Rockstar Spotlight Studios Isitudiyo Sokuqopha Esihambayo ngu-PepsiCo Design and Innovation

Umdwebo Rockstar Spotlight Studios Isitudiyo Sokuqopha Esihambayo ngu-PepsiCo Design and Innovation ungumnqobi ohlonishwa kakhulu womklomelo odumile we-2023 Umklomelo Wesiliva we-A' Design Award Esigabeni Somncintiswano se-Ukukhangisa.

IsilivaUkukhangisa· 2023

Rockstar Spotlight Studios Isitudiyo Sokuqopha Esihambayo

ngu PepsiCo Design and Innovation

Umnqobi we-Umklomelo Wesiliva we-A' Design Award Esigabeni se-Ukukhangisa

97,211

Umnqobi Womklomelo Oqinisekisiwe

Qinisekisa Isimo Somklomelo se-#149747

Buka ku-A' Design Award Isitatimende Sabezindaba Ibheji Yomklomelo

Imibala

Ukuklama

Mayelana ne-Rockstar Spotlight Studios Isitudiyo Sokuqopha Esihambayo

I-Rockstar Spotlight Studios yisitudiyo sokuqopha esihambayo esakhelwe ukuba yisipiliyoni sohlobo lwempahla (brand experience) kubavakashi nabahlali baseVenice Beach, eCalifornia. Lokhu kufakwa kuhlanganisa i-Unplugged Mood Booth futhi kwethulwa ukwazisa umphakathi ngezinambitho ezintsha ze-Rockstar Unplugged. Isitudiyo sinikeza amaciko asafufusa, abadlali bamageyimu nabanye abasunguli indawo yokuqopha, ukwabelana ngemibono nokuthola ugqozi. Ubunjalo bohlobo lwe-Rockstar buguqulelwe endaweni yangaphakathi enezinhlangothi ezintathu, lapho izimo, imibala nokugcotshwa kohlobo lwempahla kusetshenziswa emaphaneli e-foam yezwi, ezintweni ezifakiwe, ezindwangwini zokwembesa kanye nasemaphaneli elogo akhishwe ngokucindezelwa.

Ukuqashelwa

Mayelana ne-Umklomelo Wesiliva we-A' Design Award

Rockstar Spotlight Studios Isitudiyo Sokuqopha Esihambayo iwinile uMklomelo Wesiliva we-A' Design Award, ukwaziswa okuhloniphekile ngokungajwayelekile okunikezwa imiklamo esezingeni eliphezulu, ebukekayo nethinta kakhulu. Abawinile beSiliva yimisebenzi egqamile kakhulu nedala kakhulu ebonisa ubungcweti obuphawulekayo, italente nobuhlakani babaklami babo. Rockstar Spotlight Studios Isitudiyo Sokuqopha Esihambayo ilindeleke ukuba ibe ngumsebenzi omuhle wesibonelo, onobungcweti obuphawulekayo nezinto ezintsha ezijulile. Lo mklamo owinile uMklomelo Wesiliva we-A' Design Award uyinto entsha ebonakala kakhulu nethakazelisayo esiza futhi isunduza imingcele yobuciko, isayensi, ukuklama nobuchwepheshe. Rockstar Spotlight Studios Isitudiyo Sokuqopha Esihambayo iyinto enomhawu omkhulu kuyo evusa izifiso, ilethe imizwa emihle futhi ivuse ukumangala nokuxakeka.

Ngemuva Kokuklama

Iphakheji Yabezindaba

Ama-credit, amalungu eqembu nemininingwane yobuchwepheshe ehlinzekwe ngumklami.

Izici Ezihlukile: As a part of The Big Game weekend, Rockstar® unveiled a new brand experience, the Rockstar Spotlight Studios and the Unplugged Mood Booth, to wow locals and fans visiting Venice Beach, CA and introduce them to the new Rockstar Unplugged® flavors. The Brand Experience Design Team collaborated with the PepsiCo Music & Culture Team to create a state-of-the-art mobile recording studio, a place that spotlights hustlers, emerging artists, and gamers to create, exchange and inspire.
Ugqozi: The Design team designed and developed every detail of the Rockstar Spotlight Studios and Unplugged Mood Booth Structure, from top to bottom. To create the Rockstar Truck, we translated the new iconic Rockstar brand identity into an elegant 3D exploration that embeds the brand shapes, colors, and finishes into the recording truck elements themselves, such as acoustic foam panels, fixtures, upholstery, and extruded logo panels.

Funda Isitatimende Sabezindaba

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