Fenjiu Jujiang Lingqiong Sephutheloana sa Joala ka Wen Liu

Moralo oa Fenjiu Jujiang Lingqiong Sephutheloana sa Joala ka Wen Liu ke mohlodi oa khau e hlomphehang haholo ya 2026 Moputso oa Silevera oa A' Design Award Mokhahleong oa Tlhodisano oa Moralo wa Phuthelo.

SileveraPhuthelo· 2026

Fenjiu Jujiang Lingqiong Sephutheloana sa Joala

ka Wen Liu

Moreki: Shenzhen Oracle Creative Design Co., Ltd

Mohlodi oa Moputso oa Silevera oa A' Design Award Mokhahleong oa Phuthelo

22,037

Mohlodi oa Khau ea Netefaditsweng

Netefatsa Boemo ba Khau bakeng sa #173413

Sheba ho A' Design Award Tokollo ya Boraditaba Baeche ya Moputso

Mebala

Moralo

Mabapi le Fenjiu Jujiang Lingqiong Sephutheloana sa Joala

Fenjiu Jujiang Lingqiong ke moralo oa sephutheloana bakeng sa joala ba Sechaena ba baijiu. Sekoahelo se ka ntle se nang le sebōpeho sa thaba se hopotsa Lithaba tsa Luliang, sebaka seo lebitso la khoebo le hlahileng ho sona, 'me se ka phahamisoa ho fihlella botlolo e ka hare. Botlolo e na le molomo o monyenyane le botlaase bo motsu, e leng sebōpeho se neng se sebelisoa ho etsoeng ha baijiu ea Sechaena lilemo tse ka bang likete tse tšeletseng tse fetileng. Botlolo e bōpiloe ka matsoho ka letsopa 'me e phethetsoe ka kolone ea majoe a bohlokoa. Sephutheloana se ka ntle se sebelisa kristale ea platinum le ho kenngoa ha mebala ea tšepe ka mocheso o phahameng. Sebōpeho sa sona sa seemahale se lumella hore se shejoe ka mahlakoreng ohle.

Kamohelo

Mabapi le Moputso oa Silevera oa A' Design Award

Fenjiu Jujiang Lingqiong Sephutheloana sa Joala ke mohapi oa Moputso oa Silevera oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e phahameng ka ho fetesisa, e ntle le e tsosang maikutlo. Bahapi ba Silevera ke mesebetsi e khanyang haholo le e nang le boqapi bo ikhethang e bontšang botsebi, talenta le bohlale ba baqapi ba eona. Fenjiu Jujiang Lingqiong Sephutheloana sa Joala e lebelletsoe ho ba mosebetsi o motle, oa mohlala, o nang le boprofeshenale bo bonahalang le mehopolo e mecha e tebileng. Moralo ona o hapileng Moputso oa Silevera oa A' Design Award ke mohopolo o hlokomelehang haholo le o ratoang o tlisang molemo mme o sutumelletsang meeli ea bonono, mahlale, moralo le theknoloji. Fenjiu Jujiang Lingqiong Sephutheloana sa Joala ke mosebetsi oo batho ba bangata ba o lakatsang, o tsosang litakatso, o tlisang maikutlo a matle le o tsosetsang ho makala le ho hlolla.

Ka Mora Moralo

Sete ya Boraditaba

Litlhaku, ditho tsa sehlopha le lintlha tsa botekgeniki tse fanoeng ke moetsi wa moralo.

Boleng bo Ikhethang: This baijiu resembles a stationary sculpture, its artistic beauty evoking a sense of preserved time. Beneath the brown, mountain-shaped bottle, a mysterious object floats in suspension, as if awaiting discovery. The patterns and characters on the packaging carry echoes of ancient civilization, silently narrating the origins of Chinese writing.
Boholo le Phuthelo: 200mmx210mmx480mm
Lithegi: Premium Baijiu, Cultural Tracing, Cultural Export, Integration of Commerce and Art
Theknoloji ya Tlhahiso: The exterior packaging utilizes platinum crystal and high-temperature metal coloring oxidation techniques, achieving an exceptional texture. The bottle features a pointed-bottom shape crafted through ancient methods of handmade ceramics, adorned with a rare gemstone glaze. Together, they complement each other, vividly showcasing the ultimate craftsmanship and artisan spirit of Chinese ceramics.
Phephetso ya Moralo: During the initial prototyping phase, the product faced significant challenges. The core difficulty lay in the historically unstable firing process for the pointed-bottom bottle, an issue long known for its extremely low yield that has consistently challenged the industry. Through dozens of systematic refinements to the production process, the team ultimately achieved a successful firing.
Dipatlisiso: Through on-site research, a detailed market report was compiled based on insights gathered from over 300 consumers and key distributors.
Kgothaletso: The design draws inspiration from Fenjiu's birthplace, the Lüliang Mountains, symbolizing its deep connection with nature and honoring centuries of brewing mastery. The bottle's form echoes the 6,000-year-old "small-mouthed, pointed-bottom amphora" from the Yangshao period—one of the earliest known vessels used in Chinese baijiu making—reflecting the rich cultural legacy of this traditional spirit.
Nako ya Projeke: March 2024, Shenzhen, China
Tsamaiso ya Mosebetsi: The product display features a sculptural design, allowing 360-degree viewing from all angles. The mountain-shaped top cover can be easily lifted to access the product inside.
Litho tsa Sehlopha: Creative Direction: Wen Liu
Design Execution: Xianfeng Wu, Zhipeng Li