The Soul of Maotai Flavour Wu Wu Trago Botella Wallqana by Li Zuo is a highly esteemed winner of the very prestigious 2020 A' Design Award Qullqi Premiu in Pilluchina Kamay Competition Category.
QullqiPilluchina· 2020
The Soul of Maotai Flavour Wu Wu Trago Botella Wallqana
by Li Zuo
Client: Wendao WD Creativity
A' Design Award Qullqi Premiu Winner in Pilluchina Category
Verified Award Winner
Verify Award Status for #86639The Design
About The Soul of Maotai Flavour Wu Wu Trago Botella Wallqana
Wu nisqaqa huk sumaq Maotai q'apay upyanapaq wallqana kamachiymi. Botellaqa huk sut'u yakuman rikch'akun, upyanaqa ukhupi huk sumaq k'anchay kasqanta rikuchispa. Vidriop hawanqa llusk'a kachkan, logonpas quri kachkan. Hawa cajaqa kikin sach'amanta ruwasqa, yaku patapi qillqasqa, botellawan tupanapaq hinaspa kutichiy atina. Ruwaypaqa huk sach'amanta llaqllasqa vidrio molde nisqawan llamk'arqanku. Tukuy wallqanaqa 260 mm kinraynin, 140 mm ukhunnin, 300 mm sayaynin kachkan. Kay kamachiyqa rantiqkuna imayna upyana kasqanta yachanankupaq yanapan.
The Recognition
About the A' Design Award Qullqi Premiu
The Soul of Maotai Flavour Wu Wu Trago Botella Wallqana A' Design Award Qullqi Premiu mishak kan, ancha jatun yupaychay, kayta hanak, sumak shinallatak mancharina diseñukunaman kun. Qullqi mishak kashkakunaka ancha achikyaska shinallatak ancha mushuk ruraykunami, paykunata rurakkunapak yachayta, yuyayta shinallatak ushayta rikuchinku. The Soul of Maotai Flavour Wu Wu Trago Botella Wallqana ruray yachak, ñawpak shinallatak mushuk yuyayta charik sumak rurashka kanata munanku. Kay Qullqi Premiu japishka diseñuka ancha riksishka shinallatak yupaychashka yuyay kan, arti, siensia, diseñu shinallatak tekinolojía ñawpak ñankunata kichuk. The Soul of Maotai Flavour Wu Wu Trago Botella Wallqana achka runakunapak munashka rurashka kan, munayta kallarichin, alli yuyaykunata kun shinallatak mancharichin.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Moutai flavored soul "Wu" (understanding) series, product positioning luxury goods, each bottle of wine is the essence of refining the essence, the design award takes the shape of water droplets as the appearance, the glass is used for baking flowers, the outer box uses natural wood, water pattern The shape melts into it, representing a good visual perception of the understanding of the wine. Let consumers understand the essence of the product.
- Dimensions & Packaging
- 260 mm wide, 140 mm deep and 300 mm high
- Tags
- Maotai , Maotai Bottles, Emotional Water, Packaging Design
- Production Technology
- Wood carved glass mold
- Research
- To study the water form deduced by wood and to develop water drop bottles by glass
- Inspiration
- The soul of Maotai-flavour Packaging Design Description of the series of “Wu”(Understanding):
The difference between Maotai flavour liquor and other distilled liquor is that it has a complicated brewing technique. It has been brewed for 1 year, 2 times for putting grains, 9 times for cooking, 8 times for fermentation, 7 times for taking liquor, and 5 years for storage. And then the bartender blends 7 rounds of the liquor, especially the process of blending is the combination of technology and art. The soul of Maotai-flavour is the high-end product of this type, the luxury of the liquor, and the bartender's understanding of Maotai flavour liquor,and it refines the essence of Maotai flavour liquor. The design uses the liquor drop as the bottle shape, meaning the soul of Maotai flavour is the drop of the essence of the Maotai flavor liquor, the bottle body is sprayed the glaze on it's glass, the logo is gilded, and the outer box is made of precious wood with the grain of water, which can be recycled, and it is an echo to the bottle shape. - Project Duration
- The project started in Guangzhou in November 2018, completed in Guangzhou in February 2019, and was listed in Guizhou in May 2019.
- Team Members
- Creative:lizuo Design:lizuo
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