Prominent Chicheng Ancha Riqsisqa Chicheng: Sumaq Wallqa Q'ipina by Chushan Design

Prominent Chicheng Ancha Riqsisqa Chicheng: Sumaq Wallqa Q'ipina by Chushan Design is a highly esteemed winner of the very prestigious 2024 A' Design Award Burunsi Premiu in Pilluchina Kamay Competition Category.

BurunsiPilluchina· 2024

Prominent Chicheng Ancha Riqsisqa Chicheng: Sumaq Wallqa Q'ipina

by Chushan Design

Client: Shenzhen Chushan Design Culture Group Co., Ltd.

A' Design Award Burunsi Premiu Winner in Pilluchina Category

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Verified Award Winner

Verify Award Status for #159137

View at A' Design Award Press Release Award Badge

Colors

The Design

About Prominent Chicheng Ancha Riqsisqa Chicheng: Sumaq Wallqa Q'ipina

Chicheng nisqa, sumaq wallqakuna q'ipinapaq diseñom, chincha (bronce) kawsay chinasuyumantam yuyaymanasqa kashan. Qhawariynin patapi, otorongo unanchayoq intaglio nisqa imprentawan ruwasqa, ñawpa pachamanta kallpa hinallataq amachayta rikuchiq unanchakuna. Sach'a, papel, qara, away, hinallataq metal huñusqakuna kashan, laser nisqa k'anchaywan llamk'achisqa. Kay diseñoqa ñawpa pachamanta mit'ata, mortija-tenon nisqa tinkiywan ruwasqa, chaywanmi kaja allinta huñunakuyta, t'aqanakuyta, hinallataq waqaychayta atin, mana sasachakuyniyuq. Pakasqa sayarichiqkuna kashan, hinaspa ancha sut'ita huk pataman huk pata churayta atinku, allin siguridadwan. Kaywan kuska, qara waqaychana wayaqa, huk chaki churana (coaster), hinallataq achka ruwaykunapaq sayarichina apachimusqa kashan.

The Recognition

About the A' Design Award Burunsi Premiu

Prominent Chicheng Ancha Riqsisqa Chicheng: Sumaq Wallqa Q'ipina A' Design Award Burunsi Premiu mishak kan, jatun yupaychay, kayta mana shuk shina, mushuk yuyaypi, yuyaypi shinallatak chaskik kaypi riksishka diseñukunaman kun. Burunsi mishak kashkakunaka ruray ushayta charik shinallatak mancharina mushuk rurashkakunami, paykunata rurakkunapak achka yachayta, yuyayta shinallatak ruray ushayta rikuchinku. Prominent Chicheng Ancha Riqsisqa Chicheng: Sumaq Wallqa Q'ipina sinchi yupaychashka, kuyashka shinallatak riksishka shuk ruray kanata munanku, ruray yuyaywan shinallatak mushuk yuyaywan. Kay Burunsi Premiu japishka diseñuka arti, siensia, diseñu shinallatak tekinolojíapi ashtawan alli ruraykunata tantachin shinallatak ima ukumanta rikuypi sumak kan. Prominent Chicheng Ancha Riqsisqa Chicheng: Sumaq Wallqa Q'ipina mañaykunata alli paktachin, munaykunata llankan, shunkuta kuyachin shinallatak yachayta munayta kallarichin.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Our "Eastern Mechanical Aesthetics" design merges wood, paper, leather, fabric, and alloy materials, symbolizing "Tiger in the Forest, Beast in the Cage." This embodies courage, exploration, and loyalty of the "CHICHENG" symbol. The cover features an intaglio-printed "Tiger Token," historically awarded by Chinese emperors, representing courage and protection. Paying homage to pioneers, it inspires unwavering determination. The packaging aligns with core principles, emphasizing "daily use" to harness time's power. Both product and packaging subtly evolve, guiding users to face life positively.
Dimensions & Packaging: Length 165mm * Width 133mm * Height 60mm
Tags: Eastern, Rust Aesthetics, Modular Design, jewelry packaging, Bronze Culture
Production Technology: Implemented through laser engraving, enhancing elegance and security for high-volume production while reducing labor costs.
Our packaging follows traditional Chinese "mortise and tenon" design, ensuring easy assembly, disassembly, and efficient storage.
Support legs have discreet limit functions, allowing secure stacking, maximizing storage space and product stability.
Design Challenge: 1. Pioneering packaging aesthetics and methodologies. 2. Innovative packaging materials and structural design. 3. Universal consideration of both keepsakes (for collectibles) and jewelry (for social interaction). 4. High emotional resonance between products and packaging, fostering deep user empathy.
Research: The brand introduces the concept of "Rust Aesthetics," which emphasizes the unique beauty that emerges between objects and materials after experiencing the passage of time and oxidation. The brand's packaging captures these traces of time, symbolizing the item's journey and providing inspiration for contemplation and life.
Inspiration: "Prominent Chicheng" Token Jewelry draws inspiration from Chinese bronze culture. It features the 'Patina Aesthetic' as a symbol of heritage and resonates with the 'Tiger Token' culture to evoke a sense of emotional identity. Through the use of innovative materials and traditional craftsmanship, a collection of bronze pieces, embodying Eastern wisdom of bravery, exploration, and loyalty, is crafted. These pieces serve as tokens for both collection and social adornment.
Project Duration: The project started in July 2023 in Shenzhen and was completed in December 2023, also in Shenzhen.
Operation Flow: Our design improves unboxing with integrated product labels and convenient handles, offering cost-effective and versatile solutions, including a packaging chain doubling as a jewelry necklace. It includes a comprehensive materials package featuring a genuine leather storage bag, eco-friendly coaster, and multifunctional stand for various user needs.
Team Members: Peng Yin
Chun Wu
Linlin Li
Zhihong Chen
Image Credits: Chushan Design