Pepsi Culture Can Series Ìṣàpẹ̀rẹ̀ Àgbọn Ohun Mímu by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2021 Àmì-ẹ̀yẹ Wúrà A' Design Award in Àpẹẹrẹ Ìdìpò Competition Category.
WúràÌdìpò· 2021
Pepsi Culture Can Series Ìṣàpẹ̀rẹ̀ Àgbọn Ohun Mímu
by PepsiCo Design and Innovation
Client: PepsiCo Design & Innovation
Àmì-ẹ̀yẹ Wúrà A' Design Award Winner in Ìdìpò Category
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- Verified Award Winner
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The Design
About Pepsi Culture Can Series Ìṣàpẹ̀rẹ̀ Àgbọn Ohun Mímu
Ẹ̀ka Àgbọn Àṣà Pepsi jẹ́ ètò ìṣàpẹ̀rẹ̀ àkànṣe fún àwọn àgbọn ohun mímu tí a ṣe ní iye tí ó ní ààlà. Ẹ̀ka yìí ń lo àwọn àwòrán àṣà àdúgbò lórí àwọn àgbọn tí a ń tà ní àwọn ọjà káàkiri àgbáyé. A ṣẹ̀dá àwọn àwòrán aláìlẹ́gbẹ́ tí ó ju ogójì lọ, a sì gbé ẹ̀ka yìí kalẹ̀ ní orílẹ̀-èdè tí ó ju mẹ́wàá lọ. Àwòrán kọ̀ọ̀kan ń fa ìmísí láti inú àṣà àdúgbò, pẹ̀lú àwọn àmì, oúnjẹ, àwòrán, orin àti iṣẹ́ ìkọ́lé. Èrò tí ó ń darí iṣẹ́ náà ni láti ronú lágbàáyé kí a sì ṣiṣẹ́ ní àdúgbò. Ẹ̀ka Àgbọn Àṣà Pepsi ń ṣe ayẹyẹ ẹ̀mí, àṣà àti àwùjọ àwọn ọjà àdúgbò.
The Recognition
About the Àmì-ẹ̀yẹ Wúrà A' Design Award
Pepsi Culture Can Series Ìṣàpẹ̀rẹ̀ Àgbọn Ohun Mímu jẹ́ olùborí Àmì-ẹ̀yẹ Wúrà A' Design Award, ìdánimọ̀ olókìkí gan-an tí a fún àwọn àwòṣe ìpele àkọ́kọ́, tó jẹ́ ìyanu tó sì yàtọ̀. Àwọn olùborí Wúrà jẹ́ àwọn ẹ̀dá tó ní ìmúṣẹ̀dá tuntun gidigidi, tó ní ojú-ìwòye tó jìnnà tó sì ń tàn yòò tí wọ́n ń ṣàfihàn ọgbọ́n, òye àti ìjáfáfá àwọn olùṣàwòṣe wọn. A retí pé Pepsi Culture Can Series Ìṣàpẹ̀rẹ̀ Àgbọn Ohun Mímu yóò jẹ́ ohun ìmúṣẹ̀dá tí a yìn gidigidi, tó ń gbé ìtẹ̀sí kalẹ̀ tó sì jẹ́ ìrántí tó ń mú iye tí a kò rí rí wá. Àwòṣe tó borí Àmì-ẹ̀yẹ Wúrà A' Design Award yìí jẹ́ iṣẹ́ àkànṣe tó yani lẹ́nu tí a bọ̀wọ̀ fún tó ṣe anfàní gidigidi tó sì ń tì ààlà iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ síwájú. Pepsi Culture Can Series Ìṣàpẹ̀rẹ̀ Àgbọn Ohun Mímu ń dá ìmọ̀lára ìfẹ́ tó lágbára sílẹ̀, ń jí ìtara, ń gbé ìṣẹ̀dá lárugẹ tó sì ń fà wá mọ́ra.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Think globally. Act locally. That is the mantra for the Pepsi Culture Can Series. This limited-edition packaging initiative realized unique, hyperlocal designs for markets all across the globe. This series was activated in over 10 countries and expressed through more than 40 unique designs.
- Tags
- Packaging, Beverage
- Inspiration
- Our identity, pride, and sense of community were stronger than ever in 2019. The Pepsi Culture Can Series is a global platform designed around those things that bind us together. The symbols. The food. The images. The music. The architecture. All the stuff of culture we turn to for hope and joy. This global series celebrates the spirit, the culture and the community of our local markets.
- Team Members
- PepsiCo Design & Innovation
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