Chinese Festivals Ẹ̀wọ̀n Àwòrán by Chunli Zhou is a highly esteemed winner of the very prestigious 2022 Àmì-ẹ̀yẹ Idẹ A' Design Award in Àpẹẹrẹ Àwòrán, Àpèjúwe àti Ìbánisọ̀rọ̀ Ojú-Ìwòran Competition Category.
IdẹÀwòrán· 2022
Chinese Festivals Ẹ̀wọ̀n Àwòrán
by Chunli Zhou
Client: Northeastern University of China
Àmì-ẹ̀yẹ Idẹ A' Design Award Winner in Àwòrán Category
- 11,570
- Verified Award Winner
- Verify Award Status for #137793
The Design
About Chinese Festivals Ẹ̀wọ̀n Àwòrán
Àwọn Ọdún Ìbílẹ̀ Ṣáínà jẹ́ ẹ̀wọ̀n àwọn àwòrán tí a ṣe lórí àwọn ọdún àjọyọ̀ ìbílẹ̀ ti orílẹ̀-èdè Ṣáínà. Ẹ̀wọ̀n yìí gbé Ọdún Tuntun ti Ṣáínà, Àjọyọ̀ Ọkọ̀ Dragon, Àjọyọ̀ Àárín Ìgbà Ẹ̀rùn àti Àjọyọ̀ Chung Yeung jáde. Àwọn ohun àjọyọ̀ bíi àwọn ìbọn iná, àwọn ọkọ̀ dragon, zongzi àti okuta cornelian ni a fihàn nínú àwọn àwòrán náà. A yan àwọn àwọ̀ pàtàkì láti bá afẹ́fẹ́ ọ̀kọ̀ọ̀kan àjọyọ̀ mu. A yà àwọn àwòrán náà pẹ̀lú ohun èlò ìṣàwòrán oní-nọ́mbà, a sì tẹ̀ wọ́n jáde ní 800 nípa 800 milimítà. Èròngbà náà ni láti fi àṣà àjọyọ̀ ìbílẹ̀ hàn ní ọ̀nà ìríran òde-òní.
The Recognition
About the Àmì-ẹ̀yẹ Idẹ A' Design Award
Chinese Festivals Ẹ̀wọ̀n Àwòrán jẹ́ olùborí Àmì-ẹ̀yẹ Idẹ A' Design Award, ìdánimọ̀ olókìkí gan-an tí a fún àwọn àwòṣe tó tayọ tí wọ́n yàtọ̀ nípasẹ̀ ìṣẹ̀dá, àrékérekè àti ọgbọ́n inú. Àwọn olùborí Idẹ jẹ́ àwọn ohun èlò tó ní ìjáfáfá gan-an tí wọ́n sì ní ìṣẹ̀dá tó yani lẹ́nu tí wọ́n ń ṣe ẹ̀rí ìrírí gbígbòòrò, ìrònú àti ọgbọ́n àwọn olùṣàwòṣe wọn. A retí pé Chinese Festivals Ẹ̀wọ̀n Àwòrán yóò jẹ́ ohun tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó jẹ́ ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Idẹ A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ nínú iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ jọ, ó sì tayọ nítorí àfiyèsí rẹ̀ sí àwọn àlàyé kékeré. Chinese Festivals Ẹ̀wọ̀n Àwòrán ń tẹ́ àwọn ohun tí a nílò lọ́rùn lọ́nà àgbàyanu, ó ń fọwọ́ kan àwọn ìfẹ́ inú, ó ń gbà ọkàn ó sì ń fa ìfẹ́ láti mọ̀ mọ́ra.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Inside the illustrations are included specific imagery of traditional Chinese festivals such as "Chang'e", "zongzi", "dragon boat" and "cornelian"." The main colours of the illustrations are set for the different festivals. The illustrations throughout the series have a strong festive character and promote Chinese festival culture while allowing the atmosphere and flavour of different traditional Chinese festivals to be shown.
- Dimensions & Packaging
- Printing illustrations:800mm (H) x 800mm (W) (sheet size), Data size:1800mm (H) x 800mm (W), 300dpi, RGB.
- Tags
- China, Festivals, Chinese New Year, Dragon Boat Festival, Mid-Autumn Festival, Chung Yeung Festival
- Production Technology
- This series of illustrations is drawn by procreate software. It is produced by a high level of printing and manufacturing techniques to show the beautiful and exquisite detail of the illustrations.
- Design Challenge
- The difficulty lies in accurately characterising traditional Chinese festivals and their elements, achieving a combination of modern aesthetics and traditional elements, computer technology and traditional craftsmanship, and the aesthetic standards of the characters.
- Research
- This "Chinese Festivals" series of illustrations features the Chinese New Year, Dragon Boat Festival, Mid-Autumn Festival and Chung Yeung Festival, which include festive elements such as "New Year animals", "firecrackers", "dragon boats", "zongzi" and "cornelian". The main colours of the illustrations are adapted to the atmosphere of the different festivals, deepening people's understanding of Chinese festivals while making more friends at home and abroad enjoy traditional Chinese festival culture.
- Inspiration
- The inspiration for the illustration design comes from traditional Chinese festivals. The strong atmosphere of festivals often makes people feel happy and joyful, and it is the responsibility and duty of every citizen to pass on the culture. Therefore, through illustration design, I hope to realise the effective innovation of traditional festival elements in contemporary times, spreading the energy of Chinese traditional festivals while making more people fall in love with Chinese festivals.
- Project Duration
- The work began in December 2022 at Northeastern University in Shenyang, Liaoning Province, China, and was completed in February 2022 at Northeastern University in Shenyang, Liaoning Province, China.
- Operation Flow
- The key to this design is to have a strong impact that appeals to the public, a high aesthetic effect that appeals to people's aesthetic sensibilities, and at the same time promotes cultural heritage while committing to its innovative development.
- Team Members
- Design direction: Huo Kai, designed by Zhou Chunli
- Image Credits
- Image #1 : Illustration Zhou Chunli, 2022.
Image #2 : Illustration Zhou Chunli, 2022.
Image #3 : Illustration Zhou Chunli, 2022.
Image #4 : Illustration Zhou Chunli, 2022.
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