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High Mountains Flowing Water Ìdánimọ̀ Ìríran fún Àfihàn by Baoquan Luo, Jiamin Feng and Zhiwei Lv

High Mountains Flowing Water Ìdánimọ̀ Ìríran fún Àfihàn by Baoquan Luo, Jiamin Feng and Zhiwei Lv is a highly esteemed winner of the very prestigious 2025 Àmì-ẹ̀yẹ Fàdákà A' Design Award in Àpẹẹrẹ Àwòrán, Àpèjúwe àti Ìbánisọ̀rọ̀ Ojú-Ìwòran Competition Category.


FàdákàÀwòrán· 2025

High Mountains Flowing Water Ìdánimọ̀ Ìríran fún Àfihàn

by Baoquan Luo, Jiamin Feng and Zhiwei Lv

Client: LanceDesign(Guangzhou)Co.,LTD

Àmì-ẹ̀yẹ Fàdákà A' Design Award Winner in Àwòrán Category

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The Design

About High Mountains Flowing Water Ìdánimọ̀ Ìríran fún Àfihàn

High Mountains Flowing Water jẹ́ pósítà àti ìdánimọ̀ ìríran tí a ṣẹ̀dá fún àfihàn iṣẹ́ ọnà Ṣáínà àti Ítálì. Àpẹrẹ náà da àwọn èròjà Ìlà-oòrùn àti Ìwọ̀-oòrùn pọ̀ láti sọ ìpàṣípààrọ̀ àṣà hàn. Àwọn àmì ìkọ̀wé Ṣáínà fún òkè àti omi ni a so pọ̀ mọ́ àwọn lẹ́tà Gẹ̀ẹ́sì nínú ìṣíkiri kaligrafi kan tí ó ṣàn dáradára, àwọn lẹ́tà M àti W sì ṣe àpẹrẹ kan tí ó rán wa létí òpó ilé Róòmù. Àkójọpọ̀ àwọ̀ pupa, funfun àti àwọ̀ ewé ń tọ́ka sí àsíá orílẹ̀-èdè Ítálì. Àkọlé àfihàn náà, ọjọ́ àti ibùdó rẹ̀ ni a kọ ní ìwọ̀n lẹ́tà tí ó tóbi jù fún ìdánimọ̀ kíákíá. Àwọn àpò tote, abẹ̀bẹ̀ àti àmì ìdánimọ̀ àwọn òṣìṣẹ́ pín àpẹrẹ ìríran kan náà.

The Recognition

About the Àmì-ẹ̀yẹ Fàdákà A' Design Award

High Mountains Flowing Water Ìdánimọ̀ Ìríran fún Àfihàn jẹ́ olùborí Àmì-ẹ̀yẹ Fàdákà A' Design Award, ìdánimọ̀ onípọ̀nlé lọ́nà àrà ọ̀tọ̀ tí a fún àwọn àwòṣe ìpele gíga jùlọ tó dára tó sì ń kan ọkàn. Àwọn olùborí Fàdákà jẹ́ àwọn iṣẹ́ tó ń tàn yòò gidigidi tó sì ní ìṣẹ̀dá púpọ̀ tí wọ́n ń ṣàfihàn ìmọ̀ ìjìnlẹ̀, ẹ̀bùn àti ìmọ̀ràn àwọn olùṣàwòṣe wọn. A retí pé High Mountains Flowing Water Ìdánimọ̀ Ìríran fún Àfihàn yóò jẹ́ iṣẹ́ àgbàyanu, àpẹẹrẹ rere, ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun jinlẹ̀. Àwòṣe tó borí Àmì-ẹ̀yẹ Fàdákà A' Design Award yìí jẹ́ ohun ìmúṣẹ̀dá tó hàn gbangba gidigidi tí a mọrírì tó ń ṣe anfàní tó sì ń tì ààlà iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ síwájú. High Mountains Flowing Water Ìdánimọ̀ Ìríran fún Àfihàn jẹ́ ẹ̀dá tí ọ̀pọ̀lọpọ̀ ń ṣe ìlara, tó ń jí ìfẹ́ inú, tó ń mú ìmọ̀lára rere wá tó sì ń jí ìyàlẹ́nu àti ìyanu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The carefully layered layout creates a sense of exploration and discovery, symbolizing the precious value of finding a kindred spirit amid the complexities of the world. By blending Eastern and Western artistic elements, the poster communicates the idea that art transcends borders, showcasing the dynamic cultural dialogue and synergy between Chinese and Italian artists.
Production Technology
This design is clean yet impactful, featuring a bold yet harmonious palette of red, white, and green. These colors not only evoke the Italian flag but also, through the dynamic interplay of red lines and green strokes, convey a sense of flowing vitality. The irregular layout enhances the poster’s dynamism, while the thoughtfully arranged elements create a fresh visual experience, underscoring the exhibition’s uniqueness and artistic appeal.
Design Challenge
This design’s layout may appear casual, yet it’s meticulously planned. Key details such as the exhibition title, date, and venue are highlighted with larger fonts and distinctive colors, ensuring quick viewer recognition. To further enhance audience engagement and user experience, peripheral items such as tote bags, fans, and staff badges adopt the same visual design as the poster, reinforcing a cohesive, unified look across all materials.
Inspiration
This poster draws its inspiration from the fusion of Chinese aesthetics with Italian art, aiming to convey a profound cultural exchange and mutual understanding between the two nations through visual language. The classic theme of mountains and flowing water meet their match is woven into the design, emphasizing the concepts of knowing and encountering.
Operation Flow
The poster design artfully merges Chinese and English typography, capturing the essence of East-West cultural fusion. A central, intertwined motif symbolizes the dialogue and interaction between diverse cultures. The main visual integrates the Chinese characters for "Mountain" and "Water" with the English letters, creating a unique typographic effect. The letters "M" and "W" form a Roman column-like structure while representing the initial "I." Calligraphic strokes seamlessly link the characters for "Mountain" and "Water" in a single, fluid motion, highlighting the essence of Eastern aesthetics. Green brushstrokes flow across the design, enhancing its vitality and fluidity and reinforcing the "High Mountain and Flowing Water" theme.
Team Members
Baoquan Luo, Jiamin Feng, Zhiwei Lv
Image Credits
LanceDesign(Guangzhou)Co.,LTD

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