Beidacang Junfei Wine Liquor Packaging by Xingyun Wubai is a highly esteemed winner of the very prestigious 2023 Golden A' Design Award in Packaging Design Competition Category.
GoldPackaging· 2023
Beidacang Junfei Wine Liquor Packaging
Client: North Okura
Golden A' Design Award Winner in Packaging Category
Verified Award Winner
Verify Award Status for #150537The Design
About Beidacang Junfei Wine Liquor Packaging
Beidacang Junfei Wine is a liquor packaging design made of glass and paper. The bottle form follows the five senses design theory and refers to the peach blossom makeup of the Tang dynasty. The bottle cap is shaped like a peach blossom and is decorated with an ancient phoenix hairpin. The outer box takes its form from the cross collar and right lapel of Hanfu dress. A handle is integrated at the collar of the one piece box, so the package is easy to carry. The design links the brand name with historic Chinese clothing.
The Recognition
About the Golden A' Design Award
Beidacang Junfei Wine Liquor Packaging is a Golden A' Design Award winner, an immensely prestigious recognition granted to first-rate, marvelous, and outstanding designs. Golden winners are exceedingly innovative, visionary, and glamorously dazzling creations that reflect the prodigy, wisdom, and prowess of their designers. Beidacang Junfei Wine Liquor Packaging is expected to be a highly praised, trendsetting, and monumental invention that delivers unprecedented value. This Golden A' Design Award-winning design is a spectacular, respected project that highly benefits and advances the boundaries of art, science, design, and technology. Beidacang Junfei Wine Liquor Packaging creates intense feelings of desire, evokes passion, encourages creativity, and fascinates us.
Where to Get It
Premium Packaging Design Services
We specialize in creating culturally-inspired packaging designs that elevate premium brands. Our award-winning approach combines five-sense design theory with sophisticated aesthetics to craft packaging that tells your brand story and captivates consumers.
Request QuoteBehind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Taking the brand name "Concubine Jun" as the central idea of the design, the design theme of Huaxia's "dressing the country" is to refine the "peach blossom makeup" that was popular in the Tang Dynasty to highlight the graceful, graceful and luxurious atmosphere presented by the concubine.
- Dimensions & Packaging
- five senses design
- Tags
- Fashion、Liquor packaging、
- Production Technology
- Glass, Paper
- Design Challenge
- Advance the development of packaging design
- Research
- Based on five-sense design theory, anthropomorphic design.
- Inspiration
- Based on the design theory of the five senses, the bottle shape is designed with peach blossom makeup, and the bottle cap is shaped like a peach blossom and decorated with ancient hairpins decorated with phoenix hairpins, reflecting the spirit of "junfei". The box is based on the "cross-collar right lapel" of Hanfu as the creative point, creating a visual feast of "Phoenix Crown and Xia Phi". The ingeniously designed handle at the collar is convenient for consumers to carry.
- Project Duration
- 15.9.2022 Shenzhen
- Operation Flow
- The box is based on the Hanfu "Jiaoling right lapel" as the creative point,The ingeniously designed handle at the collar of the one-piece box is easy for consumers to carry.
- Patents
- Shenzhen Jixing Creative Design
- Image Credits
- Shenzhen Jixing Creative Design
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