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Dream Of The Blue Kupakwa kweBhodhoro reDoro by Wen Liu

Dream Of The Blue Kupakwa kweBhodhoro reDoro by Wen Liu is a highly esteemed winner of the very prestigious 2026 Mubairo weBronzi we A' Design Award in Dhizaini yePakejingi Competition Category.


BronziPakejingi· 2026

Dream Of The Blue Kupakwa kweBhodhoro reDoro

by Wen Liu

Client: Shenzhen Oracle Creative Design Co.,Ltd.

Mubairo weBronzi we A' Design Award Winner in Pakejingi Category

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Colors

The Design

About Dream Of The Blue Kupakwa kweBhodhoro reDoro

Dream Of The Blue ibhodhoro rakagadzirirwa kupaka doro repamusoro reChina rinonzi baijiu. Bhodhoro iri rinochengetedza chimiro chekare chemhando yacho uye rinowedzera muumbirwo wenhumbi dzehondo (armor) wakatorwa kubva mufirimu rinonzi Investiture of the Gods, une mitsetse yekare yakavezwa zvakanaka pamusoro pese pebhodhoro. Bhodhoro rese, kusanganisira muumbirwo wenhumbi dzehondo, rakaumbwa segirazi rimwe chete kuburikidza nenzira yekuumba chinhu chimwe chete, izvo zvinochengetedza mutengo wekugadzira uri pasi. Chiratidzo chepamberi chakagadzirwa nesimbi yealuminium yakashandiswazve. Pakeji iyi ine chiyero che105 na105 na308 mamirimita.

The Recognition

About the Mubairo weBronzi we A' Design Award

Mubairo weBronzi we A' Design Award wakahwinwa ne Dream Of The Blue Kupakwa kweBhodhoro reDoro, rukudzo rwakakwirira kwazvo runopiwa kumadhizaini akasiyana anozivikanwa nekugadzira, njere nekungwara. Vakunda veBronzi mabasa ane unyanzvi hwakakwana uye kugadzira kunoshamisa kunosimbisa ruzivo rukuru, pfungwa nehunyanzvi hwevagadziri vawo. Dream Of The Blue Kupakwa kweBhodhoro reDoro inotarisirwa kuva chinhu chinokudzwa kwazvo, chinoremekedzwa uye chinodiwa, chine hunyanzvi hunoonekwa uye zvitsva. Dhizaini iyi yakahwina Mubairo weBronzi we A' Design Award inosanganisa maitiro akanakisa muhunyanzvi, sayenzi, dhizaini netekinoroji uye yakasiyana nekutarisisa zvidiki. Dream Of The Blue Kupakwa kweBhodhoro reDoro inogutsa zvinodiwa zvakanaka, inobata zvishuvo, inokwezva manzwiro uye inomutsa kuda kuziva.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Dream Of The Blue x Investiture of the Gods: Aspiration Meets Myth. Yanghe's premium brand partners with the blockbuster film, fusing its culture of dream-seeking with the spiritual power of an iconic legend. This collaboration crafts an epic narrative where fine liquor interprets cinema, creating a cultural feast in honor of dreams and timeless tales.
Dimensions & Packaging
105mm×105mm×308mm
Tags
Baijiu, Yanghe, Dream Of The Blue, Investiture of the Gods, Co-branding, Crossover
Production Technology
The entire bottle, including the armor motif, is crafted as a single piece of glass through a one-piece molding process. This monolithic structure significantly enhances production cost-efficiency. The front emblem is made from recycled aluminum, underscoring our tangible commitment to environmental responsibility.
Design Challenge
The pivotal challenge in this design lay in balancing aesthetic ambition with cost constraints. While metal was the ideal material to realize the armor, its use would have significantly increased material and labor costs, extended production timelines, and contradicted our sustainability goals. In response, the team underwent multiple rounds of design refinement and in-depth research into glass manufacturing techniques. The innovative solution was to integrate the armor as an embossed relief directly onto the glass bottle itself. This approach not only achieved substantial cost savings but also delivered a visually striking result.
Research
The growing influence of Chinese mythological IPs is clearly demonstrated by the commercial success of related films ("Ne Zha," "Investiture of the Gods") and games ("Black Myth: Wukong"). Yanghe Dream Of The Blue collaboration with "Investiture of the Gods" is a strategic embrace of this trend.
This partnership not only expands Dream Of The Blue's product line and cultural appeal but also significantly elevates its brand recognition. It further achieves a deep integration of baijiu culture with cinematic art, injecting new energy into the global promotion of Chinese culture. Ultimately, these concerted efforts will enhance the brand's long-term value.
Inspiration
More than a central prop in "Investiture of the Gods," the armor embodies the belief in safeguarding the nation. Dream Of The Blue fuses this motif into its classic bottle shape, forging a tangible bastion for dreams and an unwavering commitment to excellence. Adorned with intricately carved, ancient patterns, the design is elevated by a layer of profound Eastern artistry.
Project Duration
Project Launch Date: October 25, 2024
Location: Shenzhen Oracle Creative Design Co., Ltd.
Operation Flow
This collaborative product is more than a cross-industry dialogue between baijiu and cinema; it is a dedicated effort to propel a profound integration of Chinese baijiu culture and the cinematic arts. This initiative stands as a significant step towards presenting Eastern culture with renewed vitality on the global stage.
Team Members
Creative Direction: Wen Liu
Design Execution: Shaokun Xiao

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