela iimvakalelo kwaye itsala umdla.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: Whats better than a nutritious guilt free snack for your kids. Packaging Designs for fruit bites dried fruits.The main unique feature of the packs were the character designs that were designed to attract kids and encourage them to change their snacking habits and prefer eating one hundred percent natural dried fruits rather than any other junk snacks.
The mission was to empower parents to change their kids snacking habits.
Imilinganiselo nePakishini: Width 90 mm x 45 Depth x Height 140 mm
Iithegi: Design for kids, Dried Fruits, Healthy Snacks, Packaging Design, Fruit Characters
Ubuchwepheshe Bokuvelisa: The packaging pouches are transparent (see through) for children to get to see the fruits inside also for the parents to make sure that the fruits are in good condition & quality.
Umngeni Woyilo: The research phase was challenging for me ; gathering data then deciding which fruit benefit to visualize in which children can easily understand and relate to as something cool and healthy.
Challenge: to design characters that reflect fruit benefits that children can relate to.
Mango: Plays a major role in skin health it gives a glow to your skin.
Banana: Helps you maintain normal vision and improves your vision at night.
Apple: Good for your memory & concentration.
Uphando: At first the brand's target audience were parents as they are the decision makers (buyers). Then I thought it would be more challenging yet beneficial to design for kids. Because when parents feel that the packaging design might attract their kids and encourage them to eat what's inside; they will give it a try and buy the product.
Inkuthazo: The inspiration behind this project was mainly the story behind the brand idea. The Founder of the brands story was my main inspiration. When she became pregnant with her first child she saw things differently. She had to take a step back. It was time for her to improve her familys eating habits. After the birth of her child their little family started to seriously live on fruit bites.
Ubude Beprojekthi: The project started in August 2019 in Cairo and finished in October 2019 in Cairo
Ukuhamba Komsebenzi: Fruit bites provide nutritious dried fruits to help children eat better, feel better and live better. Fruit bite's products will empower families to change their snacking habits and improve their health and lifestyle of themselves and their loved ones. The design execution was made with kids in our minds and hearts.