HuangRan Umsebenzi Ophambili Wokuphakisha Iwayini ngu-Lynn Tsang

Uyilo olubizwa ngokuba yi-HuangRan Umsebenzi Ophambili Wokuphakisha Iwayini olwenziwe ngu-Lynn Tsang ngumwini obekekileyo webhaso elinobukhazikhazi le-2020 Ibhaso Lebhronzi le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lwePakheji.

IbhronziIpakheji· 2020

HuangRan Umsebenzi Ophambili Wokuphakisha Iwayini

ngu Lynn Tsang

Umxhasi: Lynn Tsang

Umwini we-Ibhaso Lebhronzi le-A' Design Award Kudidi Lwe-Ipakheji

11,274

Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#98044

Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-HuangRan Umsebenzi Ophambili Wokuphakisha Iwayini

I-HuangRan yipakheji yothotho lwewayini yerayisi yamaTshayina. Uyilo lubonisa ii-saint ezine zabakhuseli bentsomi yamandulo yamaTshayina: iDrako Eluhlaza, iNgwe Emhlophe, iNtaka Ebomvu, kunye neFudo Elimnyama. Umzobo onezenzo zabantu udibaniswa nezinto zomdlalo weqonga wamaTshayina ukunika imifanekiso indlela entsha, enomdla, ejolise ekutsaleni umdla wabathengi abaselula. Ibhotile nganye kwezine imele isaint enye, kwaye iisaint zishicilelwe ngaphakathi kwebhokisi yesipho ukubonisa iindlela ezine. Ibhokisi isebenzisa isigqubuthelo esisemantla nesisezantsi, kunye nendawo eziqhotyoshelweyo ezongeza ubunzulu.

Ukuqatshelwa

Malunga ne-Ibhaso Lebhronzi le-A' Design Award

HuangRan Umsebenzi Ophambili Wokuphakisha Iwayini ngumphumeleli weIbhaso Lebhronzi le-A' Design Award, ukuqatshelwa okuhlonitshwayo kakhulu okunikwa imiyilo ephawulekayo eyahlukaniswa kukuyila, ubukrelekrele nobukrelekrele. Abaphumeleleyo beBhronzi ziimveliso ezinobuchule obukhulu nezidala ngokumangalisayo ezingqina amava aphangaleleyo, ukucinga nokwazi ukuzenzela kwabayili bazo. HuangRan Umsebenzi Ophambili Wokuphakisha Iwayini iyathenjwa ukuba ibe yimpahla exatyiswa kakhulu, edunyiswayo nethandwayo enobungcali obuphawulekayo nezinto ezintsha. Lo myilo uphumeleleyo weIbhaso Lebhronzi le-A' Design Award ubandakanya iindlela ezilungileyo kakhulu kubugcisa, inzululwazi, uyilo kunye nobuchwephesha kwaye ugqwesile ngenxa yokunikela ingqalelo kwiinkcukacha. HuangRan Umsebenzi Ophambili Wokuphakisha Iwayini iyanelisa iimfuno ngokumangalisayo, ichukumisa iinqwenelo, ikhwebela iimvakalelo kwaye itsala umdla.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: The Packaging use anthropomorphic methods combined with elements of Chinese opera to create a new image of the four patron saints. With fashionable design methods, The Packaging subvert their stereotypes in people's minds, so that they can attract young consumers.
Imilinganiselo nePakishini: The outer box:220mm x 160mm x 160mm
Iithegi: Chinese fashion style, Rice Wine, Packaging Desgin, Preaker, HuangRan, Patron Saint
Ubuchwepheshe Bokuvelisa: Printing with Silver foil paper, Matt Lamination, UV Coating, Hot Stamping, punctured, Painted glass bottles. The corresponding part of the outer box is hollowed out to make the packaging more layered.
Umngeni Woyilo: There's a lot of detail in the design. Consider a lot of material and printing process in the design, Make the packaging produce the best effect while controlling the cost reasonably.
Uphando: Chinese traditional rice wine quality is very good, but the packaging rough inferior, hope that through the fashion design of the Chinese culture, change its humble and poor impression, let modern young people understand it and accept Chinese culture.
Inkuthazo: Staying up late. poor sleep and high pressure have become the label of contemporary young people.The patron saint series is the health-focused product of Huangran Wine. The Green Dragon, the White Tiger, the Vermilion Bird and the Black Tortoise are the patron saints in ancient Chinese mythology. which coincided with the demands of the product.
Ubude Beprojekthi: The project started in September 2019 in Changsha and finished in February 2020 in Changsha.
Ukuhamba Komsebenzi: The packaging design focuses on its main visual pattern, In the process of creative execution, the design focus is on the combination of various components of illustrations with different printing techniques. Make the details of package illustration more endurable.
Amalungu Eqela: Design Director:Lynn Tsang
Designer:Sha Shen