XinJiHao 10 Ukupakishwa Kwetiye ngu-Evan Chen

Umdwebo XinJiHao 10 Ukupakishwa Kwetiye ngu-Evan Chen ungumnqobi ohlonishwa kakhulu womklomelo odumile we-2022 Umklomelo Wegolide we-A' Design Award Esigabeni Somncintiswano se-Ukudizayina Ukupakisha.

IgolideUkupakisha· 2022

XinJiHao 10 Ukupakishwa Kwetiye

ngu Evan Chen

Iklayenti: Bama Tea Co., Ltd

Umnqobi we-Umklomelo Wegolide we-A' Design Award Esigabeni se-Ukupakisha

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Umnqobi Womklomelo Oqinisekisiwe

Qinisekisa Isimo Somklomelo se-#127647

Buka ku-A' Design Award Isitatimende Sabezindaba Ibheji Yomklomelo

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Ukuklama

Mayelana ne-XinJiHao 10 Ukupakishwa Kwetiye

Enqubweni yokukhipha ikhekhe letiye elineminyaka eyishumi ubudala eligcinwe endaweni yokugcina eyomile yangaphakathi, abathengi bavula ibhokisi letiye emgqeni wegolide wesiphambano, njengokungathi bavula iminyaka yegolide yeminyaka eyishumi. Iphethini yentaba ebhokisini elingaphandle kanye nomfanekiso oqoshiwe wentaba onezinhlangothi ezintathu ebhodweni elingaphakathi umele intaba itiye eladlula kuyo ngesikhathi sokuthutha kanye nentaba eyazala itiye ngokulandelana, okwenza i-Pu'er yasendulo. itiye isitsha esinenkumbulo eyingqayizivele.

Ukuqashelwa

Mayelana ne-Umklomelo Wegolide we-A' Design Award

XinJiHao 10 Ukupakishwa Kwetiye iwinile uMklomelo Wegolide we-A' Design Award, ukwaziswa okuhloniphekile kakhulu okunikezwa imiklamo yeklasi yokuqala, emangalisayo nephawulekile. Abawinile beGolide yimiklamo emisha kakhulu, enombono ongaphambili futhi egqamile ebonisa ubuhlakani, ukuhlakanipha nobuchule babaklami babo. XinJiHao 10 Ukupakishwa Kwetiye ilindeleke ukuba ibe yinto entsha edunyiswe kakhulu, ebeka isitayela futhi ebalulekile elethe inani elingakaze libonwe. Lo mklamo owinile uMklomelo Wegolide we-A' Design Award ungumgomo omangalisayo nohlonishwayo osiza kakhulu futhi osunduza imingcele yobuciko, isayensi, ukuklama nobuchwepheshe. XinJiHao 10 Ukupakishwa Kwetiye idala imizwa ejulile yesifiso, ivuse intshiseko, ikhuthaze ukudala futhi iyasiheha.

Ngemuva Kokuklama

Iphakheji Yabezindaba

Ama-credit, amalungu eqembu nemininingwane yobuchwepheshe ehlinzekwe ngumklami.

Izici Ezihlukile: The origin of Pu'er tea is located in Yunnan-Guizhou Plateau, which made the transportation very difficult due to the barrier of high mountains. Historically, transportation of Pu'er tea has long relied on the caravan to cross the mountains. In order to load more goods, tea will be pressed into round tea cakes, and then loaded into the tea barrel made of bamboo shoots shell, thus forming a unique ring bulge shape of traditional package of Pu'er tea.
Izilinganiso Nokupakisha: 3000mm*3000mm*3000mm
Amathegi: logo，packaging，illustrations，graphics
Ubuchwepheshe Bokukhiqiza: Historically, transportation of Pu'er tea has long relied on the caravan to cross the mountains. In order to load more goods, tea will be pressed into round tea cakes, and then loaded into the tea barrel made of bamboo shoots shell, thus forming a unique ring bulge shape of traditional package of Pu'er tea. We introduce this unique shape into the design of tea canister, and at the same time, we also integrate the rolling mountain image of Yunnan Province into the design, symbolizing the mountains that breeds those tea.
Inselele Yokudweba: How to combine the quality of "Black Gold Decade" with visual expression.
Ucwaningo: This is a product of Pu'er tea from Yunnan Province, China. Pu'er tea has a long history. As early as 3000 years ago in the early Zhou Dynasty, Pu groups, the ancestors of Yunnan Province, had already recorded offering tea to King Wu of Zhou Dynasty. The origin of Pu'er tea is located in Yunnan-Guizhou Plateau, which made the transportation very difficult due to the barrier of high mountains.
Ugqozi: Pu'er tea has the characteristics of becoming more fragrant as it ages. Pu'er tea stored for a long time has a more unique flavor, so it has higher tasting value. This product selects an aged Pu'er which has been stored for ten years. We selected The Chinese character "ten" from the movable type printing block, one of the Four Great Inventions of ancient China, and combined the product’s most important concept ten with the main picture of outer packaging and the opening mode of packaging.
Ubude Bephrojekthi: The project was launched in Suzhou in March 2021.
Ukuhamba Kokusebenza: The packaging uses The Chinese character "ten" to skillfully divide the picture into four modules. The upper module turns left and right respectively from the middle line, revealing the golden inner box loaded with abstract mountain sculpture. In the process of taking out the ten-year-old tea cake stored in the internal dry warehouse, consumers open the tea box from the golden cross line, as if opening the golden age of ten years.
Amapathenti: BamaTea
Amalungu Eqembu: WenChao Wang
JinFei Yang
BaoHui Qiu
ShengXing Tang
Evan Chen
Ziming Guo
Lei Huang
Guojin Chen
Amakhredithi Ezithombe: BamaTea