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Dream Of The Blue Ukupakisha Kwebhodlela Lotshwala ngu-Wen Liu

Umdwebo Dream Of The Blue Ukupakisha Kwebhodlela Lotshwala ngu-Wen Liu ungumnqobi ohlonishwa kakhulu womklomelo odumile we-2026 Umklomelo Webhulonzi we-A' Design Award Esigabeni Somncintiswano se-Ukudizayina Ukupakisha.


IbhulonziUkupakisha· 2026

Dream Of The Blue Ukupakisha Kwebhodlela Lotshwala

ngu Wen Liu

Iklayenti: Shenzhen Oracle Creative Design Co.,Ltd.

Umnqobi we-Umklomelo Webhulonzi we-A' Design Award Esigabeni se-Ukupakisha

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Mayelana ne-Dream Of The Blue Ukupakisha Kwebhodlela Lotshwala

I-Dream Of The Blue iyiphakheji yebhodlela eklanyelwe i-baijiu yaseShayina yezinga eliphezulu. Ibhodlela ligcina isimo esiyisiko sebhrendi futhi lengeza umklamo wesivikelo somzimba othathwe kwifilimu i-Investiture of the Gods, onamaphethini asendulo aqoshwe kahle kuyo yonke ingaphandle. Lonke ibhodlela, kuhlanganise nomqopho wesivikelo somzimba, lakhiwe njengocezu olulodwa lwengilazi ngenqubo yokubumba engxenye eyodwa, okugcina izindleko zokukhiqiza ziphansi. Uphawu olungaphambili lwenziwe nge-aluminium egayiwe kabusha. Iphakheji ilinganiselwa ku-105 ngo-105 ngo-308 amamilimitha.

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Mayelana ne-Umklomelo Webhulonzi we-A' Design Award

Dream Of The Blue Ukupakisha Kwebhodlela Lotshwala iwinile uMklomelo Webhulonzi we-A' Design Award, ukwaziswa okuhloniphekile kakhulu okunikezwa imiklamo ephawulekayo eyehlukaniswa ukudala, ubuhlakani nobukhali bengqondo. Abawinile beBhulonzi yimisebenzi enobuchule obukhulu nedala ngokumangalisayo eqinisekisa isipiliyoni esibanzi, umcabango nobuhlakani babaklami babo. Dream Of The Blue Ukupakisha Kwebhodlela Lotshwala ilindeleke ukuba ibe yinto exatshwa kakhulu, edunyiswayo nethandwayo, enobungcweti obuphawulekayo nezinto ezintsha. Lo mklamo owinile uMklomelo Webhulonzi we-A' Design Award uhlanganisa izindlela ezinhle kakhulu ebuciko, esayensi, ekuklameni nasebuchwepheshe futhi uhamba phambili ngenxa yokunaka kwawo imininingwane. Dream Of The Blue Ukupakisha Kwebhodlela Lotshwala iyanelisa izidingo ngokumangalisayo, ithinta izifiso, iheha imizwa futhi ikhanga ukufuna ukwazi.

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Iphakheji Yabezindaba

Ama-credit, amalungu eqembu nemininingwane yobuchwepheshe ehlinzekwe ngumklami.

Izici Ezihlukile
Dream Of The Blue x Investiture of the Gods: Aspiration Meets Myth. Yanghe's premium brand partners with the blockbuster film, fusing its culture of dream-seeking with the spiritual power of an iconic legend. This collaboration crafts an epic narrative where fine liquor interprets cinema, creating a cultural feast in honor of dreams and timeless tales.
Izilinganiso Nokupakisha
105mm×105mm×308mm
Amathegi
Baijiu, Yanghe, Dream Of The Blue, Investiture of the Gods, Co-branding, Crossover
Ubuchwepheshe Bokukhiqiza
The entire bottle, including the armor motif, is crafted as a single piece of glass through a one-piece molding process. This monolithic structure significantly enhances production cost-efficiency. The front emblem is made from recycled aluminum, underscoring our tangible commitment to environmental responsibility.
Inselele Yokudweba
The pivotal challenge in this design lay in balancing aesthetic ambition with cost constraints. While metal was the ideal material to realize the armor, its use would have significantly increased material and labor costs, extended production timelines, and contradicted our sustainability goals. In response, the team underwent multiple rounds of design refinement and in-depth research into glass manufacturing techniques. The innovative solution was to integrate the armor as an embossed relief directly onto the glass bottle itself. This approach not only achieved substantial cost savings but also delivered a visually striking result.
Ucwaningo
The growing influence of Chinese mythological IPs is clearly demonstrated by the commercial success of related films ("Ne Zha," "Investiture of the Gods") and games ("Black Myth: Wukong"). Yanghe Dream Of The Blue collaboration with "Investiture of the Gods" is a strategic embrace of this trend.
This partnership not only expands Dream Of The Blue's product line and cultural appeal but also significantly elevates its brand recognition. It further achieves a deep integration of baijiu culture with cinematic art, injecting new energy into the global promotion of Chinese culture. Ultimately, these concerted efforts will enhance the brand's long-term value.
Ugqozi
More than a central prop in "Investiture of the Gods," the armor embodies the belief in safeguarding the nation. Dream Of The Blue fuses this motif into its classic bottle shape, forging a tangible bastion for dreams and an unwavering commitment to excellence. Adorned with intricately carved, ancient patterns, the design is elevated by a layer of profound Eastern artistry.
Ubude Bephrojekthi
Project Launch Date: October 25, 2024
Location: Shenzhen Oracle Creative Design Co., Ltd.
Ukuhamba Kokusebenza
This collaborative product is more than a cross-industry dialogue between baijiu and cinema; it is a dedicated effort to propel a profound integration of Chinese baijiu culture and the cinematic arts. This initiative stands as a significant step towards presenting Eastern culture with renewed vitality on the global stage.
Amalungu Eqembu
Creative Direction: Wen Liu
Design Execution: Shaokun Xiao

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