Pepsi Culture Can Series Sephutheloana sa Lekotikoti la Seno by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2021 Moputso oa Khauta oa A' Design Award in Moralo wa Phuthelo Competition Category.
KhautaPhuthelo· 2021
Pepsi Culture Can Series Sephutheloana sa Lekotikoti la Seno
by PepsiCo Design and Innovation
Client: PepsiCo Design & Innovation
Moputso oa Khauta oa A' Design Award Winner in Phuthelo Category
Verified Award Winner
Verify Award Status for #118919The Design
About Pepsi Culture Can Series Sephutheloana sa Lekotikoti la Seno
Letoto la Pepsi Culture Can ke lenaneo la sephutheloana la khatiso e lekanyelitsoeng bakeng sa makotikoti a lino. Letoto lena le sebelisa meralo e amanang le libaka tse itseng makotikoting a rekisoang 'marakeng lefats'e ka bophara. Ho entsoe meralo e fetang 40 e ikhethang, 'me letoto lena le ile la kenngoa tšebetsong linaheng tse fetang 10. Moralo o mong le o mong o thehiloe setso sa lehae, ho kenyeletsoa matšoao, lijo, litšoantšo, 'mino le meaho. Mohopolo o tataisang ke ho nahana ka lefats'e lohle le ho sebetsa lehaeng. Letoto la Pepsi Culture Can le keteka moea, setso le sechaba sa 'maraka oa lehae.
The Recognition
About the Moputso oa Khauta oa A' Design Award
Pepsi Culture Can Series Sephutheloana sa Lekotikoti la Seno ke mohapi oa Moputso oa Khauta oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo ea maemo a pele, e ntle ka ho makatsa le e ikhethang. Bahapi ba Khauta ke lintho tse hlahisitsoeng tse nang le mehopolo e mecha haholo, tse shebileng pele le tse khanyang ka ho foufatsa, tse bontšang botsebi, bohlale le bokhoni ba baqapi ba tsona. Pepsi Culture Can Series Sephutheloana sa Lekotikoti la Seno e lebelletsoe ho ba mohopolo o babatsoang haholo, o thehang mekhoa e mecha le o moholo, o tlisang boleng bo sa kang ba bonoa. Moralo ona o hapileng Moputso oa Khauta oa A' Design Award ke mosebetsi o tsosang maikutlo, o hlomphehang, o tlisang molemo o moholo le o sutumelletsang meeli ea bonono, mahlale, moralo le theknoloji. Pepsi Culture Can Series Sephutheloana sa Lekotikoti la Seno e hlahisa maikutlo a matla a takatso, e tsosa tjantjello, e khothalletsa boqapi mme e re khahlisa.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Think globally. Act locally. That is the mantra for the Pepsi Culture Can Series. This limited-edition packaging initiative realized unique, hyperlocal designs for markets all across the globe. This series was activated in over 10 countries and expressed through more than 40 unique designs.
- Tags
- Packaging, Beverage
- Inspiration
- Our identity, pride, and sense of community were stronger than ever in 2019. The Pepsi Culture Can Series is a global platform designed around those things that bind us together. The symbols. The food. The images. The music. The architecture. All the stuff of culture we turn to for hope and joy. This global series celebrates the spirit, the culture and the community of our local markets.
- Team Members
- PepsiCo Design & Innovation
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