Sui Li Chinese Baijiu Packaging
by Chen Zhao
- Awarded April 15, 2025
- CLIENT: Anhui Golden Seed Winery Co., Ltd.
- 175
The packaging design achieves perfect harmony between nature and craftsmanship, tradition and modernity. Through a profound exploration of the essence of the brand and geographic uniqueness, the seed concept takes the central stage in the design, visualizing its organic growth and liquor making artistry through a seed vein texture and a gold seed shaped label. The silver box evokes dignity and modernity, while white river contours at its lower part symbolize the fertile land and natural vitality, expressing a seamless connection between the brand, natural resources, and its respect for nature.
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