Apollee Mupaketi weMafuta eOlive naAntonia Skaraki

Dhizaini Apollee Mupaketi weMafuta eOlive naAntonia Skaraki ndiye mukundi anokudzwa zvikuru wemubairo unoremekedza we2021 Mubairo weGoridhe we A' Design Award muChikwata cheKukwikwidza cheDhizaini yePakejingi.

GoridhePakejingi· 2021

Apollee Mupaketi weMafuta eOlive

na Antonia Skaraki

Mutengi: Manoli Canoli

Mukundi weMubairo weGoridhe we A' Design Award muChikwata chePakejingi

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Nezvekwa Apollee Mupaketi weMafuta eOlive

Apollee, Mafuta eOlive Anokosha. Chigadzirwa chinogamuchira vatengi vese kurwendo kuenda kunzwa kwepamusoro-musoro. Chakafemerwa nezvigadziko zvemiti yeOlive nesimba remasango eOlive ekuGreece, dhizaini iyi inoratidzira hukama pakati peAmai Chivanhu nevana vavo, nepo zvinhu zvemhando yepamusoro zvichipa kunzwa kwakasiyana kwekubata. Ndiwo maitiro ekugadzira ungwaru nechiratidzo chisingakanganwi zvechishamiso chekubika neruzivo rwemhando!

Kuzivikanwa

Nezve Mubairo weGoridhe we A' Design Award

Mubairo weGoridhe we A' Design Award wakahwinwa ne Apollee Mupaketi weMafuta eOlive, rukudzo rwakakwirira kwazvo runopiwa kumadhizaini ekutanga, anoshamisa uye akanakisa. Vakunda veGoridhe mabasa ane zvitsva zvakawanda, ane chiratidzo uye anopenya, anoratidza njere, uchenjeri nehunyanzvi hwevagadziri vawo. Apollee Mupaketi weMafuta eOlive inotarisirwa kuva chigadzirwa chinorumbidzwa kwazvo, chinoita mafambiro matsva uye chakakura, chinopa kukosha kusati kwamboonekwa. Dhizaini iyi yakahwina Mubairo weGoridhe we A' Design Award basa rinoshamisa, rinoremekedzwa, rinobatsira zvikuru uye rinosundira mberi miganhu yehunyanzvi, sayenzi, dhizaini netekinoroji. Apollee Mupaketi weMafuta eOlive inomutsa manzwiro akasimba ekuda, inomutsa mwoyo, inokurudzira kugadzira uye inotikwezva.

Shure kweDhizaini

Bepa Renhau

Zvikwereti, nhengo dzetiimu nezvimwe zvakadzama zvakapihwa nemudhizaina.

Hunhu Hwakasiyana: Welcome to an adventurous journey towards the sense of the sublime. Feel the mystique surrounding a strictly limited production. Experience the extraordinary. Unusual shapes and materials in packaging design always grab our attention. So, inspired by olive tree trunks, this design nods to the bond between Mother Nature and her children, while the high quality materials lend a tactile feel and a lasting impression.
Kukura & Kupakiwa: Bottle (by Bruni Glass): capacity 515, total height 222, body diameter 88.3, glass weight 500
Box: 244 x 95
Matagi: Apollee, Olive oil, Packaging, Design, Storytelling, Special Edition, Manoli Canoli
Tekinoroji Yekugadzira: Glass & Paper. Environmentally friendly.
Changamire yeDhizaini: The brief was to create unique artisanal packaging for an Extra Premium Product. A brand mark that would feel fresh and sophisticated at the same time! The elements and the gold-and-earthy color palette that was used successfully convey the exceptional quality of this unique olive oil, placing sophistication at the forefront, while paying homage to the Greek heritage.
Tsvakurudzo: Competition mapping and analysis: A thorough market research was conducted in order to frame the market, the competitors and the potential buyers. In addition, mood boards were formed to better express the values and ethos of the company, and to agree on a direction and a design concept.
Chikurudziro: The inspiration for creating the brand identity for the Apollee, the Manoli Canoli Premium Olive Oil, came from the origins of the founders, their birth land, the place where Apollo, the god of light, was born, the place where the olives which offer us a supreme extra virgin olive oil are born. Greece. Immerse yourself in the soul of Apollee. This packaging design invites the contemporary connoisseur to experience the boundary pushing flavor and aroma of a premium olive oil.
Nguva yePurojekiti: The project began and finished in 2019 in Athens, Greece.
Mafambiro eBasa: The packaging managed to turn consumers into adventurous travelers to the magic land of olive oil. A part of the brand story and USPs of the product were added on the lateral sides of the packaging, thus inviting the consumer not only to examine the product, but also to establish a communication between him or her and the brand.
Nhengo dzeTimu: Creative Director: Antonia Skaraki
Designers: Evri Makridis, Andreas Deskas, Valia Alousi
Copywriter: Sotiria Theodorou
Zvikwereti zveMifananidzo: A.S. Advertising, 2019