Pepsi X SHFW ናይ መስተ ታኒካ by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2021 ናይ ብሩር ሽልማት A' Design Award in ንድፊ ማዕሸጊ Competition Category.
ብሩርማዕሸጊ· 2021
Pepsi X SHFW ናይ መስተ ታኒካ
by PepsiCo Design and Innovation
Client: PepsiCo Design & Innovation
ናይ ብሩር ሽልማት A' Design Award Winner in ማዕሸጊ Category
Verified Award Winner
Verify Award Status for #118931The Design
About Pepsi X SHFW ናይ መስተ ታኒካ
ፔፕሲ X SHFW ንሻንጋይ ፋሽን ዊክ ጽድያ/ሓጋይ 2020 ዝተፈጥረ ብዝተወሰነ ሕታም ዝወጸ ናይ መስተ ታኒካ ኮይኑ ኣብ ቻይና እዩ ተዘርጊሑ። እዚ ታኒካ ንተመሳሳሊ ፍጻመ ካብ ዝማዕበለ ሰፊሕ ናይ ቪዥዋል መለለዪ ስርዓት ክፋል እዩ። ናይቲ ወቕቲ ቴማ ዝኾነ ስሚዒትን ምንጭን ነቲ ዲዛይን ይመርሖ፡ ናይ ዝተፈላለዩ ኣረኣእያታት ምድህሳስ የንጸባርቕ። ካብ ኦርጋኒክን ብያለ ኣቕሓን ዝተመሰሉ ቅርጽታት ኣብ ውሽጢ ዲመንሽናዊ ቦታ ተጣሚሮም። እቲ ውጽኢት ንመንፈስ ብራንድ ፔፕሲ ብላክ ምስቲ ኣብቲ ፍጻመ ዝቐረበ ብዙሕነት ዘለዎ ስራሕ ናይ ፋሽን ዲዛይነራት የተኣሳስሮ።
The Recognition
About the ናይ ብሩር ሽልማት A' Design Award
Pepsi X SHFW ናይ መስተ ታኒካ ናይ ብሩር ሽልማት A' Design Award ዝዓወተ እዩ፣ ንጽቡቓት፣ ልዑላትን ዘስደምምን ላዕለዋይ ደረጃ ዘለዎም ዲዛይናት ዝወሃብ ብዘይተለምደ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ብሩር ፍሉይ ክእለት፣ ተውህቦን ጥበብን ዲዛይነራቶም ዘርእዩ ኣዚዮም ዘብርሁን ብዙሕ ፈጠራውያንን ስራሕቲ እዮም። Pepsi X SHFW ናይ መስተ ታኒካ ዝበለጸ፣ ምሳሌ ዝኾነ፣ ብኣገዳሲ መገዲ ሞያውን ብዕምቆት ሓድሽን ስራሕ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ብሩር ሽልማት A' Design Award ብዙሕ ዝተራእየን ዝደነቐን ፈጠራ እዩ፣ ጥቕሚ ዘምጽእን ደረት ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ዘስፍሕን። Pepsi X SHFW ናይ መስተ ታኒካ ብብዙሕ ዝቐንኣሉ ፍጥረት እዩ፣ ድሌታት ዘበራብር፣ ጽቡቕ ስምዒታት ዘምጽእን ሰንቢድን ምድናቕን ዘበራብርን።
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- For more than five years, PepsiCo Design and Innovation has been a key partner at Shanghai Fashion Week. To celebrate the latest designers creations for Spring/Summer 2020, the design team created this years SHFW VIS as well as a limited edition can, available in China, that embodies the seasons key theme of Sensation and Source.
- Tags
- Packaging, Beverage
- Inspiration
- The inspirational mantra for the Spring/Summer 2020 Shanghai Fashion Week is Exploration of infinite possibilities through different perspectives. Pepsi Blacks brand spirit of Dare to Black embodies a brand spirit that reflects this theme, encouraging consumers to release their inner passions and create their own multi-dimensional interpretations of fashion. For the Spring/Summer 2020 Shanghai Fashion Week visual identity, the design team created a system that celebrates the power of diversity, drawing from multiple sources and sensations as a means of self-expression and creation. By combining unique shapes inspired by organic and glass elements in a dimensional space, the designs become a metaphor for the daring visions of todays fashion designers.
- Team Members
- PepsiCo Design & Innovation
Sponsored
Explore Beyond Designers.org
Discover products, services and opportunities from our advertising partners.
More to Explore
Related Designs
Explore more award-winning designs from the same category, selected by merit.
