Overpacked Iphakethe by Jiawen Li is a highly esteemed winner of the very prestigious 2020 Umklomelo Webhulonzi we-A' Design Award in Ukudizayina Ukupakisha Competition Category.

IbhulonziUkupakisha· 2020

Overpacked Iphakethe

by Jiawen Li

Umklomelo Webhulonzi we-A' Design Award Winner in Ukupakisha Category

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Verified Award Winner

Verify Award Status for #101193

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Colors

The Design

About Overpacked Iphakethe

Wakhelwe iphakethe likhekhe, elisetshenziswa njengezipho emindenini enezingane ezineminyaka emi-2 kuya kwengama-3 ubudala emkhosini. Iphefumulelwe amabhlogo wokwakha, kanti izici zesilo ziklanywe ngaphezulu kwamabhulokhi wokwakha. Ibhokisi lokupakisha lingaphindwa lihlanganiswe futhi bese liphenduka amabhlokhi wokwakha, futhi ngokusebenzisa izici zobuso besilo ebhokisini lokufaka, amehlo, impumulo, umlomo, kanye nokuhlanganiswa okuningi kungasetshenziselwa ukuqongelela lokho acabanga ukuthi ubuso besilo, njengokuthi benze iFrankense ososayensi, gqugquzela ukucabanga kwezingane.

The Recognition

About the Umklomelo Webhulonzi we-A' Design Award

Overpacked Iphakethe iwinile uMklomelo Webhulonzi we-A' Design Award, ukwaziswa okuhloniphekile kakhulu okunikezwa imiklamo ephawulekayo eyehlukaniswa ukudala, ubuhlakani nobukhali bengqondo. Abawinile beBhulonzi yimisebenzi enobuchule obukhulu nedala ngokumangalisayo eqinisekisa isipiliyoni esibanzi, umcabango nobuhlakani babaklami babo. Overpacked Iphakethe ilindeleke ukuba ibe yinto exatshwa kakhulu, edunyiswayo nethandwayo, enobungcweti obuphawulekayo nezinto ezintsha. Lo mklamo owinile uMklomelo Webhulonzi we-A' Design Award uhlanganisa izindlela ezinhle kakhulu ebuciko, esayensi, ekuklameni nasebuchwepheshe futhi uhamba phambili ngenxa yokunaka kwawo imininingwane. Overpacked Iphakethe iyanelisa izidingo ngokumangalisayo, ithinta izifiso, iheha imizwa futhi ikhanga ukufuna ukwazi.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The product packaging box I designed is a package of pastries, which is used as a gift to families with children 2 to 3 years old at the festival. It is inspired by the building blocks, and the monster's features are designed on the surface of the "building blocks". The packaging box can be recycled and turned into building blocks.
Dimensions & Packaging: The size of the whole package is 240mm * 70mm * 240mm, and then it includes 4 rectangular cubes (140mm * 70mm * 70mm), 4 triangular prisms (70mm * 70mm * 70mm), and 4 cubes (70mm * 70mm * 70mm).
Tags: Over-packing, green, building blocks, children,
Inspiration: Overpacking is very serious in China, especially the packaging of some gift boxes. The packaging of many gift boxes greatly exceeds their use value, and many merchants will increase the price of goods by attaching materials to the packaging of the goods in order to make huge profits.
Project Duration: The project started in Xiamen, China in April 2019 and was completed in Chengdu, China in January 2020.
Operation Flow: When eating the cakes inside, the packaging box can be recycled and used as a toy for children.

Read the Press Release