Mountain Stone Hunaniaeth Weledol Arddangosfa by Weiquan Long

Mountain Stone Hunaniaeth Weledol Arddangosfa by Weiquan Long is a highly esteemed winner of the very prestigious 2020 Gwobr Arian A' Design Award in Graffeg Competition Category.

ArianGraffeg· 2020

Mountain Stone Hunaniaeth Weledol Arddangosfa

by Weiquan Long

Client: Guangzhou zhengdian advertising co. LTD

Gwobr Arian A' Design Award Winner in Graffeg Category

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Verified Award Winner

Verify Award Status for #93969

View at A' Design Award Press Release Award Badge

Colors

The Design

About Mountain Stone Hunaniaeth Weledol Arddangosfa

Carreg Mynydd yw hunaniaeth weledol arddangosfa gelf ar warchod yr amgylchedd. Cymhwysir yr hunaniaeth i lyfr sy'n mesur 210 wrth 14 wrth 190 milimetr ac sydd wedi'i argraffu ar bapur gwyrdd. Mae'r llyfr wedi'i rwymo â llaw gydag asgwrn cefn agored a glud. Mae llythrennu'r clawr yn dilyn siapiau carreg Taihu, ffurf graig naturiol. Defnyddir delwedd carreg Taihu wedi'i hadlewyrchu mewn dŵr fel drych o'r berthynas rhwng pobl a natur. Mae'r dyluniad yn cysylltu celf a natur i godi ymwybyddiaeth y cyhoedd o warchod yr amgylchedd.

The Recognition

About the Gwobr Arian A' Design Award

Mae Mountain Stone Hunaniaeth Weledol Arddangosfa yn enillydd Gwobr Arian A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau o'r radd uchaf, hardd a thrawiadol. Mae enillwyr Arian yn weithiau tra disglair a hynod greadigol sydd yn darlunio arbenigedd, dawn a chraffter rhagorol eu dylunwyr. Disgwylir i Mountain Stone Hunaniaeth Weledol Arddangosfa fod yn waith gwych ac esiampl, yn nodedig o broffesiynol ac yn ddwfn arloesol. Mae'r dyluniad buddugol hwn o Wobr Arian A' Design Award yn ddyfais hynod nodedig a edmygir sydd yn elwa ac yn symud ymlaen ffiniau celf, gwyddoniaeth, dylunio a thechnoleg. Mae Mountain Stone Hunaniaeth Weledol Arddangosfa yn greadigaeth y cenfigennir wrthi yn eang, sydd yn deffro dyheadau, yn cyflwyno teimladau cadarnhaol ac yn cynnau rhyfeddod a syndod.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: In the cover design, the book binding is made of hand-made bare spinal glue, and the cover font design adopts the morphological characteristics of "Taihu stone", which increases the aesthetic and artistic sense of the book. The design of the entire book binding design takes "Taihu Stone" as the creative point. From the heart of the person, the natural beauty of the mountain stone is used to describe the human's longing for beautiful nature. It directly reflects the mood and pursuit of the rock in the author's heart.
Dimensions & Packaging: The book size：210mmx14mmx190mm
Tags: Environmental Protection, Arts , Exhibition, Visual, Books
Production Technology: Green paper
Design Challenge: The challenge comes from how artists communicate environmental issues through art and arouse people's attention to environmental protection. Looking for such artists and art forms, the design can be used to show the intention of the exhibition.
Research: From the perspective of environmental protection + art, through the analysis of the development of human and nature, the problem of environmental degradation is elaborated. On the basis of constructing the theoretical framework of environmental protection + artistic integrity design, from the perspective of "Stone in His Heart", starting from the heart of man, he will describe the yearning of human beauty and nature with the natural beauty of mountains and stones, and take responsibility for protecting the environment. An inseparable whole is publicized and designed, and its purpose is to call on everyone to raise environmental awareness and understand the importance of environmental protection.
Inspiration: "The stone in his heart" is the embodiment of environmental protection and art. Through artistic creation, he conveys the relationship between people, between people and nature, and between nature and people.
Project Duration: January 2017 guangzhou, China
Operation Flow: "The Stone in His Heart" is the work of Sun Xiaofeng, an artist and independent curator. From the perspective of "The Stone in His Heart", the reflection of the mountain rocks in the water, in the traditional concept, is like a self-mirror, reflecting the relationship between man and nature, which also reflects the original intention of the design of the work. The "Stone in His Heart" works are spread online and offline to form a series of "Environmental Protection + Art" exhibitions. The exhibition is co-sponsored by New Southern Art, Guangdong Environmental Protection · Guangdong Fashion Brand Operations Group, and Young Miao Project Task Force. It is popular in Guangzhou, China The special factory E5 Art Museum was held, and media from all walks of life in Guangdong also participated in the event. More than 30 media such as the Guangdong Artists Association, Guangdong TV Station, Guangdong Provincial Department of Environmental Protection "Environment", "New Southern Art", "Yachang.com" magazine and so on Propagandize from the media to expand environmental protection propaganda, reflect on environmental degradation from the perspective of man and nature, and integrate the power of art and design to jointly promote environmental protection concepts and share environmentally friendly lifestyles. The exhibition was also appreciated by Hu Bin, deputy director of the Guangzhou Academy of Fine Arts, Wang Shaoqiang, director of the Guangdong Museum of Art, and critic Daojian Jian.
Team Members: Weiquan Long / Xueqiong Guo