BioStu Produktpromoasjefideo by Andrii Naidonov

BioStu Produktpromoasjefideo by Andrii Naidonov is a highly esteemed winner of the very prestigious 2021 A' Design Award yn Izer in Film, Fideo en Animaasje Ûntwerp Competition Category.

IzerFilm· 2021

BioStu Produktpromoasjefideo

by Andrii Naidonov

Client: BioStu

A' Design Award yn Izer Winner in Film Category

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Verified Award Winner

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Colors

The Design

About BioStu Produktpromoasjefideo

BioStu is in promoasjefideo dy't makke is om in learapparaat foar bern op skoalle te presintearjen. De fideo introduseart it BioStu-apparaat, dat de stúdzje fan ierdwittenskippen stipet. Elke sêne lit ien funksje sjen, lykas it groeien fan planten besjen, ynsekten observearje en natuerlike prosessen folgje. Fierdere sênes litte fideo- en timelapse-opnames sjen, kontrôle fan ljochtyntensiteit en it ôflêzen fan wearden lykas temperatuer. Floeiende oergongen ferbine de sênes. Sêfte ferljochting en natuerlike eleminten jouwe de fideo in kalme toan.

The Recognition

About the A' Design Award yn Izer

BioStu Produktpromoasjefideo is in winner fan de A' Design Award yn Izer, in prestisjeuze erkenning foar goede ûntwerpen dy't foldogge oan de profesjonele en yndustriële easken dy't ferwachte wurde fan goed ûntwurpen skeppings. Izerwinners litte grutte feardigens, hege spesjalisaasje, deskundich begryp en kreatyf fermogen fan har makkers sjen. Fan BioStu Produktpromoasjefideo wurdt ferwachte dat it in tige heech achte, bewûndere en dierbere skepping is dy't praktysk en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Izer yntegrearret de bêste praktiken fan de sektor en hat feardige technyske skaaimerken ferbûn mei kennis en talint. BioStu Produktpromoasjefideo wurdt respektearre foar syn yngeandens en is ûntwurpen om ferbetteringen fan de kwaliteit fan it libben te leverjen dy't helpe de wrâld ta in bettere plak te meitsjen.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Video made to present a new start up- the device for children studying at schools. The goal is to show how usefull it can be, and model few examples covering it's main features.

BioStu is a helper for children studying earth sciences. It allows children to see plants growing, insetcts, nature processes like water tornado and biosynthesis, and much more. Children can make videos and timelapses, control the light intensy, check the parameters like temperature and so on.
Tags: motion, design, 3d animation, simulation, 3d design, motion graphics
Production Technology: Maxon Cinema4D, XParticles (rendered with Redshift), Quixel Megascans, Adobe AfterEffects, Adobe Premiere.
Inspiration: Based on the purpose, I wanted this video to be calm and mild. With a very suddle feel of mystery, as I think studying means a journey and discovery.
Keeping in mind this device should help in searching earth science, I included related elements to each scene: plants, rocks etc.
The original version for my client also included female VO, but to me it works better with just music, so this is what I keep for my portfolio.
Project Duration: Project atsrted in September 2020 and finished in October 2020
Operation Flow: The purpose of this video is to show how BioStu device can be used. Each scene is a separate feature, and I tryed to achive smooth transition from one to other, to make viewer feel we're talking about same thing all the time and keep the line. I wanted all scenes to look alive, so they all include elements corresponding to that. The light setup was also important for this, I used GI everywhere to achieve soft shadows which looks more natural. It's not hard to achieve technically, but way longer to calculate. Anyway this is what we needed for this purpose.