Vinicola Cherchi Waini Zvirairo Dhizaini by Giovanni Murgia - Redfish Adv is a highly esteemed winner of the very prestigious 2017 Mubairo weSirivha we A' Design Award in Dhizaini yePakejingi Competition Category.
SirivhaPakejingi· 2017
Vinicola Cherchi Waini Zvirairo Dhizaini
by Giovanni Murgia - Redfish Adv
Client: Vinicola Cherchi
Mubairo weSirivha we A' Design Award Winner in Pakejingi Category
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- Verified Award Winner
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The Design
About Vinicola Cherchi Waini Zvirairo Dhizaini
Kuti ive yemahwina yenhoroondo muSardinia, kubva muna1970, yakagadzirwa kudzoreredzwa kwemanyoro eThe Classics waini mutsara. Kuongororwa kwemalebula matsva aida kuchengetedza kubatana nehutsika iyo ikambani iri kutevedzera. Kusiyana neyemavhure mahebheru yakashanda kupa kubata kweiyo elegance inoenda nemhando yepamusoro yewaini. Nekuti ma label anga achishanda neBraille maitiro ayo anounza elegance uye chimiro pasina kuyera. Iyo maruva maratidziro yakavakirwa pamifananidzo yakajeka yemhando yekereke iri padyo yeSanta Croce iri Usini, inovawo iyo kambani logo.
The Recognition
About the Mubairo weSirivha we A' Design Award
Mubairo weSirivha we A' Design Award wakahwinwa ne Vinicola Cherchi Waini Zvirairo Dhizaini, rukudzo rwakakwirira zvikuru runopiwa kumadhizaini epamusoro, anonaka uye anofadza. Vakunda veSirivha mabasa anopenya kwazvo uye ane kugadzira kwakasiyana anoratidza unyanzvi, hunyanzvi hwekusikwa nekungwara kwevagadziri vawo. Vinicola Cherchi Waini Zvirairo Dhizaini inotarisirwa kuva basa rinoshamisa, rinotangira vamwe, rine hunyanzvi hunoonekwa uye zvitsva zvakadzika. Dhizaini iyi yakahwina Mubairo weSirivha we A' Design Award chigadzirwa chinoshamisa, chinokudzwa chinobatsira uye chinosundira mberi miganhu yehunyanzvi, sayenzi, dhizaini netekinoroji. Vinicola Cherchi Waini Zvirairo Dhizaini chigadzirwa chinoshuvirwa nevazhinji, chinomutsa zvishuvo, chinouya nemanzwiro akanaka uye chinomutsa kushamisika.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- It is a unique wine label design for a sardinian cellar. Clean, minimal and innovative label it has a different design from others wines in Sardinia (Italy)
- Dimensions & Packaging
- Labels have dimension 120mm width and 86mm height, printing on an uncoated, matt, woodfree printing paper with felt marked textured surface. The printing is with gold foil for logo and horizontal line, braille embossing ink for floreal sketch.
- Tags
- wine, labels,
- Production Technology
- For these labels we used a very fine natural paper texture with a warm and pleasant to the touch. The label is enhanced by the use of Braille in a little invasive way
- Design Challenge
- The creative challenge was to transfer the corporate values in new labels without losing the link with the history and tradition of the territory.
He tried to find the elements of continuity with the old labels, but creating a completely new design and minimal.
The church has become an integral part of the company logo, the name of the wines has taken the position and color of old labels. At the center of the floral pattern it incorporates a detail of church reworked and adapted for the specific use. - Inspiration
- The inspiration for this label design is originated by graphics of a floral element that adorns the wooden pulpit of the Holy Cross Church, a symbol of the country and central element of the company logo. This graphic characterizes all labels but remains non-invasive compared to the other elements of the labels because realized with Braille technique.
- Project Duration
- Project started in December 2015 and finished in April 2016 in Olmedo (SS)
- Team Members
- Art Director: Giovanni Murgia
- Image Credits
- Image #1: Photographer Diego Attene
Optional Image #1: Photographer Diego Attene
Optional Image #2: Photographer Diego Attene
Optional Image #3: Photographer Diego Attene
Optional Image #4: Photographer Diego Attene
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