BioStu 產品宣傳影片 by Andrii Naidonov is a highly esteemed winner of the very prestigious 2021 A' Design Award 鐵獎 in 電影設計 Competition Category.

鐵電影· 2021

BioStu 產品宣傳影片

by Andrii Naidonov

Client: BioStu

A' Design Award 鐵獎 Winner in 電影 Category

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Verified Award Winner

Verify Award Status for #118836

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About BioStu 產品宣傳影片

BioStu係一部宣傳影片,旨在介紹一款專為學童設計嘅學習裝置。呢段影片介紹咗BioStu裝置,佢支援地球科學嘅學習。每個場景展示一個功能,例如觀察植物生長、觀察昆蟲同埋跟蹤自然過程。其他場景展示影片同延時攝影紀錄、光照強度控制,以及溫度等數值嘅讀取。場景之間以流暢嘅過場連接。柔和嘅燈光同自然元素為呢段影片營造出一種平靜嘅氛圍。

The Recognition

About the A' Design Award 鐵獎

BioStu 產品宣傳影片是 A' Design Award 鐵獎得主，這是授予滿足人們對設計精良的創作所期待的專業與工業要求的優良設計的聲望認可。鐵獎得主展現出其創作者的高超技藝、高度專業化、專家級的理解力和創造能力。預計BioStu 產品宣傳影片將成為一件備受推崇、令人欽佩且被珍愛的創作，既實用又創新。這件贏得 A' Design Award 鐵獎的設計整合了行業最佳實踐，並擁有與專業知識和才華相結合的稱職技術特性。BioStu 產品宣傳影片因其嚴謹而受到尊重，旨在提供有助於讓世界變得更美好的生活品質改善。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Video made to present a new start up- the device for children studying at schools. The goal is to show how usefull it can be, and model few examples covering it's main features.

BioStu is a helper for children studying earth sciences. It allows children to see plants growing, insetcts, nature processes like water tornado and biosynthesis, and much more. Children can make videos and timelapses, control the light intensy, check the parameters like temperature and so on.
Tags: motion, design, 3d animation, simulation, 3d design, motion graphics
Production Technology: Maxon Cinema4D, XParticles (rendered with Redshift), Quixel Megascans, Adobe AfterEffects, Adobe Premiere.
Inspiration: Based on the purpose, I wanted this video to be calm and mild. With a very suddle feel of mystery, as I think studying means a journey and discovery.
Keeping in mind this device should help in searching earth science, I included related elements to each scene: plants, rocks etc.
The original version for my client also included female VO, but to me it works better with just music, so this is what I keep for my portfolio.
Project Duration: Project atsrted in September 2020 and finished in October 2020
Operation Flow: The purpose of this video is to show how BioStu device can be used. Each scene is a separate feature, and I tryed to achive smooth transition from one to other, to make viewer feel we're talking about same thing all the time and keep the line. I wanted all scenes to look alive, so they all include elements corresponding to that. The light setup was also important for this, I used GI everywhere to achieve soft shadows which looks more natural. It's not hard to achieve technically, but way longer to calculate. Anyway this is what we needed for this purpose.