Lamay Island's Souvenir Series Iṣẹ́ Àkọ́kọ́: Ìdí Àpò Àmì Ọjà by Chia-Hui Lien and Jen-Wei Huang is a highly esteemed winner of the very prestigious 2022 Àmì-ẹ̀yẹ Idẹ A' Design Award in Àpẹẹrẹ Ìdìpò Competition Category.
IdẹÌdìpò· 2022
Lamay Island's Souvenir Series Iṣẹ́ Àkọ́kọ́: Ìdí Àpò Àmì Ọjà
by Chia-Hui Lien and Jen-Wei Huang
Client: Chia-Hui Lien
Àmì-ẹ̀yẹ Idẹ A' Design Award Winner in Ìdìpò Category
Verified Award Winner
Verify Award Status for #138794The Design
About Lamay Island's Souvenir Series Iṣẹ́ Àkọ́kọ́: Ìdí Àpò Àmì Ọjà
Ọ̀rọ̀ Ìwé: Ọ̀wọ́ Ẹ̀bùn Ìrántí Erékùṣù Lamay jẹ́ ìdáyàtò àpò ẹ̀bùn fún ẹja gbígbẹ àti ọ̀pá ẹja tí a ṣe láti inú ẹja tuna yellowfin. Àwòrán tí a fi ń ṣàpèjúwe rẹ̀ dá lórí ẹwà àyíká àti àṣà ìbílẹ̀ Erékùṣù Lamay ní Taiwan, àti pé àpáta Ìkòkò Òkúta ìbílẹ̀ ni a lò gẹ́gẹ́ bí àwòrán pàtàkì. Àpótí ìta jẹ́ ti bébà, ó sì ń ṣílẹ̀kùn pẹ̀lú ìbòrí oófà, ó sì ní ìwọ̀n 34 sí 23 sí 6 sẹ̀ntímítà. Títẹ̀wé náà lo àwọ̀ pàtàkì wúrà bronze àti fíìmù dídán apá kan. Àpò síbo inú kan ń rí i dájú pé ẹja gbígbẹ náà wà ní ìdáyanu. Lẹ́yìn tí a bá ti jẹ oúnjẹ náà, a lè tún àpótí náà lò fún ìtọ́jú ohun mìíràn.
The Recognition
About the Àmì-ẹ̀yẹ Idẹ A' Design Award
Lamay Island's Souvenir Series Iṣẹ́ Àkọ́kọ́: Ìdí Àpò Àmì Ọjà jẹ́ olùborí Àmì-ẹ̀yẹ Idẹ A' Design Award, ìdánimọ̀ olókìkí gan-an tí a fún àwọn àwòṣe tó tayọ tí wọ́n yàtọ̀ nípasẹ̀ ìṣẹ̀dá, àrékérekè àti ọgbọ́n inú. Àwọn olùborí Idẹ jẹ́ àwọn ohun èlò tó ní ìjáfáfá gan-an tí wọ́n sì ní ìṣẹ̀dá tó yani lẹ́nu tí wọ́n ń ṣe ẹ̀rí ìrírí gbígbòòrò, ìrònú àti ọgbọ́n àwọn olùṣàwòṣe wọn. A retí pé Lamay Island's Souvenir Series Iṣẹ́ Àkọ́kọ́: Ìdí Àpò Àmì Ọjà yóò jẹ́ ohun tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó jẹ́ ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Idẹ A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ nínú iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ jọ, ó sì tayọ nítorí àfiyèsí rẹ̀ sí àwọn àlàyé kékeré. Lamay Island's Souvenir Series Iṣẹ́ Àkọ́kọ́: Ìdí Àpò Àmì Ọjà ń tẹ́ àwọn ohun tí a nílò lọ́rùn lọ́nà àgbàyanu, ó ń fọwọ́ kan àwọn ìfẹ́ inú, ó ń gbà ọkàn ó sì ń fa ìfẹ́ láti mọ̀ mọ́ra.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The zipper bag as package design helps takers preserve the freshness of dried fish. The pack with a magnetic cover can provide consumers with an option of sending gifts. After having eaten dried fish, the pack can be used as a shortage box, linking the idea of environment protection and giving itself an additional value, recycling.
- Dimensions & Packaging
- The outer box size of this package is W34cmxD23cmxH6cm.
- Tags
- Brand，Packaging design
- Production Technology
- This set of gift boxes is designed on the visual design, and the image design is based on the local island style and cultural characteristics of Xiaoliuqiu. The packaging design part is mainly designed to give gifts, so the gift box uses paper and magnets as the opening design, the printing technology uses a special color - bronze gold, and the graphics on the box surface uses the technology of partial bright film to increase the texture of the gift box. After the food is eaten, the packaging box can also be used as a storage function to achieve the concept of environmental protection.
- Design Challenge
- The most difficult aspect of the packaging design of this brand is the drawing of the fish shape and the representation of the graphics, mainly to directly convey the delicious dried fish food made from fresh marine fish to consumers, and the delicious dishes suitable for general family cooking.
- Research
- From the off-shore island of Taiwan, fishers’ hometown—Lamay Island (Siao iouciou), in the area of sea, fresh yellowfin tunas are fished up. Make yellowfin tunas as dried fish and fish sticks which are excellent local snacks able to be shared with close friends and fit for the first choice of souvenir. The design of graph connecting with local scenery—Stone Vase as main visual image magnifies local features and images. The zipper bag as package design helps takers preserve the freshness of dried fish. The pack with a magnetic cover can provide consumers with an option of sending gifts. After having eaten dried fish, the pack can be used as a shortage box, linking the idea of environment protection and giving itself an additional value, recycling.
- Inspiration
- From the off-shore island of Taiwan, fishers’ hometown—Lamay Island (Siao iouciou), in the area of sea, fresh yellowfin tunas are fished up. Make yellowfin tunas as dried fish and fish sticks which are excellent local snacks able to be shared with close friends and fit for the first choice of souvenir. The design of graph connecting with local scenery—Stone Vase as main visual image magnifies local features and images.
- Project Duration
- This set of gift boxes will be sold in Lamay Island, Taiwan on 2019/12/01.
- Operation Flow
- Through the field trip to Xiaoliuqiu Island in Taiwan to conduct photography and data collection, and then carry out visual image design and packaging design, the marine culture and local cultural history of Xiaoliuqiu Island are integrated, so that the overall brand packaging design can promote market sales and achieve high The benefits of marketing.
- Patents
- Chia-Hui Lien , Jen-Wei Huang
- Team Members
- Designer: Chia-Hui Lien , Jen-Wei Huang
- Image Credits
- Designer: Chia-Hui Lien , Jen-Wei Huang
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