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Africolor Festival Iṣẹ́ Àkọ́kọ́: Àmì Ìdánimọ̀ Wíwo Fún Àjọyọ̀ by Manuela Bonnet

Africolor Festival Iṣẹ́ Àkọ́kọ́: Àmì Ìdánimọ̀ Wíwo Fún Àjọyọ̀ by Manuela Bonnet is a highly esteemed winner of the very prestigious 2021 Àmì-ẹ̀yẹ Idẹ A' Design Award in Àpẹẹrẹ Àwòrán, Àpèjúwe àti Ìbánisọ̀rọ̀ Ojú-Ìwòran Competition Category.


IdẹÀwòrán· 2021

Africolor Festival Iṣẹ́ Àkọ́kọ́: Àmì Ìdánimọ̀ Wíwo Fún Àjọyọ̀

by Manuela Bonnet

Client: Africolor

Àmì-ẹ̀yẹ Idẹ A' Design Award Winner in Àwòrán Category

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Verified Award Winner

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Colors

The Design

About Africolor Festival Iṣẹ́ Àkọ́kọ́: Àmì Ìdánimọ̀ Wíwo Fún Àjọyọ̀

Ọ̀rọ̀ Ìwé: Africolor Festival jẹ́ àmì ìdánimọ̀ wíwo tí a ṣẹ̀dá fún ayẹyẹ ọdún kẹtàlélọ́gbọ̀n ti àjọyọ̀ orin kan tí a ń ṣe ní Paris. Àṣàyàn àpẹẹrẹ yìí gbé ẹ̀kọ́ padà lórí èrò ìró àti gbígbọ̀ ohùn tí ń tẹ̀síwájú, tí ń fi hàn pé àjọyọ̀ náà ń bá a lọ láti gbọ́ ní gbogbo àkókò àti kọjá àwọn ààlà. Eré àwòrán lẹ́tà kan gé àti tún àwọn lẹ́tà tí ń fi orúkọ àjọyọ̀ náà hàn ṣe, èyí tí ó dá ìró ìdún tí ó lágbára sílẹ̀. Àmì ìdánimọ̀ náà jẹ́ kedere, tààrà, aláwọ̀ mèremère, àti onídùnnú. Wọ́n ṣe àpèjúwe náà ní àwọn ẹ̀yà méjì tí ó yàtọ̀ síra, ọ̀kan pupa àti ọ̀kan aláwọ̀ ewé. Ètò wíwo kan náà ni a lò fún àwọn ìwé pẹlẹbẹ, àwọn ìwé ìkéde kékeré, àwọn póòsítà ọ̀nà abẹ́lẹ̀, àwọn àsíá, àwọn àpò aṣọ, àti àwọn ìtẹ̀jáde nínú àwùjọ ayélujára.

The Recognition

About the Àmì-ẹ̀yẹ Idẹ A' Design Award

Africolor Festival Iṣẹ́ Àkọ́kọ́: Àmì Ìdánimọ̀ Wíwo Fún Àjọyọ̀ jẹ́ olùborí Àmì-ẹ̀yẹ Idẹ A' Design Award, ìdánimọ̀ olókìkí gan-an tí a fún àwọn àwòṣe tó tayọ tí wọ́n yàtọ̀ nípasẹ̀ ìṣẹ̀dá, àrékérekè àti ọgbọ́n inú. Àwọn olùborí Idẹ jẹ́ àwọn ohun èlò tó ní ìjáfáfá gan-an tí wọ́n sì ní ìṣẹ̀dá tó yani lẹ́nu tí wọ́n ń ṣe ẹ̀rí ìrírí gbígbòòrò, ìrònú àti ọgbọ́n àwọn olùṣàwòṣe wọn. A retí pé Africolor Festival Iṣẹ́ Àkọ́kọ́: Àmì Ìdánimọ̀ Wíwo Fún Àjọyọ̀ yóò jẹ́ ohun tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó jẹ́ ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Idẹ A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ nínú iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ jọ, ó sì tayọ nítorí àfiyèsí rẹ̀ sí àwọn àlàyé kékeré. Africolor Festival Iṣẹ́ Àkọ́kọ́: Àmì Ìdánimọ̀ Wíwo Fún Àjọyọ̀ ń tẹ́ àwọn ohun tí a nílò lọ́rùn lọ́nà àgbàyanu, ó ń fọwọ́ kan àwọn ìfẹ́ inú, ó ń gbà ọkàn ó sì ń fa ìfẹ́ láti mọ̀ mọ́ra.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Creation of the festival's visual identity to be deployed on all print and digital supports (posters, brochure, leaflet, flyers, kakemonos, totebags, social publications, digital adds, Cd)
Dimensions & Packaging
Poster 420 x 600 mm
Subway poster 223 x 61,5cm
Flyer (open) 495 x 345 mm
Brochure 148 x 210 mm, 54 pages
kakémonos 80 x 203 cm
Facebook and Instagram profiles and publications
Tags
#musicfestival #africolor #graphicdesign #typography #visualidentity
Production Technology
The first step of research is to make sketches on paper. Once I found the essential idea I continued the creative process on Adobe Illustrator, adapted to test different compositions. I cut the letters and duplicated them to create a vibrant rhythm. The different visuals of communication of the festival with formats as different as a poster, a kakemono or an Instagram publication were made via Illustrator and Indesign for the flyer and the brochure.
Inspiration
Africolor is celebrating its 30th anniversary this edition is therefore the year of reunion with the artists who punctuated the festival but also those of the contemporary Afro-beat electronic scene. The word that inspired this visual creation is "resonate" : the vibration of bodies souls and spirits over time, beyond borders... Africolor never stops echoing! Translated by a typographical game that makes the title vibrate, creates a joyful rhythm and suggests that the right waves are spreading.
Project Duration
The project started in march 2019 for its conception, and finished in october, and it was launched in Paris from november to december 2019, during the festival.
Image Credits
Image #3: Photographer Manuela Bonnet
Image #4: Photographer Manuela Bonnet
Image #5: Photographer Manuela Bonnet

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