Bubly Bounce Y'uka Rembiasakue PepsiCo Design and Innovation omba'apóva

Bubly Bounce Y'uka Rembiasakue PepsiCo Design and Innovation omba'apóva ha'e rembiporuarã oñemba'eguaséva 2022 A' Design Award Fiero pegua Mba'eñongatuha Jejapo Ñeha'ã Categoría-pe.

FieroMba'eñongatuha· 2022

Bubly Bounce Y'uka Rembiasakue

PepsiCo Design and Innovation -gua

A' Design Award Fiero Rembiporuarã Mba'eñongatuha Categoría-pe

21,270

Premio Rembiporuarã Oñemoneĩva

Emoneĩ Premio Reko #137233 Peg̃ua

Ehecha A' Design Award-pe Marandu Myasãi Mba'ete Jeguerohory

Sa'y

Diseño

Bubly Bounce Y'uka Rembiasakue Rehegua

Bubly Bounce ha'e peteĩ y'uka jyvatéra ojejapóva peteĩ y'ysyry burbujeante kaféina reheve ojehepyme'ẽva. Ko jyvatéra oñemoĩve peteĩ y'ysyry burbujeante ojejapóva ymaguarégui ha ohechauka mba'éichapa oñembohysyi kaféina, ndojeikéiva ha'e umi mba'ete ombopyahúva pytu'u'ỹ y'uka rechaukapy reheve. Umi sa'y hatã ha hesakãva, burbujakuéra, jeguerohoryety ha py'aguapy oñemboguapy gueteri, upéicha rupi ko marca oikuaapyre ohóvo. Ko jyvatéra avei ohechauka mokõi he'ẽ ojeporúva peteĩ y'uka ryepýpe. Ko sistema oñeha'ãma ombopy'apeteĩ umi jepurukuéra ymaguáre ha oñeñandu porã porãve umi mba'e oĩvahína rupive.

Jeguerohory

A' Design Award Fiero Rehegua

Bubly Bounce Y'uka Rembiasakue ohupyty A' Design Award Fiero, peteĩ ñehechakuaa prestigioso oñeme'ẽva diseño iporã-pe ohupytýva requisito profesional ha industrial oñeha'ãrõva creación iporã oñemoĩva-gui. Umi ganador Fiero ohechauka habilidad guasu, especialización yvate, comprensión experta ha capacidad creativa umi creador rehegua. Oñeha'ãrõ Bubly Bounce Y'uka Rembiasakue ha'eha creación ojehayhúva, admirada ha estimada, práctica ha innovadora. Ko diseño ohupytýva A' Design Award Fiero ombojoaju mejor práctica industria rehegua ha oguereko característica técnica competente ojoajúva conocimiento ha talento ndive. Bubly Bounce Y'uka Rembiasakue oñerespeta hembiapo cuidadoso rupi ha oñemoĩ ome'ẽ hag̃ua mejora calidad de vida rehegua oipytyvõva yvy ape iporãve hag̃ua.

Diseño Rapykuéri

Marandu Aty

Diseñador ome'ẽva'ekue crédito, aty pegua ha mba'e técnico.

Mba'e Iñambuéva: When bubly™ first hit the market in 2018, it took the sparkling water world by storm. Now across the board, the caffeine/energy category is growing rapidly, and this is reflected in the sparkling water category, as well. To tap into that growing market, PepsiCo created bubly bounce™. Now, the bubly bounce line extension offers all the fun and flavor of bubly with just a kick of caffeine and the addition of dual flavors.
Inspiración: The Design Team’s strategy for bubly bounce was to create a system that differentiated from the base portfolio and communicated the addition of just a kick of caffeine, without leaning too far into “energy” territory. It was important to maintain the instantly recognizable equity of the bubly brand: bold and bright colors, bubbles, clever greetings and smiles. bubly bounce needed to resonate with current bubly consumers and clearly stand out on shelf amongst the competition.

Emoñe'ẽ Marandu Myasãi

Patrocinado