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Two matte-black flexible stand-up pouches establish the compositional foundation through bilateral symmetry and parallel vertical orientation, each occupying approximately half the horizontal span…

Sergio Dalla Riva Coffee by Olha Takhtarova is a highly esteemed winner of the very prestigious 2025 A' Design Award in Packaging Design Competition Category.


IronPackaging· 2025

Sergio Dalla Riva Coffee

by Olha Takhtarova

Client: Sot B&d

A' Design Award Winner in Packaging Category

14,461

Verified Award Winner

Verify Award Status for #172475

Colors

The Design

About Sergio Dalla Riva Coffee

Sergio Dalla Riva is a packaging design for a range of coffee products, including ground coffee bags, pouches, sachets and capsule boxes. A matte black background is combined with gold typography and Italian tricolour accents to express heritage and quality. Colour accents identify each blend, while a flavour profile chart, a roast strength scale and brewing instructions are printed on the reverse. Pouches are made of laminated flexible material and capsule boxes of rigid cardboard. Offset printing, UV spot finishing and gold hot foil stamping are used.

The Recognition

About the A' Design Award

Sergio Dalla Riva Coffee is an Iron A' Design Award winner, a prestigious recognition granted to good designs that meet the professional and industrial requirements expected from well-designed creations. Iron winners demonstrate great skill, high specialization, expert understanding, and creative capacity of their creators. Sergio Dalla Riva Coffee is expected to be a highly regarded, admired, and cherished creation that is practical and innovative. This Iron A' Design Award-winning design integrates industry best practices and has competent technical characteristics linked with know-how and talent. Sergio Dalla Riva Coffee is respected for its thoroughness and is designed to provide quality of life improvements that help make the world a better place.

Where to Get It

Award-Winning Packaging Design Services

We transform brands through strategic packaging design that captivates consumers and drives sales. With over 14 years of expertise and multiple international design awards, our studio creates distinctive visual identities, packaging systems, and digital experiences for businesses worldwide.

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Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Sergio Dalla Riva's coffee package design combines ageless Italian charm with contemporary sophistication. A matte black backdrop signifies quality and legacy; the Italian tricolor and gold typeface accentuate this. Blend-specific accents, and instructive material for coffee enthusiasts, the package is not only visually striking but also informative. Every component—from layout to font to picture—supports the premium nature and legacy of the brand.
Dimensions & Packaging
Coffee Bag: 120 mm x 60 mm x 230 mm
Pouch: 100 mm x 10 mm x 120 mm
Sachet: 80 mm x 5 mm x 100 mm
Box for Capsules: 120 mm x 45 mm x 125 mm
Tags
coffee, packaging, black, packaging design
Production Technology
To guarantee longevity and product safety, Sergio Dalla Riva's packaging is made of premium laminated flexible materials for pouches and stiff cardboard for capsule boxes. With a matte finish to reflect elegance, the design uses offset printing for clarity and vivid colour reproduction. While UV spot finishing increases visual contrast and tactile appeal, hot foil stamping in gold emphasises important features like the brand name and anniversary mark.
Design Challenge
The key difficulty was to honor Sergio Dalla Riva's legacy while catering to contemporary coffee consumers. The design had to reflect both heritage and creativity. We created a consistent identity that functions across several packaging kinds by balancing narrative with clarity. It emphasizes mix variations without compromising oneness. The design honors a 50-year legacy while looking forward by integrating visual elegance, pragmatic structure, and educational material.
Research
This design was created by us looking at consumer behaviour connected to luxury coffee items, color associations, and legibility across various print media. Studies verified that black and gold represent legacy and luxury. Another major emphasis was visual consistency across product formats. Based on consumer desire for product knowledge and traceability in contemporary specialty coffee markets, informational components including charts and origin information were included.
Inspiration
Inspired by Sergio Dalla Riva's 50-year tradition and strong ties to Italian coffee culture, the packaging Our goal was to design a contemporary visual homage to this legacy. Reflecting both grandeur and authenticity, drawing from classic Italian aesthetics, the use of multicolored components, elegant serif typeface, and black and gold accents. The design also features the title "Maestro del Caffè" and the founder's signature, which adds a narrative, personal touch.
Project Duration
Italy 2023
Operation Flow
Every packaging style—from ground coffee bags to capsules—was meant to strike a balance between form and use. While the material's structural strength guarantees freshness, the matte texture and color accents provide great shelf presence. A thorough taste profile chart, roast strength scale, and brewing instructions on the reverse help to make product selection interesting and easy.

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Good Design Deserves Great Recognition

The A' Design Award is an international, juried accolade for good design. Take part in the A' Design Award to get an opportunity to earn meritocratic recognition, gain fame, prestige and publicity for your work. Nominate your work for the A' Design Award and compete for the coveted A' Design Prize.

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