Umdwebo Lowen Ukupakisha Utshwala ngu-China Resources Snow Breweries Ltd. ungumnqobi ohlonishwa kakhulu womklomelo odumile we-2022 Umklomelo Wesiliva we-A' Design Award Esigabeni Somncintiswano se-Ukudizayina Ukupakisha.
IsilivaUkupakisha· 2022
Lowen Ukupakisha Utshwala
ngu China Resources Snow Breweries Ltd.
Iklayenti: China Resources Snow Breweries
Umnqobi we-Umklomelo Wesiliva we-A' Design Award Esigabeni se-Ukupakisha
Umnqobi Womklomelo Oqinisekisiwe
Qinisekisa Isimo Somklomelo se-#136751Ukuklama
Mayelana ne-Lowen Ukupakisha Utshwala
ULowen uwumklamo wokupakisha ochungechungeni lotshwala. Umklamo uhlanganisa umdwebo wepeni, ubuciko be-mezzotint kanye nomfanekiso we-tattoo yasemgwaqweni. Izimo zejometri nemibala ekhanyayo zibonakalisa izinongo ezehlukene, okuhlanganisa i-raspberry, i-cherry kanye ne-Weissbier, ngakho-ke uhlobo ngalunye lungabonakala ngokushesha nangokuqondile. Imifanekiso iqhathanisa izithombe zasendle nezithambile ukuze kwakheke umphumela obonakalayo onamandla kanye nesici sokuhlalisana. Amakani enziwe nge-aluminium bese amabhodlela enziwe ngengilazi. Inqubo yokuphrinta enemininingwane igcina isithombe ngasinye sicacile futhi siqondile.
Ukuqashelwa
Mayelana ne-Umklomelo Wesiliva we-A' Design Award
Lowen Ukupakisha Utshwala iwinile uMklomelo Wesiliva we-A' Design Award, ukwaziswa okuhloniphekile ngokungajwayelekile okunikezwa imiklamo esezingeni eliphezulu, ebukekayo nethinta kakhulu. Abawinile beSiliva yimisebenzi egqamile kakhulu nedala kakhulu ebonisa ubungcweti obuphawulekayo, italente nobuhlakani babaklami babo. Lowen Ukupakisha Utshwala ilindeleke ukuba ibe ngumsebenzi omuhle wesibonelo, onobungcweti obuphawulekayo nezinto ezintsha ezijulile. Lo mklamo owinile uMklomelo Wesiliva we-A' Design Award uyinto entsha ebonakala kakhulu nethakazelisayo esiza futhi isunduza imingcele yobuciko, isayensi, ukuklama nobuchwepheshe. Lowen Ukupakisha Utshwala iyinto enomhawu omkhulu kuyo evusa izifiso, ilethe imizwa emihle futhi ivuse ukumangala nokuxakeka.
Ngemuva Kokuklama
Iphakheji Yabezindaba
Ama-credit, amalungu eqembu nemininingwane yobuchwepheshe ehlinzekwe ngumklami.
- Izici Ezihlukile
- Based on the imagination of form and romance, the package design of Lowen series features its unique sense of fashion and evocative expressiveness. It integrates pen drawing, mezzotint art and street tattoo. Different geometrical sharps go with multiple bright colors on the bottle standing for different flavors, including raspberry, cherry and Weissbier. The packing has clear transmission of socializing and flavors, which can help build close connections with target consumers.
- Izilinganiso Nokupakisha
- 70 mm x70 mm x17 mm
- Ubuchwepheshe Bokukhiqiza
- The can is made of aluminum and the bottle is made of glass.
- Inselele Yokudweba
- As an innovative beer series, the hardest part of the package design is to vividly present the excellent quality to consumers and add the mystery and social attribute to the product in a ground breaking way. In a bid to show the packaging features, the package design follows modern graphic aesthetics, and the fonts are optimized, thereby making the product more conspicuous.
- Ugqozi
- The combination of the beauty of the beast is the core of visual pictures. The comparison between the wildness and the gentleness provides a startling visual contrast to customers and constructs social tags for them. The integration of various shapes and different bright hues demonstrates the flavor of sub products, enabling consumers to recognize the products in a novel and direct way and allowing young consumers to quickly access their favorite flavors.
- Ubude Bephrojekthi
- The project started in 2020 and finished in March, 2022.
- Ukuhamba Kokusebenza
- The illustration on the package is so attractive that it can quickly draw target the attention of consumers. Thanks to the detailed and delicate printing process, the image printed on the package is clear and exquisite.
Okuxhasiwe
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