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Luna Alpina Ñembotyha Arman Auzhanov omba'apóva

Luna Alpina Ñembotyha Arman Auzhanov omba'apóva ha'e rembiporuarã oñemba'eguaséva 2025 A' Design Award Pláta pegua Mba'eñongatuha Jejapo Ñeha'ã Categoría-pe.


PlátaMba'eñongatuha· 2025

Luna Alpina Ñembotyha

Arman Auzhanov -gua

Mba'eporuhára: Eurasia Elite

A' Design Award Pláta Rembiporuarã Mba'eñongatuha Categoría-pe

28,742

Premio Rembiporuarã Oñemoneĩva

Emoneĩ Premio Reko #163103 Peg̃ua

Sa'y

Diseño

Luna Alpina Ñembotyha Rehegua

Arman Auzhanov, diseñador Kazajistán-gua, omoheñói peteĩ proyecto vodka completo sector premium-pe guarã. Oipuru ta'anga Jasy ha Yvága rehegua código semántico jehesakãháicha, oñemopyendáva material tecnología ipyahúvape. Pe posicionamiento oñemopyendá mokõi USP rehe: emocional (vodka ojejapo oñemonge'ávo Jasy rekove ndive) ha racional (oñemopotĩ ojeipurúvo filtración Jasy Itá rupive). Pe botella forma personal rehegua oguereko debossing cráteres lunares ramo. Etiqueta-pe guarã oipuru material oguerekóva microcristal omba'apóva ta'anga dinámica yvága mbyjakuéra rehegua, ha Lente Fresnel Jasy ta'anga-pe guarã. Ñembotyha regalo futurista omohu'ãmbaite imagen.

Jeguerohory

A' Design Award Pláta Rehegua

Luna Alpina Ñembotyha ohupyty A' Design Award Pláta, peteĩ ñehechakuaa extraordinariamente prestigioso oñeme'ẽva diseño de primera línea, hechapyrãva ha impresionante-pe. Umi ganador Pláta ha'e tembiapo brillante ha heta creativo ohechaukáva expertise, talento ha agudeza sobresaliente umi diseñador-pe. Oñeha'ãrõ Luna Alpina Ñembotyha ha'eha peteĩ tembiapo maravilloso, ejemplar, profesional ha innovador pypukuvéva. Ko diseño ohupytýva A' Design Award Pláta ha'e invento ojehechakuaáva ha ojehayhúva ohepyme'ẽva ha ombohasáva límite arte, ciencia, diseño ha tecnología rehegua. Luna Alpina Ñembotyha ha'e creación heta ojeenvidiáva omokyre'ỹva ipotapy, ome'ẽva sentimiento positivo ha omoheñóiva maravilla ha sorpresa.

Diseño Rapykuéri

Marandu Aty

Diseñador ome'ẽva'ekue crédito, aty pegua ha mba'e técnico.

Mba'e Iñambuéva
The name LUNA personifies the essence of premium positioning. The epithet "sky vodka" supports it. The positioning is supported by two USP: emotional - vodka is produced in accordance with the phases of the moon, and rational - it is cleaned with a moonstone.

The unique bottle is debossed by the lunar craters shape, sparkling on the shelf.

For the label we use a material making the starry sky image n dynamics, which supports the theme of space.

Futuristic gift packaging makes a mysterious image
Tuichakue ha Ñemyenyhẽ
Bottle: 65 x 65 x 300 mm
Gift packaging: 80 x 80 x 320 mm
Ñe'ẽ Rape
luna, moon, sky-vodka, vodka, Fresnel lens, Arman, Auzhanov, starry sky
Ñeapopy Tecnología
We used various modern technologies that attract attention: deep lens Fresnel, which creates the effect of a voluminous iridescent moon, hot foil and Brail glossy varnish glowing in ultraviolet light.

The label is made of special material with a velvet effect, with millions of glittering crystals.

The personal mold for bottle, slightly tinted glass and transparent T-shape closure with black leg create a unique premium image.

Futuristic gift packaging combines matte plastic and metal.
Diseño Jepy'apy
Today’s vodka market is one of the most highly competitive. Almost all imaginable positions are already taken. So the most difficult task is to find a way to stand out on it.
Ñesẽheka
Before that, there was no product on the domestic market of Kazakhstan with the potential for the world export. "Luna" vodka is created to be attractive for the Kazakhstani mentality and at the same time to contain a message understandable to foreigners.

People of generation Y (which is the most solvent both in Kazakhstan and in the world) are attracted by stories mystical and real.
Inspiración
For the base of brand, we have chosen the moon as an archetypal symbol, understandable to everyone and easy to remember. It is often used in literature and art, sounds in poetry and music. Many people believe in its influence on our psychological and even physiological condition.
We decided to create the Image of the moon and the whole space using clear semantic code and innovative visual solutions based on contrast materials.
Proyecto Ára Tuichakue
The project started in December 2021 in Minsk and finished in December 2023 in Shymkent
Mba'apo Rape
The label with the glittering deep lens Fresnel looking like the moon and millions of shimmering crystals draws attention of any customer passing by the shelf and creates a desire pick up the bottle to take a closer look.
Patente-kuéra
Copyrights belong to Arman Auzhanov, 2021-2024

Patrocinado

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Diseño Porã Oñeñangareko Porãvaerã

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Emoĩ