The Enchanted Forest Ukupakishwa by Elena Gamalova

The Enchanted Forest Ukupakishwa by Elena Gamalova is a highly esteemed winner of the very prestigious 2021 Ibhaso Legolide le-A' Design Award in Uyilo lwePakheji Competition Category.

IgolideIpakheji· 2021

The Enchanted Forest Ukupakishwa

by Elena Gamalova

Client: Pagane studio

Ibhaso Legolide le-A' Design Award Winner in Ipakheji Category

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Verified Award Winner

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Colors

The Design

About The Enchanted Forest Ukupakishwa

Ileyibhile kunye noyilo lokupakisha lweBlue Lagoon distillery, iNew Caledonia idistillery encinci yeziqithi, kunye nebhotile yabo yerum, Ihlathi leEnchanted. Yiram emhlophe eyenziwe ngokukodwa ephawulwe ngamavumba athambileyo evanila, exutywe kwiintlobo ngeentlobo zeswekile eveliswe ngamafama akuMazantsi eKaledoni. Injongo ibikukudala uyilo lweleyibhile egqithisa umgangatho wophawu kwaye idale umanyano lweemvakalelo kunye nabathengi kukhuphiswano lwemalike. Imvakalelo iyonke yokupakishwa imalunga nokudityaniswa kwesithethe kunye nesimanje.

The Recognition

About the Ibhaso Legolide le-A' Design Award

The Enchanted Forest Ukupakishwa ngumphumeleli weIbhaso Legolide le-A' Design Award, ukuqatshelwa okuhlonitshwayo kakhulu okunikwa imiyilo yeklasi yokuqala, ephawulekayo nentle. Abaphumeleleyo beGolide ziimveliso ezintsha kakhulu, ezinombono ongaphaya nezikhazimlayo ezibonisa ubuchule, ubulumko nobuchule babayili bazo. The Enchanted Forest Ukupakishwa iyathenjwa ukuba ibe yimveliso edunyiswe kakhulu, ebeka umkhwa nekumgangatho wesikhumbuzo enikela ixabiso elingazange libonwe. Lo myilo uphumeleleyo weIbhaso Legolide le-A' Design Award yiprojekthi emangalisayo nehlonelwayo eluncedo kakhulu kwaye inyusa imida yobugcisa, inzululwazi, uyilo kunye nobuchwephesha. The Enchanted Forest Ukupakishwa idala iimvakalelo ezinzulu zonqweno, ivusa umdla, ikhuthaza ukuyila kwaye iyasikhwebela.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Label and packaging design for Blue Lagoon distillery, New Caledonia a small and unique distillery of the islands, and The Enchanted Forest. It is a uniquely crafted white rum characterized by gentle vanilla aromas, distilled from a variety of sugar cane produced by farmers in southern Caledonia. The objective was to create a label design that brings to life the legendary and mysterious story of this uniquely crafted white spiced rum, in order to create an emotional bond with their customers.
Dimensions & Packaging: Height 210 mm x Diameter 12 mm
Tags: spirits, rum, bottle, packaging, label, alcohol beverages, packaging design
Production Technology: Packaging Design, Brand Identity, Brand Creation
Glass bottle. The cap is a wooden closure with bamboo. The labels were screen printed, with a combination of gold foil stamping on the neck.
Design Challenge: The experimental batch of rum is a new part of the production of Blue Lagoon distillery. It is not common for New Caledonia to produce rum, so we had to discuss a lot with our client as to understand the benefits and the specialty of this kind of rum, in order to provide a solution that attire the customer attention and help them to gain part of the already competitive market.
Research: This design comes from a detailed observation of the manufacturer identification.
Inspiration: The inspiration came from the traditional beliefs and culture, of the local community of Kanak people, and their efforts related to environmental protection and conservation of the tropical forest and lagoon that surrounds the islands.

The label design that we created takes people back in a time of discoveries, legends, and adventures.
The bird living in the Enchanted Forest is a symbol of joy - a celebration of life. The color of the bottle reflects the blue shades of the famous lagoon that surrounds the Enchanted Forest and gives a sensation of freshness. Dive deep into the historical roots of the Enchanted forest and his legendary spiritual drink.
Project Duration: The project started in April 2020 and finished at the end of May, in Noumea, New Caledonia.
Operation Flow: It's a simple normal functioning alcoholic glass bottle. There's no special function to it.
Patents: Copyrights belong to Elena Gamalova, 2020.