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Visions Of Future Kev Teeb Tsa Digital Sib Cuam Tshuam by Inty LLC

Visions Of Future Kev Teeb Tsa Digital Sib Cuam Tshuam by Inty LLC is a highly esteemed winner of the very prestigious 2021 A' Design Award Kub in Tsim Kev Tshwm Sim thiab Kev Ua Koob Tsheej Competition Category.


KubKev Tshwm Sim· 2021

Visions Of Future Kev Teeb Tsa Digital Sib Cuam Tshuam

by Inty LLC

Client: Alfa-Bank

A' Design Award Kub Winner in Kev Tshwm Sim Category

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Verified Award Winner

Verify Award Status for #120393

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The Design

About Visions Of Future Kev Teeb Tsa Digital Sib Cuam Tshuam

Visions of Future yog ib qho kev teeb tsa digital sib cuam tshuam uas tsim rau ib lub rooj nthuav qhia. Cov cuab yeej ntes teeb pom kev (optical sensors) ntes tau qhov muaj neeg tuaj xyuas thiab muab tus neeg tuaj xyuas tso rau hauv nruab nrab ntawm qhov kev paub. Tsib qhov xwm txheej nrog cov duab abstract uas tshwm sim tam sim ntawd yuav ua si ib puag ncig thaum tus neeg tuaj xyuas nyob hauv thaj tsam sib cuam tshuam. Tus qauv vaj tsev muab cov thooj LED screen, cov thooj iav, cov teeb neon thiab cov ncej los ua ke nrog cov cement, iav thiab ntoo tsaus tsis ci. Cov ntaub ntawv qhov tob los ntawm lub koob yees duab txav (motion camera) raug ua thiab pom tau tam sim ntawd. Qhov kev teeb tsa no qhia txog lub tswv yim ntawm cov kev pab cuam uas nyob ib puag ncig tus neeg siv.

The Recognition

About the A' Design Award Kub

Visions Of Future Kev Teeb Tsa Digital Sib Cuam Tshuam yog tus yeej ntawm A' Design Award Kub, ib qho kev lees paub muaj meej mom heev uas muab rau cov qauv tsim qib ib, zoo kawg nkaus thiab tshwj xeeb. Cov neeg yeej Kub yog cov khoom tsim tshiab heev, pom deb heev thiab ci ntsa iab uas qhia txog kev txawj ntse, kev txawj thiab lub zog ntawm cov kws tsim qauv. Visions Of Future Kev Teeb Tsa Digital Sib Cuam Tshuam xav tias yuav yog ib qho kev tsim uas tau txais kev qhuas ntau, tsim kev nyiam tshiab thiab loj uas ua rau muaj nqi tsis tau muaj dua. Cov qauv tsim yeej A' Design Award Kub no yog ib qho haujlwm zoo kawg nkaus thiab muaj kev hwm uas pab tau ntau thiab nthuav dav ciam teb ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis. Visions Of Future Kev Teeb Tsa Digital Sib Cuam Tshuam ua rau muaj kev xav tau heev, txhawb kev mob siab, txhawb kev tsim tshiab thiab ua rau peb xav tsis thoob.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The design concept takes the user and puts it into the center of the idea. We used optical sensors to create a connection between the user and the digital environment. The architectural approach had a unique feature — a combination of LED screen blocks, glass blocks, neon lights, and frames.
Dimensions & Packaging
We used 2 servers to run the installation. Unity server was processing data from Kinect and transferred it to Ventuz server which was used for real-time visualization and lightboxes control via DMX. Render Layout was configured in a way that the content was rendered in resolution 2880 x 1536 px, 60 fps, and displayed on the video wall with the Full HD resolution without loss of quality.
Tags
Digital art, Interactive installation, Kinect, Alfabank, Computer vision, Silhouette
Production Technology
Architecture: we were focused on mixing different kinds of light sources (screens, lightboxes, and neon signs) together with the textures and materials of the booth (concreed, glass, black mate woods) to get a fresh minimalistic look and feel. Technology: we used a combination of two different software. Unity — to get the depth map from Kinect and Ventuz — for real-time visualization.
Design Challenge
The most complex part of this project was keeping a proper balance between entertainment and conveying an idea. For each scenario, we had to make prototypes and tests to see whether it works or not.
Research
We entered the job, having no other info but the client's message — "as a bank we do not have any unique technologies to show on the exhibition, but we want you to represent us as a bank of future". Our approach was to create 5 manifests, that represent the future in different ways. All manifests were united with the idea that services should be around the user making life more comfortable. We put the user in the center and surround it with 5 interactive scenarios with real-time abstract graphics.
Inspiration
Our task was to represent Alfabank as a bank of the future. We thought that such a bank should surround its client with services that make life more comfortable. We tried to deliver this idea through an interactive experience where the user is the center of everything. Our inspiration comes from the idea itself and computer vision tools that are available today.
Project Duration
Sochi, Russia, 3 days, Forum of Innovative Financial Technologies Finopolis 2018
Operation Flow
Installation is sensitive to the presence of the user. Once it captures the user one of the 5 scenarios is activated randomly. It plays for a certain amount of time and then switches to the next scene. Scenarios are played one by one in a cycle until the user goes out of the interaction area.
Team Members
Liza Zagvozdkina
Alexander Volkov
Sergey Startsev
Roman Filin
Dmitriy Kargin
Denis Nikitin
Anton Skiter
Daniel Kosinsky
Evgeniy Berezkin
Dmitriy Andrievskiy
Savva Mikhaesku
Artem Orlov

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