由設計師 Cheng-Hsuan Lin 創作嘅 The 31st Golden Melody Awards Trailer 儀式宣傳片 係備受推崇嘅 2023 A' Design Award 銀獎 得獎作品,獲獎類別為 電影設計。
銀電影· 2023
The 31st Golden Melody Awards Trailer 儀式宣傳片
客戶: 27 Design Co., Ltd.
電影 類別嘅 A' Design Award 銀獎 得獎者
經驗證嘅獲獎者
驗證設計 #142935 嘅獲獎狀態設計
關於 The 31st Golden Melody Awards Trailer 儀式宣傳片
金曲獎預告片以一座融化的獎盃開始,象徵著這股享有盛譽的音樂盛事不斷演變與改變。隨著一代又一代的過去,該獎項不斷突破傳統、重塑自我,探索無限的可能性。就像水一樣,這些獎項流入世界各地,為重生的循環帶來新的生命和能量。它的影響是無形的,但卻是深遠的,像漣漪一樣蔓延,給所有接觸到的人留下持久的印象。
榮譽認可
關於A' Design Award 銀獎
The 31st Golden Melody Awards Trailer 儀式宣傳片是 A' Design Award 銀獎得主,這是授予頂級、華美而令人印象深刻的設計的極為崇高的認可。銀獎得主是極其卓越、極具創造力的作品,展現出其設計師傑出的專業技能、才華與敏銳。預計The 31st Golden Melody Awards Trailer 儀式宣傳片將成為一件出色的典範之作,兼具非凡的專業性與深刻的創新性。這件贏得 A' Design Award 銀獎的設計是一項備受矚目、令人欽佩的發明,造福並拓展藝術、科學、設計和技術的界限。The 31st Golden Melody Awards Trailer 儀式宣傳片是一件令人羨慕的創作,它喚起渴望,帶來積極的情感,並激發驚嘆與讚嘆。
設計背後
新聞資料包
由設計師提供嘅製作人員名單、團隊成員同技術詳情。
- 獨特屬性
- The trailer opens with a Golden Melody trophy melting down, signifying that with the coming and going of generations, the Golden Melody Awards is breaking with conventions, reformulating and reconstructing every possibility anew. Like water, it seeps into every land, providing newfound nourishment in the cycle of rebirth; it spreads like a ripple, exerting its intangible and ever-renewing influence.
- 尺寸同包裝
- The Golden Melody Award is an important indicator of Chinese pop music. Different styles of creative media also represent that each kind of music can be recognized.
We rethink and define the different possibilities of Golden Melody Awards.
Use many different styles of media creation to interpret the possibility of each kind of music in Golden Melody Awards - 標籤
- Music Award, Golden Melody Awards, GMA, GMA31, GMA2020, Trailer
- 生產技術
- The opening through the melting of the Golden Melody Trophy also symbolizes that the Golden Melody Award is no longer confined to the frame of the past after turning into the next generation.
A total of 29 awards, divided into 9 categories, we condense them and define the feature of each category in a scene that jumps to one scene. - 設計挑戰
- The Golden Melody Award is an important indicator of Chinese pop music. Different styles of creative media also represent that each kind of music can be recognized.
We rethink and define the different possibilities of Golden Melody Awards.
During the epidemic, many things have changed, and life may no longer be the same as before, but it must be like water to reshape a new look. - 研究
- The opening through the melting of the Golden Melody Trophy also symbolizes that the Golden Melody Award is no longer confined to the frame of the past after turning into the next generation.
In 2020, the epidemic has not only impacted the world, but also made us stop and rethink many things, taking the concept of rebirth as the main theme of the video.
Through the melting and final turning of the trophy into diffusion and flow, two different viewing experiences are subtly induced. - 靈感
- At the beginning of the trailer, everything seems to melt down through the inverted lens, scene by scene until the source of the Golden Melody trophy, and when the last moment of the inversion is approaching, start fast-forward playback with the inversion, so that the original dissolution is reversed into diffusion and Flow, ingeniously elicits two different viewing experiences.
- 項目時長
- started in May 2020 and finished in August 2020 in Taiwan, and was launched in August 2020
- 操作流程
- Golden Melody Awards is Taiwan’s annual grand music awards ceremony, and we made a leading video trailer for this 31st session of the ceremony.
With the 31st Golden Melody Awards, which is also a generation from 0 to 1. We have tried different changes from the past.
Scenes that switch scenes symbolize different music styles, and each type of music deserves to be affirmed. - 專利
- Client:
Ministry of Culture
Taiwan Television Enterprise, Ltd. - 團隊成員
- Director: Cheng-Hsuan Lin
Art Director: Qian-Han Chen
Producer: Yu-Hsiang Peng, Weiting Zhou
Designer: Qian-Han Chen, Bonnie Lu, Xiao-Man Lin, Chung-Yi Wu, Hsiang-Lan Tsai, Ying-Fang Kao, Yi-Wei Wu, Sopedou Fu, Hsin Lin
Animator: Bonnie Lu, Gene Jiang, Bruce Chen, Benson Chang, Peng-Hau Wang
Colorist: Yihsun Chiang, Cheng-Hsuan Lin
Music Design: Hsiao-Chin Lin, Szu-Yu Lin , Company: WinSound Studio
Strings: Shuon Tsai, Nala Huang, Weapon Gan, Hang Liu , Company: Just Busy Music Studio
Recording: Zen Chien, Chris Chen, Company: 112F Recording Studio - 圖片來源
- Production & Design: 27 Design Co., Ltd.
Music & Sound Production: WinSound Studio
Strings: Just Busy Music Studio
Recording Engineer: Zen Chien
Recording Assistant: Chris Chen
Recording Studio: 112F Recording Studio
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