Roger That Inspirationlabs Isazisi Senkampani by Ruud Winder - Rebrandt

Roger That Inspirationlabs Isazisi Senkampani by Ruud Winder - Rebrandt is a highly esteemed winner of the very prestigious 2023 Umklomelo Wensimbi we-A' Design Award in Igrafikhi Competition Category.

InsimbiIgrafikhi· 2023

Roger That Inspirationlabs Isazisi Senkampani

by Ruud Winder - Rebrandt

Client: Rebrandt

Umklomelo Wensimbi we-A' Design Award Winner in Igrafikhi Category

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Colors

The Design

About Roger That Inspirationlabs Isazisi Senkampani

Ukuzibulala kungumbangela wokuqala wokufa phakathi kwentsha eNetherlands. URogier Hulst, umlingani obalulekile nomngane weqembu lokuklama, washona esemncane kakhulu. Unina wasungula i-Roger That ukuze anikeze abantu abasha abakwamanye amathuba okuthola isiphephelo, indlebe ezwayo, nokuqeqeshwa. Njengomklami osemusha, uRogier wayenophawu oluhlukile. Njengoba i-Roger That yaqhamuka ekufeni kukaRogier Hulst, i-ejensi yafuna ukuba umklama usuke kumklama wakhe. Ngokusekelwe kuphawu oluvamile lukaRogier van Hulst, umklami wenze uhlelo olumela imibala eminingi nokwehlukana kwentsha.

The Recognition

About the Umklomelo Wensimbi we-A' Design Award

Roger That Inspirationlabs Isazisi Senkampani iwinile uMklomelo Wensimbi we-A' Design Award, ukwaziswa okuhloniphekile okunikezwa imiklamo emihle ehlangabezana nezidingo zobungcweti nezemboni ezilindelekile ezimpahleni ezihlelwe kahle. Abawinile beNsimbi babonisa ikhono elikhulu, ubungcweti obuphezulu, ukuqonda kochwepheshe namandla okudala abadali babo. Roger That Inspirationlabs Isazisi Senkampani ilindeleke ukuba ibe yinto exatshwa kakhulu, edunyiswayo nethandwayo esebenzayo nenezinto ezintsha. Lo mklamo owinile uMklomelo Wensimbi we-A' Design Award uhlanganisa izindlela ezinhle kakhulu zemboni futhi unezimfanelo zobuchwepheshe ezifanelekile ezihlanganiswe nolwazi nethalente. Roger That Inspirationlabs Isazisi Senkampani iyahlonishwa ngenxa yokucophelela kwayo futhi ihlelelwe ukulethela izinguquko zomgangatho wempilo ezisiza ukwenza umhlaba ube yindawo engcono.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Based on the typical R-logo of Rogier van Hulst, the designer made a block system that represents the multi-colouredness and diversity of the youngsters. Which way are you going? What movement is expected of you? The flexibility of the blocks stands for the freedom of moving, a message to all the (young) people; feel free to move to any direction.
Tags: Rogier van Hulst, branding, Roger That, Inspiratielab
Production Technology: For the corporate identity is printwork made, and also streetart and digital materials.
Design Challenge: To keep the design of Rogier van Hulst alive in this new identity.
Inspiration: Suicide is the number 1 cause of death among young people in the Netherlands. Rogier Hulst, valued colleague and friend of the design team, passed away much too young. His mother founded 'Roger That' to offer other young people the opportunity to receive shelter, a listening ear and coaching. As a young designer, Rogier had a unique logo. Since Roger That originated from the death of Rogier Hulst, the agency wanted the design to stem from his design.
Project Duration: 2 months
Patents: 2023 Ruud Winder - Rebrandt
Team Members: Ruud Winder - Rebrandt
Image Credits: 2023 Ruud Winder - Rebrandt