Ugly Monster Sepakete sa Popsicle ka JBBC Branding Consultancy

Moralo oa Ugly Monster Sepakete sa Popsicle ka JBBC Branding Consultancy ke mohlodi oa khau e hlomphehang haholo ya 2020 Moputso oa Boronse oa A' Design Award Mokhahleong oa Tlhodisano oa Moralo wa Phuthelo.

BoronsePhuthelo· 2020

Ugly Monster Sepakete sa Popsicle

ka JBBC Branding Consultancy

Moreki: JBBC Branding Consultancy

Mohlodi oa Moputso oa Boronse oa A' Design Award Mokhahleong oa Phuthelo

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Mohlodi oa Khau ea Netefaditsweng

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Etela Sebaka Sheba ho A' Design Award Tokollo ya Boraditaba Baeche ya Moputso

Mebala

Moralo

Mabapi le Ugly Monster Sepakete sa Popsicle

Ugly Monster ke sepakete sa sehlahiswa sa popsicle se entsweng Taiwan. Moralo o bontsha sebopeho se setala se nang le bokaba bo se boreleli, se hlohlelletsweng ke guava, tholoana e hlahisoang toropong ya Yanchao. Mmala o setala o khanyang o fa sebopeho sena ponahalo e ntle le e phelang. 'Mele le maoto li na le tekanyo e sa lekaneng, mme sebopeho sena ha se na matsoho, e leng se etsang hore sebopeho sena se bonahale se qabola. Sepakete se na le bophara ba 70 mm, botelele ba 195 mm le bophahamo ba 20 mm. Sepheo ke ho phahamisa sehlahiswa le ho hulela tlhokomelo toropong ena e nyane le balemi ba yona.

Kamohelo

Mabapi le Moputso oa Boronse oa A' Design Award

Ugly Monster Sepakete sa Popsicle ke mohapi oa Moputso oa Boronse oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e ikhethang e tsejoang ka boqapi, bohlale ba ho qapa le bohlale. Bahapi ba Boronse ke lintho tse nang le bokhoni ka ho felletseng le boqapi bo hlollang tse tiisang boiphihlelo bo bongata, mohopolo le bokhoni ba ho iphumana ba baqapi ba tsona. Ugly Monster Sepakete sa Popsicle e lebelletsoe ho ba ntho e hlomphuoang haholo, e ratoang le e ratehang, e nang le boprofeshenale bo bonahalang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Boronse oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa bonong, mahlaleng, moralong le theknolojing mme o hlahella ka ho tsepamisa maikutlo lintlheng tse nyenyane. Ugly Monster Sepakete sa Popsicle e kutloisisa litlhoko hantle, e ama litakatso, e hapa maikutlo mme e tsosa takatso ea ho tseba.

Ka Mora Moralo

Sete ya Boraditaba

Litlhaku, ditho tsa sehlopha le lintlha tsa botekgeniki tse fanoeng ke moetsi wa moralo.

Boleng bo Ikhethang: The package was designed not only to promote the merchandise but also call attention from public to the small town with majority of elder farmers. The goal of the design was to create pleasure and fun image for Yanchao. The popsicle product launched allover Taiwan and reported by different press in 2019.
Boholo le Phuthelo: Width 70mm x Length 195mm x Height 20mm
Lithegi: Guava, Farmers, Popsicle, Food, Ugly Monster
Theknoloji ya Tlhahiso: "Ugly Monster" is a very authentic character with the green color and rugged surface, inspired by guava, a local fruit in Taiwan. "Ugly Monster" is full of excitement and energy to show itself to the world, as the metaphor that farmers did hard work for the best quality and expected more people to notice. Fluorescent green granted the character feeling of positive energy, authenticity and amazement. Unbalanced ratio between body and legs, and two legs without hands, aligned with characteristics of Ugly Monster as funny and furious.
Kgothaletso: As part of university social responsibility project in Taiwan, ugly monster was created as a hilarious and sweet character with a big heart and bravery born from the bare land full of lime dust. The idea was inspired by a small town in Taiwan, Yanchao and the fruit, grava which Yamchao is famous for.
Nako ya Projeke: The project started in June 2019 and finished in December 2019 in Taiwan.
Tsamaiso ya Mosebetsi: The design team aimed to create a fun way as the bridge between young people and tradition culture of a small town.
Diphatente: Copyrights belong to Jblossom Branding Consultancy Co., Ltd., 2019.
Litho tsa Sehlopha: Designer: Huiyu Zhuang
Director: Jiunguo Yu
Litlotla tsa Setshwantsho: Jblossom Branding Consultancy Co., Ltd.