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Chavannes Sesebeliso sa Sengoloa: Sephutheloana sa Tee ka Yifu Pan

Moralo oa Chavannes Sesebeliso sa Sengoloa: Sephutheloana sa Tee ka Yifu Pan ke mohlodi oa khau e hlomphehang haholo ya 2025 Moputso oa Boronse oa A' Design Award Mokhahleong oa Tlhodisano oa Moralo wa Phuthelo.


BoronsePhuthelo· 2025

Chavannes Sesebeliso sa Sengoloa: Sephutheloana sa Tee

ka Yifu Pan

Moreki: Chavannes

Mohlodi oa Moputso oa Boronse oa A' Design Award Mokhahleong oa Phuthelo

12,970

Mohlodi oa Khau ea Netefaditsweng

Netefatsa Boemo ba Khau bakeng sa #155257

Mebala

Moralo

Mabapi le Chavannes Sesebeliso sa Sengoloa: Sephutheloana sa Tee

Mongolo oa Buka: Chavannes ke sephutheloana sa tee se entsoeng e le morero o kopanetsoeng lipakeng tsa Chavannes Tea le Dunhuang Museum kwana China. Sephutheloana sena ke karolo ea letoto la likarolo tse supileng tse hlohonolofalitsoeng ke Tsela ea Khale ea Silika, 'me khatiso ena e nka Dunhuang, Profinseng ea Gansu, e le sehlooho se seholo sa pono. Litšoantšo tsa Flying Apsaras tse tsoang mefaleng ea Dunhuang li kopantsoe le Wuyi Rock Tea ho bontša kopano ea moetlo oa Tsela ea Silika le moetlo oa tee. Lebokose la mpho le entsoe ka boto e putsoa le pampiri e khethehileng, ka mokhoa oa ho hatella ka mocheso (hot stamping), UV, le khatiso e phahamisitsoeng (relief printing). Lidraw tse peli tse shebaneng li na le mabokoseana a mararo ho tsona ka bobeli, 'me lebokoseana ka leng le na le mokotlana o le mong oa tee.

Kamohelo

Mabapi le Moputso oa Boronse oa A' Design Award

Chavannes Sesebeliso sa Sengoloa: Sephutheloana sa Tee ke mohapi oa Moputso oa Boronse oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e ikhethang e tsejoang ka boqapi, bohlale ba ho qapa le bohlale. Bahapi ba Boronse ke lintho tse nang le bokhoni ka ho felletseng le boqapi bo hlollang tse tiisang boiphihlelo bo bongata, mohopolo le bokhoni ba ho iphumana ba baqapi ba tsona. Chavannes Sesebeliso sa Sengoloa: Sephutheloana sa Tee e lebelletsoe ho ba ntho e hlomphuoang haholo, e ratoang le e ratehang, e nang le boprofeshenale bo bonahalang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Boronse oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa bonong, mahlaleng, moralong le theknolojing mme o hlahella ka ho tsepamisa maikutlo lintlheng tse nyenyane. Chavannes Sesebeliso sa Sengoloa: Sephutheloana sa Tee e kutloisisa litlhoko hantle, e ama litakatso, e hapa maikutlo mme e tsosa takatso ea ho tseba.

Ka Mora Moralo

Sete ya Boraditaba

Litlhaku, ditho tsa sehlopha le lintlha tsa botekgeniki tse fanoeng ke moetsi wa moralo.

Boleng bo Ikhethang
This product is a joint product of Chavannes Tea and the Dunhuang Museum in China. Sha Huang is one of the seven silk road mask series products of Chavannes Tea, and China's Gansu Dunhuang is the main visual element, combining the Flying Apsaras sculptures of Dunhuang with Chinese Wuyi Rock Tea. It showcases the fusion of the Silk Road and tea culture. In our design, we use exquisite illustration envelopes and double-drawer boxes to display the refinement of the tea packaging and brand tonality.
Boholo le Phuthelo
250mm(W)*45mm(D)*180mm(h)
Lithegi
CHAVANNES,panyifu,IFPD,tea package,YIFUPAN
Theknoloji ya Tlhahiso
The process uses gray plate material and special paper, combined with hot stamping/UV/relief printing techniques. The box is a double-drawer box with three small boxes on both sides, each containing a separate tea bag.
Phephetso ya Moralo
n this series, we need to maintain the same illustration and packaging design style as the other six Silk Road series of the tea brand. While delivering the brand value of tea.
Dipatlisiso
The Silk Road Dunhuang Flying Apsaras Series packaging we designed for Chavannes Tea is the first of the seven series we designed for the brand.
From the ancient Sanxingdui to the Terracotta Warriors of Emperor Qin Shi Huang to Dunhuang, it follows the route of the ancient Silk Road from east to west. This packaging is the Dunhuang Flying Apsaras series.
In terms of craftsmanship and illustration, we have made every effort to restore the beauty of the fusion of Dunhuang murals and Chinese tea. It is not only a fusion of culture and visuals, but also a fusion of the ancient Silk Road and tea.
Kgothaletso
The inspiration for the packaging design of Chavannes Tea comes from the ancient Silk Road that passed through Dunhuang in China. The exquisite style of the packaging is derived from the Flying Apsaras and Buddha statues in the Dunhuang murals, which we combined with Wuyi Rock Tea. We showcase the brand colors imperial purple and the brand symbol to display the overall tone of Chavannes Tea.
Nako ya Projeke
2024/5
Tsamaiso ya Mosebetsi
The gift box of this tea package is light and compact, and adopts the form of opposite-pull drawer packaging, which is easy to carry and collect. Gray board gift boxes and cardboard four-color printing envelopes are used, while different processes such as bronzing, UV and bump are used to highlight the temperament of packaging and the classical and mysterious beauty of the Silk Road and Chinese Dunhuang culture.
Litho tsa Sehlopha
Yifu Pan
Litlotla tsa Setshwantsho
Designer/Photo/video Yifu Pan

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Moralo o Motle o Lokelwa ke Tlotlo e Kgolo

A' Design Award ke khau ya machaba, e ahlotsweng bakeng sa moralo o motle. Nka karolo ho A' Design Award ho fumana monyetla oa ho amohelwa ka botle ba mosebetsi oa hao, ho fumana tlotlo, botumo le phatlalatso. Khetha mosebetsi oa hao bakeng sa A' Design Award 'me o tlo phehisana bakeng sa moputso o ratehang oa A' Design Prize.

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