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Zhenshiming Larva Oculorum by Bo Yang
Zhenshiming Larva Oculorum by Bo Yang
Zhenshiming Larva Oculorum by Bo Yang
Zhenshiming Larva Oculorum by Bo Yang
Zhenshiming Larva Oculorum by Bo Yang

Aes Involucrum · 2021

Zhenshiming Larva Oculorum

by Bo Yang

  • Praemium A' Design Award Aeneum 2021 in Involucrum
  • CLIENT: Beijing Bofly Design Co.,Ltd
  • Estimated Number of Design Views: 9,808
  • Verification code 9BEF45131F · Verify this award
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About Zhenshiming Larva Oculorum

Hoc productum larvae oculorum est. Littera E maiuscula formam communem chartae Sinicae acuitatis visualis exhibet, quam consumptores bene cognoscunt. Littera E in faciem ridentem transformatur, forma verbi Anglici 'eye' uno ductu delineata. Duo producta opus visuale completum formant et separatim exsistunt. Capsa aperta, charta visualis completa in latere monstratur, quae consumptoribus familiaris est et ad visum simpliciter probandum adhiberi potest. Hoc producta magis iucunda reddit.

About the Praemium A' Design Award Aeneum

Zhenshiming Larva Oculorum victor est Praemii A' Design Award Aeneum, honoris multum aestimati formis egregiis, creandi ingenio, sollertia et acumine insignibus dati. Victores Aenei opera perita et mire creandi sunt, quae experientiam, imaginationem et solertiam auctorum suorum confirmant. Exspectatur Zhenshiming Larva Oculorum rem multum aestimatam, admiratam et carissimam, notabiliter professionalem et novam fore. Haec forma Aeneo victa optimas consuetudines artis, scientiae, formandi rationis et technologiae amplectitur et in cura minutiarum excellit. Zhenshiming Larva Oculorum necessitates egregie explet, cupiditates tangit, sensus capit et curiositatem allicit.

Press Kit

Unique Properties
This is a product of eye mask. The capital letter E is a common form of Chinese visual acuity chart, and consumers are familiar with it. The letter E is transformed into a smiling face, and the shape of English word “eye” is outlined with a stroke. The two products form a complete visual work and exist separately. A complete visual chart is showed on the side after the box is opened, which is familiar to consumers and could be used to test vision simply. This makes the products more interesting.The word “eye” in the “eye mask” is designed into a owl’s face. The red "eye" represents youth and vitality, and the blue ones represents maturity and steadiness.
Dimensions & Packaging
135mm×105mm×28mm
Tags
Interesting,Concise,
Production Technology
The material is white cardboard
Design Challenge
The connection of lines in two product pictures in the printing process. And harmonious cooperation between product box cover and inner box.
Inspiration
The function of the product is to protect eyes and relieve eye fatigue.Young women are the main consumers. According to the consumer groups, the series packaging is divided into youth type and adult type, which are expressed in simple and interesting visual form. The capital letter E is a common form of Chinese visual acuity chart, and consumers are familiar with it. Using “E” as the main visual elements not only echoes the product characteristics but also increases the interest.
Project Duration
The project started in October 2020 in Beijing and finished in November 2020 in Beijing
Operation Flow
This is a product of eye mask. The function of the product is to protect eyes and relieve eye fatigue, and bring a healthy and comfortable experience. A complete visual chart is showed on the side after the box is opened, which is familiar to consumers and could be used to test vision simply. This makes the products more interesting.

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