Logothetis Ukupakishwa Kokutya ngu-Antonia Skaraki

Uyilo olubizwa ngokuba yi-Logothetis Ukupakishwa Kokutya olwenziwe ngu-Antonia Skaraki ngumwini obekekileyo webhaso elinobukhazikhazi le-2021 Ibhaso Legolide le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lwePakheji.

IgolideIpakheji· 2021

Logothetis Ukupakishwa Kokutya

ngu Antonia Skaraki

Umxhasi: Logothetis

Umwini we-Ibhaso Legolide le-A' Design Award Kudidi Lwe-Ipakheji

35,176

Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#94668

Tyelela iSayithi Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-Logothetis Ukupakishwa Kokutya

UMama Wendalo, ugqatso olungunaphakade, ukhokelela kuyilo olukhethekileyo lwendlela yemveli yokwenza. IFama yakwaLogothetis eZakynthos, eGreece, yenza amaxabiso nokubaluleka kwelifa lamaGrike elinembali kuvele ngendlela enamandla. Amava okusuka efama ukuya etafileni ahlangana nomlingo woyilo, ukubalisa amabali kunye nokwakha uphawu. Ngesazisi esiklasikhi nesicocekileyo, kunye nejika elidlalayo kubaphulaphuli banamhlanje, ipakethe inika i-aura efudumeleyo eyamkela bonke abathengi ukuba bayithole!

Ukuqatshelwa

Malunga ne-Ibhaso Legolide le-A' Design Award

Logothetis Ukupakishwa Kokutya ngumphumeleli weIbhaso Legolide le-A' Design Award, ukuqatshelwa okuhlonitshwayo kakhulu okunikwa imiyilo yeklasi yokuqala, ephawulekayo nentle. Abaphumeleleyo beGolide ziimveliso ezintsha kakhulu, ezinombono ongaphaya nezikhazimlayo ezibonisa ubuchule, ubulumko nobuchule babayili bazo. Logothetis Ukupakishwa Kokutya iyathenjwa ukuba ibe yimveliso edunyiswe kakhulu, ebeka umkhwa nekumgangatho wesikhumbuzo enikela ixabiso elingazange libonwe. Lo myilo uphumeleleyo weIbhaso Legolide le-A' Design Award yiprojekthi emangalisayo nehlonelwayo eluncedo kakhulu kwaye inyusa imida yobugcisa, inzululwazi, uyilo kunye nobuchwephesha. Logothetis Ukupakishwa Kokutya idala iimvakalelo ezinzulu zonqweno, ivusa umdla, ikhuthaza ukuyila kwaye iyasikhwebela.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: A contemporary design for a traditional way of doing. Mother Nature unfolds some of her secrets, and the brand, Logothetis Farm in Zakynthos, Greece, offers her unique gifts to all. The farm to table experience met the magic of design and storytelling. That is how a classic and clean identity with a playful twist was created. Cute illustrations and soft pastel colours make this series easily recognizable and memorable. The packaging gives a warm, joyful aura.
Imilinganiselo nePakishini: It goes without saying that the creative approach was designed to minimize processing in packaging and to facilitate recycling. All materials were uniquely sourced and meticulously chosen to enhance the experience and narrative of the stories of the products.
Iithegi: Logothetis, Organic, Bio, Packaging, Design, Storytelling, Farm, Greece, Zante, Zakynthos
Ubuchwepheshe Bokuvelisa: Glass jars, paper boxes and metal tins.
Umngeni Woyilo: The most difficult creative challenge was to link all meanings in one graphic concept. At the same time, a way to share the values and importance of Zakynthos heritage, while giving the design a modern twist, had to be found.
Uphando: An extensive research was carried out for the task of creating brand concepts and the subsequent refinement of the final design version. In addition, a thorough market research was conducted in order to frame the market, the competitors and the potential buyers. In addition, mood boards were formed to better express the values and ethos of the company, and to agree on a direction and a design concept.
Inkuthazo: Do you know Mother Nature? She is to whom the care of the earth has been given. Enchanted by the stories and myths about Mother Nature, and inspired by the spontaneity of real life moments, the creatives behind this project worked towards the creation of a brand for people with a true zest for life.
After all, the term Mother Nature was first coined here, in Greece. Ancient Greeks were the first to imagine nature personified as a young woman who represents the eternal source of creation.
Ubude Beprojekthi: The project began and finished in 2019 in Athens, Greece.
Ukuhamba Komsebenzi: The attention to detail in design and storytelling reflected the character of the products, revealing the hard work invested in each one of them, and the consumers appreciated the final packaging.
Amalungu Eqela: Creative Director: Antonia Skaraki
Designers: Andreas Deskas, Evri Makridis, Valia Alousi
Copywriter: Sotiria Theodorou
Amagunya Emifanekiso: A.S. Advertising, 2019