Longnanchun Umsebenzi Oyinhloko: Iphakheji Yesiphuzo ngu-Manling Lin

Umdwebo Longnanchun Umsebenzi Oyinhloko: Iphakheji Yesiphuzo ngu-Manling Lin ungumnqobi ohlonishwa kakhulu womklomelo odumile we-2021 Umklomelo Webhulonzi we-A' Design Award Esigabeni Somncintiswano se-Ukudizayina Ukupakisha.

IbhulonziUkupakisha· 2021

Longnanchun Umsebenzi Oyinhloko: Iphakheji Yesiphuzo

ngu Manling Lin

Iklayenti: Diga Creative Design

Umnqobi we-Umklomelo Webhulonzi we-A' Design Award Esigabeni se-Ukupakisha

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Umnqobi Womklomelo Oqinisekisiwe

Qinisekisa Isimo Somklomelo se-#122836

Vakashela Isayithi Buka ku-A' Design Award Isitatimende Sabezindaba Ibheji Yomklomelo

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Ukuklama

Mayelana ne-Longnanchun Umsebenzi Oyinhloko: Iphakheji Yesiphuzo

Umbhalo Wencwadi: I-Longnanchun ingumklamo wamaphakheji wochungechunge lwezidakamizwa ze-baijiu yamaShayina. Uchungechunge lunemikhiqizo emithathu, eqanjwe ngokuthi usomabhizinisi, umsunguli kanye nomholi. Ibhodlela ngalinye liphethe isilwane sasenganekwaneni esithathwe emifanekisweni yodwala yaseDunhuang: ihhashi elinamaphiko, inyoni ye-phoenix kanye nodrako olindayo. Lezi zilwane ezintathu zibonisa isibindi, ukuzalwa kabusha kanye nokuvikelwa okuqinile. Isakhiwo sebhodlela sithathwe ku-pipa edlalwa insika yezulu endizayo yaseDunhuang, kanti imibala ikhethwe kusuka emifanekisweni yodwala. Ibhodlela nesivalo senziwe ngobumba, kanti ibhokisi lenziwe nge-acrylic.

Ukuqashelwa

Mayelana ne-Umklomelo Webhulonzi we-A' Design Award

Longnanchun Umsebenzi Oyinhloko: Iphakheji Yesiphuzo iwinile uMklomelo Webhulonzi we-A' Design Award, ukwaziswa okuhloniphekile kakhulu okunikezwa imiklamo ephawulekayo eyehlukaniswa ukudala, ubuhlakani nobukhali bengqondo. Abawinile beBhulonzi yimisebenzi enobuchule obukhulu nedala ngokumangalisayo eqinisekisa isipiliyoni esibanzi, umcabango nobuhlakani babaklami babo. Longnanchun Umsebenzi Oyinhloko: Iphakheji Yesiphuzo ilindeleke ukuba ibe yinto exatshwa kakhulu, edunyiswayo nethandwayo, enobungcweti obuphawulekayo nezinto ezintsha. Lo mklamo owinile uMklomelo Webhulonzi we-A' Design Award uhlanganisa izindlela ezinhle kakhulu ebuciko, esayensi, ekuklameni nasebuchwepheshe futhi uhamba phambili ngenxa yokunaka kwawo imininingwane. Longnanchun Umsebenzi Oyinhloko: Iphakheji Yesiphuzo iyanelisa izidingo ngokumangalisayo, ithinta izifiso, iheha imizwa futhi ikhanga ukufuna ukwazi.

Ngemuva Kokuklama

Iphakheji Yabezindaba

Ama-credit, amalungu eqembu nemininingwane yobuchwepheshe ehlinzekwe ngumklami.

Izici Ezihlukile: Longnanchun is a brand of Jinhui baijiu Industry which has been put on hold for a long time. This time, we will restart the brand and make a theme series of baijiu "entrepreneur's baijiu", focusing on high-end income groups. Products classification is "entrepreneurs, founders, leaders" To awaken and continue the brand awareness of that year, it is necessary to add the flavor of the times to the existing brand genes, which is both innovative and without losing the original keynote.
Izilinganiso Nokupakisha: 156mm×156mm×340mm
Amathegi: Dunhuang，Heavenly Fairy Bounces Pipa ， Entrepreneurs, founders, Leader
Ubuchwepheshe Bokukhiqiza: Ceramic bottle, ceramic lid, acrylic box
Inselele Yokudweba: In order to fit the three stages of entrepreneurs and pass the millennium of Chinese culture to the world, I consulted a large number of documentaries and Dunhuang culture. It took a lot of time to finally find the unique auspicious mythical animals in the murals to fit the theme. Also combined with flying ribbon elements to reflect.
Ucwaningo: The design and packaging needs to inherit the tonality of the past Longnanchun, and need to enhance the cultural attributes without losing the sense of dignity. Through reading a large number of Dunhuang documents to seek a breakthrough, the final effect is good. Traditional Chinese culture now needs more creative expression and more forms of carrying .
Ugqozi: Longnanchun is a old chinese baijiu in Gansu. This is a series of baijju ,the name is entrepreneur, founder, and leader, and desig of Dunhuang murals around product gene. Three auspicious mythical animal in Dunhuang murals are selected as wing horse, phoenix and guardian dragon, The spiritual characteristics that fit the three stages of entrepreneurs, , from brave to rebirth to firm guard. The shape of the pipa of the bottle comes from the pipa played by the Flying Fairy of Dunhuang. The lid represents the three stages of entrepreneurship. The color matching is selected from the mural color to convey the millennium Chinese culture.
Ubude Bephrojekthi: 2020.05.15-2021.09.25
Ukuhamba Kokusebenza: Reading related Dunhuang documentaries and murals, looking for distinctive design elements, expressing historical heritage and high-level sense, and finally selected three beasts, Wing Horse, Phoenix and Shenlong, highlighting the three entrepreneurs Traits-Brave&quot Rebirth and Perseverance"
Amalungu Eqembu: Manling Lin and Sheng Xie