Menhao Tea Kupakeja kweTii by Chushan Design

Menhao Tea Kupakeja kweTii by Chushan Design is a highly esteemed winner of the very prestigious 2025 Mubairo weGoridhe we A' Design Award in Dhizaini yePakejingi Competition Category.

GoridhePakejingi· 2025

Menhao Tea Kupakeja kweTii

by Chushan Design

Client: Shenzhen Chushan Design Culture Group Co., Ltd.

Mubairo weGoridhe we A' Design Award Winner in Pakejingi Category

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Verified Award Winner

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Colors

The Design

About Menhao Tea Kupakeja kweTii

Menhao Tea idanho rekupakeja tii, rakagadzirwa senge bhokisi rekuchengetedza zvinyorwa zvekare. Dhizaini iyi inoratidza mhando nhanhatu dzetii pamuti weruzivo rwedzinza, iine makoodhineti ekwadzinobva, nguva dzemagadzirirwo uye zviyero zvekunaka. Kapisuru yega yega yemukati inotaura makoodhineti enzvimbo, zera remuti uye tsanangudzo dzemagadzirirwo, ichitsiva mashoko asina kujeka ekuravira nezviyero zvinogona kuyerwa. Bhokisi racho rakagadzirwa nepepa rekraft rinogona kusukwa uye rinovharwa netambo yedonje, saka bhokisi rinogona kushandiswa zvakare. Kudhindwa nefoiri yebhuronzi neyesirivha kunoratidza mifananidzo yemapazi etii uye zviyero. Bhokisi rega rega rine masachet makumi matanhatu nematanhatu ane magiramu 3.6.

The Recognition

About the Mubairo weGoridhe we A' Design Award

Mubairo weGoridhe we A' Design Award wakahwinwa ne Menhao Tea Kupakeja kweTii, rukudzo rwakakwirira kwazvo runopiwa kumadhizaini ekutanga, anoshamisa uye akanakisa. Vakunda veGoridhe mabasa ane zvitsva zvakawanda, ane chiratidzo uye anopenya, anoratidza njere, uchenjeri nehunyanzvi hwevagadziri vawo. Menhao Tea Kupakeja kweTii inotarisirwa kuva chigadzirwa chinorumbidzwa kwazvo, chinoita mafambiro matsva uye chakakura, chinopa kukosha kusati kwamboonekwa. Dhizaini iyi yakahwina Mubairo weGoridhe we A' Design Award basa rinoshamisa, rinoremekedzwa, rinobatsira zvikuru uye rinosundira mberi miganhu yehunyanzvi, sayenzi, dhizaini netekinoroji. Menhao Tea Kupakeja kweTii inomutsa manzwiro akasimba ekuda, inomutsa mwoyo, inokurudzira kugadzira uye inotikwezva.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This innovative system visualizes tea cultivation through biological phylogenetic trees, mapping six major tea categories with terroir coordinates, craft evolution timelines, and flavor matrices. The archival case uses washable kraft paper for extended utility, resonating with academic aesthetics in study environments. Each inner capsule details geo-coordinates, tree age, and processing parameters, synchronized with a traceable quality DB to empower scientific tea selection for Menhao Tea.
Dimensions & Packaging: Each box contains 66 pre-measured sachets (3.6g/sachet) scientifically calibrated for dedicated teapots, achieving ideal infusion strength through single brew optimization for Menhao Tea.
Tags: Archive, Tea, Pu'er, Philosophy, Theory
Production Technology: The closure system with cotton cord reinforcement and washable kraft paper enables sustainable reuse cycles. Bronze gold hot foil stamping creates tea-branch motifs as visual anchors, complemented by silver foil parameter indicators and tactile sticker overlays that enhance visual hierarchy - establishing an archival-grade gift system balancing academic rigor and modern aesthetics for Menhao Tea.
Design Challenge: By integrating archival design elements and heritage materials, this system transforms tea selection from sensory intuition to data-driven decisions, shifting Menghao Tea culture from ambiguous traditions to measurable quality benchmarks.
Research: The research aims to establish a scientific decision-making model for tea consumption through dual approaches: visual semiotic translation and material lifecycle testing . By quantifying intangible heritage techniques into measurable craft parameters, this initiative demystifies tea culture while innovating an archival paradigm for consumer goods.
Inspiration: Inspired by 19th-century botanical archives, this system decodes tea evaluation through scientific visual metrics. Chromatic scales, quantified flavor indicators , and origin traceability codes replace ambiguous descriptors like "mellow sweetness", constructing a verifiable decision-making framework for Menhao Tea selection.
Project Duration: The project was launched in Shenzhen, China in November 2024 and fully implemented by January 2025.
Operation Flow: The archival cord-sealed closure system transforms each unboxing into tactile document retrieval ritual. This material narrative bridges historical tea research with contemporary consumption scenarios, creating sensorial archive access points for Menhao Tea.
Team Members: Yin Peng
Li Linlin
Image Credits: Image : Photographer Wang yue, Menhao Tea , 2024.