Frangi Premium Primary Function: Ipakethe Yokhathalelo Lolusu ngu-Tiger Pan

Uyilo olubizwa ngokuba yi-Frangi Premium Primary Function: Ipakethe Yokhathalelo Lolusu olwenziwe ngu-Tiger Pan ngumwini obekekileyo webhaso elinobukhazikhazi le-2020 Ibhaso Lesilivere le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lwePakheji.

IsilivereIpakheji· 2020

Frangi Premium Primary Function: Ipakethe Yokhathalelo Lolusu

ngu Tiger Pan

Umxhasi: Frangi

Umwini we-Ibhaso Lesilivere le-A' Design Award Kudidi Lwe-Ipakheji

33,433

Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#101029

Tyelela iSayithi Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-Frangi Premium Primary Function: Ipakethe Yokhathalelo Lolusu

Frangi Premium luthotho lwepakethe lweemveliso zokhathalelo lolusu, kubandakanywa itoner, ilotion, ikhrimu, ikhrimu yamehlo, isihlambi kunye nomqweqwe. Intyatyambo ye-iris isetyenziswa njengomfanekiso ophambili kwaye ivela kwipakethe nganye. Ilogo yenziwe yomelele kwiqhosha le-acrylic elikhephu. Imizila ethe nkqo ixelisa iziqu zezityalo kwaye inika olu thotho isazisi olwabelwana ngalo. Umfanekiso oqingqiweyo omhle we-iris ubekwe phakathi kwemizila. I-acrylic ekhephu, iglasi engqwabalala kunye ne-PE zisetyenziselwa iimveliso ezahlukeneyo. Icephe lekhrimu kunye neqhosha lokuxhwitha ikhrimu yamehlo nazo ziqingqwe zilandela intyatyambo ye-iris.

Ukuqatshelwa

Malunga ne-Ibhaso Lesilivere le-A' Design Award

Frangi Premium Primary Function: Ipakethe Yokhathalelo Lolusu ngumphumeleli weIbhaso Lesilivere le-A' Design Award, ukuqatshelwa okuhlonitshwayo ngokungaqhelekanga okunikwa imiyilo yomgangatho ophezulu, entle nechukumisayo. Abaphumeleleyo beSilivere ziimveliso ezikhazimlayo kakhulu nezidala kakhulu ezibonisa ubungcali obuphawulekayo, italente nobukrelekrele babayili bazo. Frangi Premium Primary Function: Ipakethe Yokhathalelo Lolusu iyathenjwa ukuba ibe ngumsebenzi omhle womzekelo, onobungcali obuphawulekayo nezinto ezintsha ezinzulu. Lo myilo uphumeleleyo weIbhaso Lesilivere le-A' Design Award yimveliso ebonakalayo kakhulu, ethandwayo enceda kwaye inyusa imida yobugcisa, inzululwazi, uyilo kunye nobuchwephesha. Frangi Premium Primary Function: Ipakethe Yokhathalelo Lolusu yimveliso enomona omkhulu kuyo evusa iinqwenelo, izisa iimvakalelo ezintle kwaye ivuselela ukumangaliswa nokumangala.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: FRANGI aims to invent a new series of skincare products,including lotion,mask,essence for eye,cream.As the core element of FRANGI,the iris presented in each product.The vertical stripes which simulated plants stalk as the independent identity of this new series. With different materials, the whole series gave a vivid and unified appearance.
Imilinganiselo nePakishini: Toner: 44mmX170mm;Box: 52mmX180mmX52mm
Lotion: 44mmX170mm; Box: 52mmX180mmX52mm
Cream: 67mmX64mm; Box: 70mmX66mmX74mm
Eye Cream:30mmX142mm; Box: 35mmX147mmX29mm
Cleanser:54.5mmX175mm; Box: 70mmX200mm
Mask:140mmX140mm; Box:143mmX143mmX50mm
Iithegi: skincare product package, Frangi, iris, embossment, facial cream, facial mask
Ubuchwepheshe Bokuvelisa: In the design of facial cream, toner, and facial cleansing cream, a refined embossment of iris is displayed between the stripes, which themselves can change with different material. To assure the effect, well-chosen frosted acrylic, matte glass and PE are used to packed different products. The details are exquisite as well. The spoon for facial cream and the massaging cap of the eye serum are both shaped based on the iris flowers. All these details are made to improve the quality of packages.
Umngeni Woyilo: How to convey all that is behind a brand or a product with the simplest graph design?In this case,the brand's sense of high-class and the products' function of restoration and moisturization are expressed explicitly.Meanwhile the various but serial display of the 5 products is performed.So a selective use of material to be made with strips is key to the project.
Uphando: Unlike food or beverage, skin-care products presents themselves in a more professional and functional way to consumers. Yet, quite a few brands fail to do so, as they failed to realize what a good package can achieve. However, our goal is to design packages with most simple patterns but compact shapes to convey a message that the products themselves are worth buying as it is functional and aesthetic.
Inkuthazo: We have been thinking how to enable a product to its own story? Iris, as the branding symbol, forms the logo and is shaped solidly in a frosted acrylic cap.The vertical stripes imitate plant stems, whose function is to absorb water. With the most simple pattern, the product's function will present to consumers naturally.The refraction of lights on the packages will help the series of Frangi outshines its competitors and show graceful glamour.
Ubude Beprojekthi: The project lasts 3 months, designed in Shenzhen and produced in Shanghai.
Ukuhamba Komsebenzi: How to improve packaging quality and user experience with no extra expense on transportation and production?Frosted materials,elaborate iris patterns and simplest stripes comes together to tell the brands' story and provide a quality consumption.
Amalungu Eqela: Designer:Tiger Pan, Jie Dai, Yahui Wang, Yuxuan He
Picture Credits: Juanjuan Wu
Technician: Zhangkun Xie