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Precious Pastries Ukupakisha Kwamaphestri by Hui Qiong Yang

Precious Pastries Ukupakisha Kwamaphestri by Hui Qiong Yang is a highly esteemed winner of the very prestigious 2023 Umklomelo Wesiliva we-A' Design Award in Ukudizayina Ukupakisha Competition Category.


IsilivaUkupakisha· 2023

Precious Pastries Ukupakisha Kwamaphestri

by Hui Qiong Yang

Umklomelo Wesiliva we-A' Design Award Winner in Ukupakisha Category

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Verified Award Winner

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Colors

The Design

About Precious Pastries Ukupakisha Kwamaphestri

I-Precious Pastries iwumklamo wokupakisha we-Bazhen Cake, iphestri lendabuko laseShayina eliqukethe izithako eziyisishiyagalombili eziyigugu. Ibhokisi langaphandle nesibambo sephepha kuhlangana ukwakha isimo sonogolantethe, inyoni emele impilo nokuphila isikhathi eside kusiko lamaTaoist aseShayina. Ukwakhiwa kwalo akulimazi imvelo futhi konga izindleko. Uma ibhokisi livulwa, ingxenye engaphezulu yakha isithombe esiphelele, futhi izinhlangothi ezahlukene zamabhokisi amane zihlangana zibe yisithombe esisodwa esikhulu. Umklamo uxhumanisa isiko lebhrendi eneminyaka eyikhulu ubudala nobuhle basempumalanga.

The Recognition

About the Umklomelo Wesiliva we-A' Design Award

Precious Pastries Ukupakisha Kwamaphestri iwinile uMklomelo Wesiliva we-A' Design Award, ukwaziswa okuhloniphekile ngokungajwayelekile okunikezwa imiklamo esezingeni eliphezulu, ebukekayo nethinta kakhulu. Abawinile beSiliva yimisebenzi egqamile kakhulu nedala kakhulu ebonisa ubungcweti obuphawulekayo, italente nobuhlakani babaklami babo. Precious Pastries Ukupakisha Kwamaphestri ilindeleke ukuba ibe ngumsebenzi omuhle wesibonelo, onobungcweti obuphawulekayo nezinto ezintsha ezijulile. Lo mklamo owinile uMklomelo Wesiliva we-A' Design Award uyinto entsha ebonakala kakhulu nethakazelisayo esiza futhi isunduza imingcele yobuciko, isayensi, ukuklama nobuchwepheshe. Precious Pastries Ukupakisha Kwamaphestri iyinto enomhawu omkhulu kuyo evusa izifiso, ilethe imizwa emihle futhi ivuse ukumangala nokuxakeka.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The product packaging is mainly in the shape of a crane, and the perfect combination of the outer box and the paper handle forms the shape of a crane, which is environmentally friendly and cost-saving. When the box is opened, the top forms a complete picture, and the combination of different sides of the four packages forms a complete picture.
Visually integrate the design style of brand culture and Guochao oriental aesthetics, forming a unique visual and beautiful experience.
Inspiration
The customer Zhenyuantang is a century-old traditional Chinese medicine brand. Bazhen Cake is a special pastry that has added eight kinds of precious Chinese ingredients. It has the characteristics of snacks and light health. In Chinese Taoist culture, cranes represent health and longevity, and they are also rare birds, which fit the century-old intangible cultural heritage and product characteristics of the client Zhenyuantang. Therefore, the product packaging is in the shape of a crane.

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