Mijia Toothbrush Mba'apo Tekotevẽva: Ñemombo'e (Packaging) by Xiaomi

Mijia Toothbrush Mba'apo Tekotevẽva: Ñemombo'e (Packaging) by Xiaomi is a highly esteemed winner of the very prestigious 2021 A' Design Award Fiero in Mba'eñongatuha Jejapo Competition Category.

FieroMba'eñongatuha· 2021

Mijia Toothbrush Mba'apo Tekotevẽva: Ñemombo'e (Packaging)

by Xiaomi

Client: Xiaomi

A' Design Award Fiero Winner in Mba'eñongatuha Category

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Verified Award Winner

Verify Award Status for #118728

View at A' Design Award Press Release Award Badge

Colors

The Design

About Mijia Toothbrush Mba'apo Tekotevẽva: Ñemombo'e (Packaging)

Kuatiañe'ẽ: Mijia Toothbrush ha'e peteĩ regalo caja ñemomorã ojejapóva peteĩ tuguy-poti ryapu (electric toothbrush) ñembyatypy g̃uarã. Pe caja okágui oguereko iñe’ẽ ha sa'y pe mba'e oĩva ipype gui. Peteĩ sa'y azul karape (bas-relief) omyanyhẽ pe superficie ha ojapo jey umi línea suave oguerekóva pe toothbrush. Mokõi línea ultravioleta yvate ojehai umi diseño ári omoinge hag̃ua pypuku ha omyesakã hag̃ua pe industrial diseño porã. Pe sa'y azul karape oiko peteĩcha pe producto reheve, upévare pe caja ojehecha peteĩcha. Pe grafiko ijyvate va’e omoambue pe superficie omboja’o hag̃uáicha mbohapy dimensión, ha upéva ombohovái pe regalo ojehecha porãve umi tienda-pe.

The Recognition

About the A' Design Award Fiero

Mijia Toothbrush Mba'apo Tekotevẽva: Ñemombo'e (Packaging) ohupyty A' Design Award Fiero, peteĩ ñehechakuaa prestigioso oñeme'ẽva diseño iporã-pe ohupytýva requisito profesional ha industrial oñeha'ãrõva creación iporã oñemoĩva-gui. Umi ganador Fiero ohechauka habilidad guasu, especialización yvate, comprensión experta ha capacidad creativa umi creador rehegua. Oñeha'ãrõ Mijia Toothbrush Mba'apo Tekotevẽva: Ñemombo'e (Packaging) ha'eha creación ojehayhúva, admirada ha estimada, práctica ha innovadora. Ko diseño ohupytýva A' Design Award Fiero ombojoaju mejor práctica industria rehegua ha oguereko característica técnica competente ojoajúva conocimiento ha talento ndive. Mijia Toothbrush Mba'apo Tekotevẽva: Ñemombo'e (Packaging) oñerespeta hembiapo cuidadoso rupi ha oñemoĩ ome'ẽ hag̃ua mejora calidad de vida rehegua oipytyvõva yvy ape iporãve hag̃ua.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: For this electric toothbrush gift box, the outer box design of the packaging is inspired by the appearance of the product. The packaging design uses a light blue bas-relief to highlight the elegant industrial design.
Dimensions & Packaging: Width252mm x Depth43.5mm x Height241mm
Tags: packaging, toothbrush, blue, bas relief, electrionic
Production Technology: The surface of the package uses a blue bas relief technology, plus two high UV lines to emphasize the excellent and elegant industrial design of the product.
Design Challenge: There are many electronic toothbrush products on the market. The new product gift box needs to attract customer attention. The challenge is to create a new look for the young generation.
Research: The product is a gift set. There are products in the package, a travel charging box, and brush head accessories. It should attract customer attention in the stores.
Inspiration: Mijia Sonic Electric Toothbrush T500C is a gift set specially designed for the holiday market. The overall design lines of the product are very soft, and the color is warm light blue.
Project Duration: February 2020 Bejing and finished in May in Beijing, China.
Operation Flow: The color of the packaging adopts the overall color hue of the product-light blue, which makes the overall packaging box look very uniform. At the same time, the graphic part adds a protruding process effect, which makes the pattern of the surface product more three-dimensional.
Patents: Copyrights belong to Xiaomi, 2021
Team Members: Creative Director: Lu Chen
Graphic Designer: Dijing Wang
Packaging Structure Designer: Zhizhuang Song
Image Credits: Image #1:Creative Director Lu Chen, Graphic Designer Dijing Wang
Image #2:Creative Director Lu Chen, Graphic Designer Dijing Wang
Image #3:Creative Director Lu Chen, Graphic Designer Dijing Wang
Image #4:Creative Director Lu Chen, Graphic Designer Dijing Wang
Image #5:Creative Director Lu Chen, Graphic Designer Dijing Wang