By Polar 主要功能:動畫短片 by Lok Kee Rocky Fong

By Polar 主要功能:動畫短片 by Lok Kee Rocky Fong is a highly esteemed winner of the very prestigious 2021 A' Design Award 銅獎 in 電影設計 Competition Category.

銅電影· 2021

By Polar 主要功能:動畫短片

by Lok Kee Rocky Fong

Client: Eggshellsea Production Limited

A' Design Award 銅獎 Winner in 電影 Category

20,063

Verified Award Winner

Verify Award Status for #115645

View at A' Design Award Press Release Award Badge

Colors

The Design

About By Polar 主要功能:動畫短片

書本文字:《By Polar》係為2020年冬天創作嘅一部動畫短片。故事靈感嚟自2019年一篇新聞報道,講述一隻又餓又攰嘅年輕北極熊,喺西伯利亞工業城市諾里爾斯克嘅郊區徘徊,距離牠平常嘅棲息地有幾百英里咁遠。呢套動畫著重每個場景嘅氛圍同情緒營造,並以音樂代替對白。所有畫面元素都先喺平板電腦同電腦上繪製,然後再進行動畫製作。《By Polar》提醒我哋,無論喺順境定逆境之中,總有啲生命被人忽視。

The Recognition

About the A' Design Award 銅獎

By Polar 主要功能:動畫短片是 A' Design Award 銅獎得主，這是授予以創造力、獨創性和敏銳見長的傑出設計的極具聲望的認可。銅獎得主是技藝嫻熟、創意驚人的作品，印證了其設計師豐富的經驗、想像力與機智。預計By Polar 主要功能:動畫短片將成為一件備受推崇、令人欽佩且被珍愛的物品，兼具顯著的專業性與創新性。這件贏得 A' Design Award 銅獎的設計融入藝術、科學、設計和技術領域的最佳實踐，並因注重細節而出類拔萃。By Polar 主要功能:動畫短片出色地滿足需求，觸動渴望，迷住情感，並吸引好奇心。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: I creat this animation for the 2020 Winter. I wish to give a warm remind to the world that there are always something, some creatures, being neglected, no matter during good or harsh time. May be we are actually one of the abandoned. But even though, we are not alone.
Dimensions & Packaging: 1920 x 1080 25 fps
Tags: Polar, winter, animation, global warming, illustration, snow
Production Technology: First illustrated on ipad and computer by Photoshop, then migrated the graphical elements to Aftereffect to animate.
Inspiration: Inspired by a new report in 2019 (CNN)
"A hungry and exhausted young polar bear was spotted wandering
in the suburbs of the Siberian industrial city of Norilsk,
hundreds of miles from its usual habitat."
Project Duration: Hong Kong
Team Members: Director: Rocky Fong
Lead Animator: Rocky Fong
Assistant Animator: Jun Cheng
Music : Mark Wong