Samiqman pasay
PepsiCo Design and Innovation nisqap Bubly Bounce Ujyanapaq Killpachana diseñon

PepsiCo Design and Innovation nisqap Bubly Bounce Ujyanapaq Killpachana diseñonqa Pilluchina Kamay Atipanakuy T'aqapi 2022 A' Design Award Fierru Premiu nisqap ancha chaniyuq atipaqninmi.


FierruPilluchina· 2022

Bubly Bounce Ujyanapaq Killpachana

PepsiCo Design and Innovation rurasqa

Pilluchina T'aqapi A' Design Award Fierru Premiu Atipaq

21,843

Llinphikuna

Diseñomanta

Bubly Bounce Ujyanapaq Killpachana nisqamanta

Bubly Bounce nisqaqa cafeína nisqayuq ch'illmisqa unupaq huk ujyanapaq killpachana diseñom kan. Kay killpachanaqa ñawpaq kaq ch'illmisqa unu rikch'aynintam mast'arin, cafeína yapasqanta rikuchispa, manataqmi kallpachaq ujyanakuna rikch'ayman rinchu. Sinchi sut'i llimp'ikuna, phuqu-phuquykuna, kuyay napaykuykuna ima asikuykunapas waqaychasqam kanku, chhaynapi marcaqa fácil rikch'ananpaq. Kay diseñoqa huk ujyanapi iskay k'awsayta apasqantapas willan. Kay sistemaqa kunan rantiqkunata kusichinanpaq, tiendapi sut'ita rikch'akunanpaqpas ruwasqam.

Riqsichiy

A' Design Award Fierru Premiu nisqamanta

Bubly Bounce Ujyanapaq Killpachana A' Design Award Fierru Premiu mishak kan, yupaychay, kayta ruray yachak shinallatak industriapak mañaykunata paktachik alli diseñukunaman kun. Fierru mishak kashkakunaka hatun ruray ushayta, hanak yachayta, yachak yuyayta shinallatak ruray kamachiyta rikuchinku. Bubly Bounce Ujyanapaq Killpachana sinchi yupaychashka, kuyashka shinallatak kuyashka ruray, ruranapak alli shinallatak mushuk yuyaypi kanata munanku. Kay Fierru Premiu japishka diseñuka industriapak ashtawan alli ruraykunata tantachin shinallatak yachaywan shinallatak ushaywan tantashka tekniku ushayta charin. Sinchi ruraymanta Bubly Bounce Ujyanapaq Killpachana yupaychashka kan shinallatak kawsayta alliyachik ruraykunata kuypak ruray kan, pachata ashtawan alli kachun ruran.

Diseño Qhipanpi

Prensa Kit

Diseñadorpa quska créditos, llamk'aq runakunapas técnico willaykuna.

Sapaq Kayninkunamanta
When bubly™ first hit the market in 2018, it took the sparkling water world by storm. Now across the board, the caffeine/energy category is growing rapidly, and this is reflected in the sparkling water category, as well. To tap into that growing market, PepsiCo created bubly bounce™. Now, the bubly bounce line extension offers all the fun and flavor of bubly with just a kick of caffeine and the addition of dual flavors.
Kallpachay
The Design Team’s strategy for bubly bounce was to create a system that differentiated from the base portfolio and communicated the addition of just a kick of caffeine, without leaning too far into “energy” territory. It was important to maintain the instantly recognizable equity of the bubly brand: bold and bright colors, bubbles, clever greetings and smiles. bubly bounce needed to resonate with current bubly consumers and clearly stand out on shelf amongst the competition.

Auspiciasqa

Designers.org nisqamanta Aswan Karuman T'aqwiy

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Allin Diseñoqa Hatun Riqsiyta Meresen

A' Design Award nisqaqa tukuy suyukunamanta allin diseñopaq juradowan qhawasqa premiom. A' Design Award nisqapi yaykuy, meresisqa riqsiyta, sutiyuq kayta, hatunchayta, ruwayniykipaq riqsichiyta tarinaykipaq. Ruwayniykita A' Design Award nisqapaq akllasqa kachun, munasqa A' Design Prize nisqapaq atipanakunaykipaq.

Akllasqa Kachun