Cuishan Intelligent Kitchen Primary Function: Ubunikazi Bombukiso Bendawo Yokudlela by Yu Pan

Cuishan Intelligent Kitchen Primary Function: Ubunikazi Bombukiso Bendawo Yokudlela by Yu Pan is a highly esteemed winner of the very prestigious 2021 Umklomelo Wesiliva we-A' Design Award in Igrafikhi Competition Category.

IsilivaIgrafikhi· 2021

Cuishan Intelligent Kitchen Primary Function: Ubunikazi Bombukiso Bendawo Yokudlela

by Yu Pan

Client: MET Creative Brand

Umklomelo Wesiliva we-A' Design Award Winner in Igrafikhi Category

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The Design

About Cuishan Intelligent Kitchen Primary Function: Ubunikazi Bombukiso Bendawo Yokudlela

Book Text: I-Cuishan Intelligent Kitchen ubunikazi bombukiso obenzelwe indawo yokudla e-Wuxi, e-China. Lobu bunikazi buhlanganisa isiko lokudla lasendaweni, umlando wedolobha kanye nezindikimba ze-inthanethi ngaphakathi kohlelo lwebhrendi olulodwa. Uphawu luhlelwe futhi luphindwe ukuze lwakhe iphethini yebhrendi enokwaziwa okuqinile. Amaphethini e-ginkgo, inkonjane kanye nefu asetshenziswa njengezinto ezisemqoka. I-ginkgo ikhomba amasiko amaShayina asekhulele isikhathi eside, inkonjane ikhomba isifunda esiseningizimu yoMfula i-Yangtze, kanti ifu likhomba imvelo. Lo msebenzi umboza ama-square meters angu-1770 futhi waqedwa ngonyaka we-2019.

The Recognition

About the Umklomelo Wesiliva we-A' Design Award

Cuishan Intelligent Kitchen Primary Function: Ubunikazi Bombukiso Bendawo Yokudlela iwinile uMklomelo Wesiliva we-A' Design Award, ukwaziswa okuhloniphekile ngokungajwayelekile okunikezwa imiklamo esezingeni eliphezulu, ebukekayo nethinta kakhulu. Abawinile beSiliva yimisebenzi egqamile kakhulu nedala kakhulu ebonisa ubungcweti obuphawulekayo, italente nobuhlakani babaklami babo. Cuishan Intelligent Kitchen Primary Function: Ubunikazi Bombukiso Bendawo Yokudlela ilindeleke ukuba ibe ngumsebenzi omuhle wesibonelo, onobungcweti obuphawulekayo nezinto ezintsha ezijulile. Lo mklamo owinile uMklomelo Wesiliva we-A' Design Award uyinto entsha ebonakala kakhulu nethakazelisayo esiza futhi isunduza imingcele yobuciko, isayensi, ukuklama nobuchwepheshe. Cuishan Intelligent Kitchen Primary Function: Ubunikazi Bombukiso Bendawo Yokudlela iyinto enomhawu omkhulu kuyo evusa izifiso, ilethe imizwa emihle futhi ivuse ukumangala nokuxakeka.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This case breaks the pure food snack collection, the pure culture history museum and the pure technology time exhibition. Break the boundary of the three parties and reunite them. Food, culture and Internet, to create a new mode of experience mode all-round online and offline.
Dimensions & Packaging: The project covers a total of 1770 square meters.
Tags: Visual Identity, Commercial, Restaurant, Modern, Fashion, IP, Ginkgo, Cloud, Swallow
Production Technology: "Ginkgo" represents the long-standing culture of the Chinese nation and is the inheritance of the brand culture of Cui Shan Group. "Swallow" is unique in the south of the Yangtze River and a symbol of good times. "Cloud" is a symbol of nature and a portrayal of the realm of life.
Design Challenge: This case breaks the boundary between the snack collection of pure food, the History Museum of pure culture and the era exhibition of pure technology, and reconnects the three together.
Research: As the gathering place of Wuxi culture, Cui Shan Intelligent Kitchen will let more people understand the cultural core and spirit of Wuxi through the spread and coverage of the Internet, so as to promote the development of the city.
Inspiration: This case aims to inherit Wuxi culture and integrate the concept of Internet plus into design, so as to achieve the coexistence of inheritance and innovation. As a new food culture landmark in Wuxi, the strong identification and cultural sense are the first elements.
Project Duration: The project started in April 2019 in Wuxi and finished in October 2019 in Wuxi.
Operation Flow: In order to create a real Wuxi food business card, we need to fully reflect the local culture and special snacks, so that it can represent the cultural connotation of the city.
Patents: Copyrights belong to Zhang Pushui, 2019.
Team Members: Yu Pan
Hong Zhang
Image Credits: Image #1: Photographer Zhang Pushui, Cuishan Intelligent Kitchen, 2019.
Image #2: Photographer Zhang Pushui, Cuishan Intelligent Kitchen, 2019.
Image #3: Photographer Zhang Pushui, Cuishan Intelligent Kitchen, 2019.
Image #4: Photographer Zhang Pushui, Cuishan Intelligent Kitchen, 2019.
Image #5: Photographer Zhang Pushui, Cuishan Intelligent Kitchen, 2019.