Xi Feng Jiu Tian Qi Kupakeja kweBaijiu by Wen Liu

Xi Feng Jiu Tian Qi Kupakeja kweBaijiu by Wen Liu is a highly esteemed winner of the very prestigious 2026 Mubairo weBronzi we A' Design Award in Dhizaini yePakejingi Competition Category.

BronziPakejingi· 2026

Xi Feng Jiu Tian Qi Kupakeja kweBaijiu

by Wen Liu

Client: Shenzhen Oracle Creative Design Co., Ltd

Mubairo weBronzi we A' Design Award Winner in Pakejingi Category

9,571

Verified Award Winner

Verify Award Status for #173078

View at A' Design Award Press Release Award Badge

Colors

The Design

About Xi Feng Jiu Tian Qi Kupakeja kweBaijiu

Xi Feng Jiu Tian Qi ndiko kugadzirwa kwepakeji yebaijiu yepamusoro-soro yekuChina. Bhodhoro racho rakagadzirwa nekristaro yemunharaunda, rakanamirwa negoridhe kuburikidza neelectroplating uye rakapedziswa nemapatani akatemwa nelaser. Chivharo chacho chakagadzirwa nealuminium alloy uye chakaiswa madhaimondi ekristaro akachekwa. Chimiro chechivharo chinotorwa kubva pakorona yephoenix yaipfekwa nevaroorwa muChina yekare. Bhokisi rechipo rakagadzirwa neacrylic uye rine chimiro chakasiyana nezvimwe. Chivharo chinosimuka sechidzitiro uye chinoratidza bhodhoro zvishoma nezvishoma. Kufamba uku kunoyeuchidza kusimudzwa kwevheiri tsvuku mumichato yechinyakare yekuChina.

The Recognition

About the Mubairo weBronzi we A' Design Award

Mubairo weBronzi we A' Design Award wakahwinwa ne Xi Feng Jiu Tian Qi Kupakeja kweBaijiu, rukudzo rwakakwirira kwazvo runopiwa kumadhizaini akasiyana anozivikanwa nekugadzira, njere nekungwara. Vakunda veBronzi mabasa ane unyanzvi hwakakwana uye kugadzira kunoshamisa kunosimbisa ruzivo rukuru, pfungwa nehunyanzvi hwevagadziri vawo. Xi Feng Jiu Tian Qi Kupakeja kweBaijiu inotarisirwa kuva chinhu chinokudzwa kwazvo, chinoremekedzwa uye chinodiwa, chine hunyanzvi hunoonekwa uye zvitsva. Dhizaini iyi yakahwina Mubairo weBronzi we A' Design Award inosanganisa maitiro akanakisa muhunyanzvi, sayenzi, dhizaini netekinoroji uye yakasiyana nekutarisisa zvidiki. Xi Feng Jiu Tian Qi Kupakeja kweBaijiu inogutsa zvinodiwa zvakanaka, inobata zvishuvo, inokwezva manzwiro uye inomutsa kuda kuziva.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The design essence of this premium Chinese baijiu is concentrated in its cap, which draws inspiration from the phoenix crown worn by brides in ancient China. Through metal casting and diamond inlay techniques, it integrates the luxurious symbolism of Eastern wedding traditions with modern luxury craftsmanship, showcasing distinguished elegance and unique aesthetics within a compact form.
Dimensions & Packaging: 175mm*120mm*285mm
Tags: Premium Baijiu, Cultural Tracing, Cultural Export, Integration of Commerce and Art
Production Technology: The liquor bottle is made from the finest local crystal. The bottle body is electroplated with gold and adorned with laser-engraved patterns, while the cap is made of aluminum alloy featuring inlaid crystal diamond cuts. The gift box showcases a uniquely shaped design made of acrylic.
Design Challenge: The most significant challenge of the project lay in the production of the bottle cap. Its intricate detailing presented substantial difficulties, requiring a delicate balance between quality standards and production costs. Considerable effort was dedicated to resolving this issue, ultimately leading to a breakthrough.
Research: Through on-site research, a detailed market report was compiled based on insights gathered from over 300 consumers and key distributors.
Inspiration: Inspired by the phoenix motif from traditional Chinese wedding attire, this design reimagines a profound cultural symbol. The phoenix embodies renewal and sacredness in Chinese culture, conveying wishes for prosperity. Through contemporary interpretation and craftsmanship, it bridges tradition and modernity, creating a distinct visual language that honors Eastern heritage while appealing to present-day aesthetics—striking a balance between cultural continuity and innovative expression.
Project Duration: September 2023, Shenzhen, China
Operation Flow: The liquor box is designed with ritual at its core, creating a distinctive unboxing experience: the lid ascends like a rising curtain, gradually revealing the treasure within. This motion draws inspiration from the solemn moment of "lifting the red veil" in traditional Chinese wedding customs, transforming this gesture of anticipation and sanctity into a ceremonial unveiling of the product. Through this culturally rich interactive design, it enhances user engagement while deepening the product's narrative resonance and emotional connection.
Team Members: Creative Direction: Wen Liu
Design Execution: Maoxiang Pan, Xiangdong Yuan