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Ghaffari Ukupakishwa Kwemikhiqizo Yamakhemikhali by Wallrus Design Studio

Ghaffari Ukupakishwa Kwemikhiqizo Yamakhemikhali by Wallrus Design Studio is a highly esteemed winner of the very prestigious 2025 Umklomelo Wesiliva we-A' Design Award in Ukudizayina Ukupakisha Competition Category.


IsilivaUkupakisha· 2025

Ghaffari Ukupakishwa Kwemikhiqizo Yamakhemikhali

by Wallrus Design Studio

Client: Ghaffari Chemical Industries Corp.

Umklomelo Wesiliva we-A' Design Award Winner in Ukupakisha Category

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Colors

The Design

About Ghaffari Ukupakishwa Kwemikhiqizo Yamakhemikhali

I-Ghaffari iwumklamo wokupakisha owenzelwe uhla lwemikhiqizo yamakhemikhali. Umklamo ulandela indlela elula lapho izinto ezingadingekile zisusiwe ukuze kugqanyiswe ulwazi olubalulekile. Izinhlamvu zamagama ezigqamile kanye nepalethi yemibala ekhethekile kusekela ukubonakala eshalofini. Amalebula akhiqizwa ngobuchwepheshe be-in-mould labeling. Uhlelo lokubukwayo lwalungiselwa imikhiqizo enezilinganiso nobukhulu obuhlukene, ngakho ulimi olulodwa lumboza yonke iphothifoliyo. Inhloso kwakuwukuhlanganisa ubunikazi obuhlukene phakathi nokuvumela ukukhula kuyo yonke imakethe kanye nemidiya.

The Recognition

About the Umklomelo Wesiliva we-A' Design Award

Ghaffari Ukupakishwa Kwemikhiqizo Yamakhemikhali iwinile uMklomelo Wesiliva we-A' Design Award, ukwaziswa okuhloniphekile ngokungajwayelekile okunikezwa imiklamo esezingeni eliphezulu, ebukekayo nethinta kakhulu. Abawinile beSiliva yimisebenzi egqamile kakhulu nedala kakhulu ebonisa ubungcweti obuphawulekayo, italente nobuhlakani babaklami babo. Ghaffari Ukupakishwa Kwemikhiqizo Yamakhemikhali ilindeleke ukuba ibe ngumsebenzi omuhle wesibonelo, onobungcweti obuphawulekayo nezinto ezintsha ezijulile. Lo mklamo owinile uMklomelo Wesiliva we-A' Design Award uyinto entsha ebonakala kakhulu nethakazelisayo esiza futhi isunduza imingcele yobuciko, isayensi, ukuklama nobuchwepheshe. Ghaffari Ukupakishwa Kwemikhiqizo Yamakhemikhali iyinto enomhawu omkhulu kuyo evusa izifiso, ilethe imizwa emihle futhi ivuse ukumangala nokuxakeka.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This strategic clarity cascaded into a complete packaging redesign, where extraneous elements were stripped away to amplify the essentials. Bold typography and a vibrant proprietary color palette became the hallmark of recognition, ensuring instant shelf impact and consumer connection. To reflect Ghaffari's industry stature, we scaled their identity through monumental exhibition designs, employing oversized elements, and commanding typography to dominate spatial narratives while retaining elegance.
Dimensions & Packaging
This design has been developed and expanded for a variety of products in different dimensions and sizes.
Tags
Re-Branding, Re-design
Production Technology
IML Labels.
Design Challenge
Minimal design method.
Research
Same Products and same rebranding process.
Inspiration
In redefining the visual and strategic identity of Ghaffari Co., our multidisciplinary team embarked on a transformative journey to harmonize the brand's legacy with its future ambitions. We created a holistic solution rooted in clarity, scalability, and bold simplicity by dissecting challenges across strategic layers, product portfolio architectures, and naming systems. The project began with a critical refresh of the brand's DNA, meticulously aligning it with the Ghaffari Co.'s core values to establish a resilient foundation.
Project Duration
The project started in April 2024 in Tehran and finished in January 2025 in Tehran.
Operation Flow
This design effortlessly connects with its audience, creating an intuitive and engaging experience that resonates deeply. Its thoughtful aesthetics and user-centric approach not only captivate users but also inspire professionals to embrace and integrate the product into their workflows. By seamlessly blending functionality with visual appeal, it encourages experts to explore its potential and leverage its innovative features to achieve their goals.
Team Members
Design Consultant: Soroush Doustvandi
Design Director: Matin Mirzaei
Project Manager: Iman Alemozaffar
Creative Consultant: Kianoosh Atashi
3D Visualization: Ariya Ghodrati
Graphic Designer: Yeganeh Khorami
Account Manager: Rezvan Khani
Image Credits
All images made with Cinema 4D in our studio.

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