Ying Song Brand Design Shenzhen Co., Ltd nisqap Kweichow Moutai Osaka Expo Edition Tragukunapaq Churana P'anpay diseñonqa Pilluchina Kamay Atipanakuy T'aqapi 2026 A' Design Award Quri Premiu nisqap ancha chaniyuq atipaqninmi.

QuriPilluchina· 2026

Kweichow Moutai Osaka Expo Edition Tragukunapaq Churana P'anpay

Ying Song Brand Design Shenzhen Co., Ltd rurasqa

Mañakuq: Kweichow Moutai Co., Ltd.

Pilluchina T'aqapi A' Design Award Quri Premiu Atipaq

50,895

Taripasqa Premio Atipaq

#177057 nisqapaq Premio Kayninta Taripay

A' Design Award ukhupi Qhaway Prensa Willakuy Premio Unanchay

Llinphikuna

Diseñomanta

Kweichow Moutai Osaka Expo Edition Tragukunapaq Churana P'anpay nisqamanta

Kweichow Moutai Osaka Expo Edition nisqaqa huk churana p'anpay disenyum, 2025 watapi Osaka llaqtapi Pacha Muyuntin Expo raymipaq yuyarina trago ruwasqapaq. Kay ruwaypa rikch'ayninqa China Wasip hawa rikch'ayninmanta hamun, chaymantapas ñawpa China suyupi socosmanta ruwasqa qelqana k'aspikunata yuyarichin. Sañumanta ruwasqa butillaqa huk metalmanta ruwasqa pacha rikch'ay ukhupim sayan, kahataq ruwasqa kachkan Pachamama waqaychaq socos tablamanta, metalmanta, runaq ruwasqan qaramantawan. Kahap hawanpi huk metal pacha ñanmi qhawachin marca nisqawan Pacha Muyuntin Expo raymiwan unay watakuna kawsayninkuta. Huk metal hap'ina, trago p'uyñu hina rikch'ayniyuq, chay pacha ñanninta suchun kahata muyuchispa kicharinanpaq.

Riqsichiy

A' Design Award Quri Premiu nisqamanta

Kweichow Moutai Osaka Expo Edition Tragukunapaq Churana P'anpay A' Design Award Quri Premiu mishak kan, ancha jatun yupaychay, kayta ñawpak kallari, sumak shinallatak mancharina diseñukunaman kun. Quri mishak kashkakunaka mushuk yuyay achka, ñawpakta rikuk shinallatak achikyaska rurashkakunami, paykunata rurakkunapak yachayta, yuyayta shinallatak ushayta rikuchinku. Kweichow Moutai Osaka Expo Edition Tragukunapaq Churana P'anpay ashtawan alabashka, mushuk ñankunata churak shinallatak hatun valorta kuk yuyay kanata munanku. Kay Quri Premiu japishka diseñuka hanak, yupaychashka rurashka kan, arti, siensia, diseñu shinallatak tekinolojía ñawpak ñankunata kichuk. Kweichow Moutai Osaka Expo Edition Tragukunapaq Churana P'anpay munayta kallarichin, yuyayta kallarichin, ruraytapash kallarichin shinallatak kuyaychin.

Diseño Qhipanpi

Prensa Kit

Diseñadorpa quska créditos, llamk'aq runakunapas técnico willaykuna.

Sapaq Kayninkunamanta: This is a commemorative liquor designed by Maotai for the 2025 Osaka World Expo. The appearance is inspired by the architecture of the China Pavilion, resembling traditional Chinese book slips and wine bottles surrounded by metal landscapes. The most unique idea is the timeline decorated with metal on the top of the box, representing the century old intersection of Maotai and the World Expo. The wine jar is a metal handle, and sliding the jar can cleverly rotate and open the box.
Tupukuna & P'istuy: A box and a bottle / 140mm x 105mm x 280mm / Ecological bamboo board, ceramic bottle, metal, artificial leather/
Etiquetakuna: Chinese Baijiu packaging, packaging design, commemorative wine
Ruway Tecnología: It’s a commemorative liquor designed by Moutai for the 2025 Osaka World Expo. The appearance is inspired by the architecture of the China Pavilion, resembling traditional Chinese book slips and wine bottles surrounded by metal landscapes. The most unique idea is the timeline decorated with metal on the top of the box, representing the century old communication between Moutai and the World Expo. The wine jar is a metal handle, and sliding the jar can cleverly rotate and open the box.
Diseño Sasachakuy: The most difficult part of the design is how to combine Moutai culture with World Expo culture. If the product is designed to be unique and impressive. When we decided to use metal parts to present the concept of a century long timeline, we faced the challenge of opening it. However, by using the metal handle of the wine jar to rotate the box open, we cleverly solved this problem, added unique creativity to the product, and left a deep impression on people
T'aqwiy: Research type: Baijiu packaging
Research objective: To commemorate the centennial intersection of Moutai and the World Expo
Methodology: Seeking inspiration from the elements of the World Expo
Data collection and research tools: Architectural characteristics of the China Pavilion at the World Expo. design software
Participant or Experiment: Designer
Result: The product has been successfully launched and received high attention and praise.
Insights and Influence: Effectively promoted the brand
Kallpachay: The packaging is inspired by the exterior design of the China Pavilion at the 2025 Osaka World Expo, featuring traditional Chinese book styles and bamboo as the core design element. The bottle is surrounded by metal landscapes, symbolizing the concept of 'harmony between man and nature' and showcasing Maotai's green brewing philosophy to the world. The metal at the top of the box is a creative timeline that blends Maotai and the centennial intersection of the World Expo together. The rotating metal handle is a wine jar, and sliding the jar can cleverly rotate to open the box.
Llamk'ay Pacha: The project started construction in Shenzhen in October 2024, was completed in Shenzhen in May 2025, and was launched on June 5, 2025 at the China Pavilion of the Osaka World Expo in Japan.
Purichiy Puriy: Find the metal handle in the shape of a wine jar at the top of the wine box, and rotate it along a metal track like a timeline to open the outer box. After opening, find the hidden button on the red leather at the neck of the bottle, open the button, and take out the bottle. Rotate the bottle cap and open the bottle.
Huñu Runakuna: Yingsong chen
Yuntao Zhang
Gengjie Zheng
Jiacen Xu
Shujie Yang
Mengyuan Wang
Siq'i Hayñikuna: Image #1:Creator Yingsong Chen,Kweichow Moutai (Osaka World Expo),2025
Image #2:Creator Yingsong Chen,Kweichow Moutai (Osaka World Expo),2025
Image #3:Creator Yingsong Chen,Kweichow Moutai (Osaka World Expo),2025
Image #4:Creator Yingsong Chen,Kweichow Moutai (Osaka World Expo),2025
Image #5:Creator Yingsong Chen,Kweichow Moutai (Osaka World Expo),2025