Luzhou Laojiao 1915 Umsebenzi Oyintloko: Ukupakishwa Kwebhotile Yotywala ngu-Haijun Shen

Uyilo olubizwa ngokuba yi-Luzhou Laojiao 1915 Umsebenzi Oyintloko: Ukupakishwa Kwebhotile Yotywala olwenziwe ngu-Haijun Shen ngumwini obekekileyo webhaso elinobukhazikhazi le-2021 Ibhaso Lesilivere le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lwePakheji.

IsilivereIpakheji· 2021

Luzhou Laojiao 1915 Umsebenzi Oyintloko: Ukupakishwa Kwebhotile Yotywala

ngu Haijun Shen

Umxhasi: DIGA Creative design

Umwini we-Ibhaso Lesilivere le-A' Design Award Kudidi Lwe-Ipakheji

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Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#121290

Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-Luzhou Laojiao 1915 Umsebenzi Oyintloko: Ukupakishwa Kwebhotile Yotywala

Luzhou Laojiao 1915 lupakisho lotywala baseTshayina obubizwa ngokuba yibaijiu. Ibhotile yenziwe ngendlela yesikhephe esiseluleka ngeseyile, kwaye iimpawu ezibonakalayo ziphuculwe zisuka kwimephu yeJiangyang yaseLuzhou. Ubume obugobileyo bubhekisela kulwelo oluqukuqelayo ngaphakathi kwaye bunika imvakalelo ekhululekileyo esandleni. Ibhotile yenziwe ngeglasi enombala otshiziweyo kunye nophawu lwebranti olucofelweyo. Ibhokisi igqityezelwe ngobronze, ukushicilela okuvelileyo kunye nophawu lwebranti olucofelweyo. Umlinganiselo wepakishi ngu-58 nge-158 nge-350 iimilimitha. Injongo kukubonakala okukhaphukhaphu nokubukekayo kubaseli abaneminyaka engama-30 ukuya kwengama-40, ngemvakalelo yesimanjemanje esemgangathweni ophezulu egcina uphawu lwesiko.

Ukuqatshelwa

Malunga ne-Ibhaso Lesilivere le-A' Design Award

Luzhou Laojiao 1915 Umsebenzi Oyintloko: Ukupakishwa Kwebhotile Yotywala ngumphumeleli weIbhaso Lesilivere le-A' Design Award, ukuqatshelwa okuhlonitshwayo ngokungaqhelekanga okunikwa imiyilo yomgangatho ophezulu, entle nechukumisayo. Abaphumeleleyo beSilivere ziimveliso ezikhazimlayo kakhulu nezidala kakhulu ezibonisa ubungcali obuphawulekayo, italente nobukrelekrele babayili bazo. Luzhou Laojiao 1915 Umsebenzi Oyintloko: Ukupakishwa Kwebhotile Yotywala iyathenjwa ukuba ibe ngumsebenzi omhle womzekelo, onobungcali obuphawulekayo nezinto ezintsha ezinzulu. Lo myilo uphumeleleyo weIbhaso Lesilivere le-A' Design Award yimveliso ebonakalayo kakhulu, ethandwayo enceda kwaye inyusa imida yobugcisa, inzululwazi, uyilo kunye nobuchwephesha. Luzhou Laojiao 1915 Umsebenzi Oyintloko: Ukupakishwa Kwebhotile Yotywala yimveliso enomona omkhulu kuyo evusa iinqwenelo, izisa iimvakalelo ezintle kwaye ivuselela ukumangaliswa nokumangala.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: Luzhou Laojiao introduced a new product, ChineseBaijiu, which not only declares its brand value, but also develops a kind of light and luxurious ChineseBaijiu suitable for people aged 30 to 40 in the traditional old market.
Imilinganiselo nePakishini: 58mm×158mm×350mm
Iithegi: Jiangyang map，Luxury ChineseBaijiu，sailboat
Ubuchwepheshe Bokuvelisa: Box: affixed brand, bronzing, embossing, bottle: glass bottle, spray color, affixed brand
Umngeni Woyilo: To express the feeling of modern high-end without losing the flavor of traditional LU ZHOU LAO JIAO CO., LTD company. Limited company, we must strike a balance. Due to the narrow line of the bottle mouth, the final process realization needs a lot of communication with the factory.
Uphando: Excavate the regional resources features of Luzhou where the brand is located, excavate the bottle-shaped features of each product stage of the brand, design the development trend of expression techniques, and investigate the aesthetic tendency of middle-aged people today. Through reading documents, investigation reports and on-the-spot investigation, the preparatory work for the above-mentioned preliminary design work has been completed
Inkuthazo: The bottle is shaped like a sailing boat, and the visual symbols are modernly refined from Luzhou Laojiao Jiangyang map. The logo of the sailing boat implies the new route of Luzhou Laojiao, riding the wind and waves; the graceful arc of the overall bottle shape is due to the flowing wine body of Luzhou Laojiao. Overall it gives people brisk, comfortable and vitality .
Ubude Beprojekthi: The project was launched in Shenzhen in May 2020 and is expected to be completed in May 2021
Ukuhamba Komsebenzi: Different bottle design can stand out from the crowd. The treatment of radian is not only beautiful, but also provides consumers with a comfortable hand feeling
Amalungu Eqela: Haijun Shen
manling Lin